There are now more than 200M monthly active @twitter users,"
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15 Alarming Stats About Banner Ads | Digiday - 3 views
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11. You're more likely to survive a plane crash than click a banner ad. (Solve Media) 12. 15 percent of people trust banner ads completely or somewhat, compared to 29 percent for TV ads. (eMarketer)
MediaPost Publications TV Engagement Heightened By Social Media Interaction 04/08/2013 - 0 views
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Interacting with social media while watching TV drives a 9% increase in program engagement. Viewers accessed social media an average four times during a half-hour program, for a cumulative 26% boost in program engagement.
MediaPost Publications Tablets Up Rates Of TV Multitasking 04/09/2013 - 0 views
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More than three-quarters of respondents -- 77% -- say they are using a computer/laptop or other devices while watching TV, according to Accenture. This is up 16% -- around 60% -- from a year ago.
MediaPost Publications Increase In Customer Service Experiences Shared Via Social Media... - 0 views
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people going to social for writing reviews and looking for reviews
MediaPost Publications Alternate Screens Expand TV, Video Audience 04/08/2013 - 0 views
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Bolger pointed out that people are overwhelmingly (91%) using tablets at home, typically in the living room and bedroom. Hence, the rise of two-screen viewing. More than half (53%) of those surveyed by comScore said they use their tablet while watching TV, with more than half of that group (56%) doing activities related to what they are watching.
MediaPost Publications Tablets To Outpace PCs By 2015 05/29/2013 - 1 views
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Tablet shipments will outpace those of portable PCs this year as demand for PCs overall continues to slide, according to a new IDC forecast. The research firm projects that tablet worldwide shipments will rise 58.7% to 229.3 million units in 2013, while notebook computers will fall 6.7% to 187.4 million.
MediaPost Publications App 'Power Users' On SessionM Network Drive 78% Of Time Spent 05... - 0 views
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Power users accounted for 78% of the total time spent in apps in the first quarter, accounting for nearly five times more sessions per month than average users. "Power users" are defined as the third of people responsible for the most in-app actions on its rewards-based network in the quarter, according to new data from mobile ad platform SessionM.
Report: Desktop Ad Spending Will Peak in 2014 - 0 views
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The researcher predicts that U.S. desktop advertising will hit $35.39 billion in 2014, but then begin falling off in 2015. By 2017, the figure will be $32.51 billion, which is close to the amount posted in 2012. Meanwhile, mobile advertising will hit $11.76 billion in 2013, up from $7.65 billion this year.
16% of digital shoppers use mobile primarily: study | A Smarter Planet - 0 views
Mobile sports consumption now at 35% - report - paidContent - 0 views
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Thirty-five percent of America's 170 million fans are using mobile devices to follow sports, which is up from 21 percent in 2011 and reflects overall web trends; 23 percent of these are using mobile to watch video
Twitter Now Has More Than 200 Million Monthly Active Users - 0 views
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The social network hit 100 million monthly active users last September, just more than five years after the service launched.
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