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Abeeda Mahboob

Fox Launches 'Sons of Anarchy' App | Home Media Magazine - 2 views

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    The application synchs in real time with the show while it broadcasts (starting Sept. 11) or with the season-four Blu-ray Disc, allowing users to shop for items as they appear in the show. Users also can connect with social networks and view alternate scenes, bios and more.
Simeon Spearman

Social Media Makes Early Verdicts on the Upfront | Special Report: TV Upfront - Adverti... - 0 views

  • "Cult," a creepy-looking drama on The CW, ranked first on a Social Index from Networked Insights, a social-media analytics company that advises brands and agencies on media planning. The index considers post volume and sentiment as well as other factors in chatter across Facebook, Twitter, forums and blogs. "Cult" follows an investigative journalist trying to find his paranoid brother, who went missing after becoming afraid that a hit TV show was out to get him. However much social traction it gets, "Cult" may have a tough time achieving big traditional TV ratings because it appears on one of the smaller networks and will arrive in mid-season instead of the fall, when attention is higher. "The Mindy Project" on Fox, "The Carrie Diaries" on The CW, "The Following" on Fox and "Revolution" on NBC round out the top five new series on Networked Insights' Social Index. On a network-by-network basis, buyers interested in shows' social potential should consider "666 Park Avenue" on ABC, "Vegas" on CBS, "Cult" on CW, "The Mindy Project" on Fox and "Revolution" on NBC, Networked Insights said.
Abeeda Mahboob

Fox to Offer Digital Movies Closer to Theater Release - NYTimes.com - 0 views

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    "Beginning later this month with Ridley Scott's science fiction thriller "Prometheus," the studio plans to offer high-definition versions of its films for sale at newly lowered prices about three weeks before making the movies available on discs and through video-on-demand services, studio executives said in interviews."
Greg Steen

Why the Internet Freaked Out When Fox Pulled House from Hulu - 0 views

  • Many observers immediately labeled Fox's block a violation of the principle of "network neutrality"—the idea that Internet service providers should allow subscribers to access all legal content online. Neutrality rules have been the subject of fierce debate in Washington, and activists are constantly on the lookout for perceived anti-neutrality maneuvering.

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    If Fox's move violated "neutrality," though, it wasn't in the way we've long defined that term. Advocates for net neutrality rules have mainly been concerned about the power that cable and phone companies can exert on the Internet. The theory is that in most local areas, broadband companies exist as monopolies or duopolies—you can get the Internet from your phone company or your cable company—and, therefore, are in a position to influence online content. What if, for instance, AT&T demanded that YouTube pay a surcharge every time a customer watches a video? To prevent such abuses, the Federal Communications Commission imposed Internet "openness" guidelines (PDF) in 2005, and since then regulators and lawmakers have been arguing about how to make those guidelines both permanent and enforceable.

    But this Fox-Cablevision-Hulu scenario turns the neutrality debate on its head. Here, it wasn't the broadband company—Cablevision—that blocked customers' access to content. Instead, it was the content company, Fox, that imposed the ban. Why is that distinction important? Because while it's easy to think of justifications for imposing neutrality regulations on broadband companies, it's less clear how we should feel about imposing rules on content providers. Telecom companies are regulated by the FCC, and there's a long history of the government forcing "openness" rules on public communications infrastructure. If the government can prohibit phone companies from deciding whom you can and can't call, shouldn't we have a similar rule preventing ISPs from deciding what you can get on the Web?

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    B/c House is awesome, obviously!  I bet it's lupus!  Srsly though, article talks about how internet content is beginning to be subject to the same bullshit as TV and other traditional media.  And net neutrality comes into play of course.
Simeon Spearman

Fox TV Fans Meet, Play Digital Game On Facebook - 1 views

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    Social game that makes it easy for players to chat and interact via IMs to get in-game advice. For the fox UK TV show "The Booth at the End"
Simeon Spearman

Fox, Color App Partner for 'Water for Elephants' Premiere (Exclusive) - The Hollywood R... - 1 views

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    Daily 4.18
Simeon Spearman

Microsoft Gets 30 Brands to Run Windows 8 In-App Ads | Adweek - 0 views

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    "Of the 30 brands that have signed on thus far, only five will be running campaigns in the U.S. Twentieth Century Fox, one of two global launch advertisers, will promote its upcoming film Life of Pi with ads in the Xbox Video app, Xbox companion mobile and tablet app SmartGlass app and the Casual Games app, which spans Xbox and Microsoft's desktop and mobile operating systems. And next month the other global launch advertiser, Nissan, will run ads in the Bing and Xbox Music apps. Though it seems the in-app ads are initially only slated to run within Microsoft's own apps, the company said several publishers-such as The Associated Press, Bonnier Corporation, Photobucket, Slacker Radio and The Tribune Company-have agreed to run the units. In announcing the roster of initial advertisers, Microsoft also put out some stats regarding consumer perception of the ad units. The most encouraging stat found that the ads scored a 92 percent in ad recall, but the other numbers suggest brands may prefer consumers forget their ads. Only 39 percent of respondents said they're happy to see advertising within Windows 8, and only 33 percent agreed that advertising on Windows 8 improved their opinion of a brand."
Simeon Spearman

TV Nets At Upfront Pitch Shows' Social-Media Traction | Special Report: TV Upfront - Ad... - 0 views

  • News Corp.'s Fox took the strongest stand, telling advertisers its top-rated programs generated more social-media reaction than anything cobbled together by Netflix (which recently launched "Lillyhammer") or Hulu (which has a new program, "Battleground"). Peter Rice, the network's chairman of entertainment, noted that "none of the pure digital companies—not Google, Netflix, Yahoo or YouTube—can currently compete with our reach or scale." To bolster the argument, Fox is opening a unit called "The Bridge" that will create tailored promotions to work TV advertisers into social networks and other new-media venues where fans of TV shows are interacting.
Rebecca May

Twentieth Century Fox Promotes New Movie Using Shazam @PSFK - 1 views

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    New Chipmunks movie exclusive content
Greg Steen

infographic: the art of the blockbuster - 0 views

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    Marketing of movies - Fox
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