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Hans De Keulenaer

Web Business Marketing Blog » Blog Archive » Joe Pulizzi revamps Junta42 and ... - 0 views

  • Over the past 7 months, Junta42 has produced a continuous stream of relevant content, now adding up to a knowledge base of close to a 1000 articles. With the recent addition of the top content marketing blog list and the consequent increase of activity, it’s high time for a discussion with Joe about the emerging discipline of content marketing, and how it is supported by Junta42.
Hans De Keulenaer

Junta42 blog: Putting the "Marketing" in Content Marketing: Six Key Principles to Conte... - 0 views

  • “If you create great content and no one knows about it to link to it, you’re spinning your wheels. A combination of content as well as social networking, link networking, public relations and gaining editorial visibility as well as viral and individual link solicitations will all work together synergistically. Building a community of consumers of your content as well as relationships with the media in your industry is the distribution network necessary to gain the most link value out of creating great content.”
Hans De Keulenaer

Junta42 | IBM - The end of Advertising as we know it (PDF Download) - 0 views

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    This is a 28 page document with one very interesting point is on page 7. It shows the growth in various forms of advertising. While traditional advertising has not risen (4.4%) since 2002, new ad formats have grown over 22%. There is information about international social networking sites, internet vs television ad spending, content subscription services and the expected impact of all this on the advertising industry
Hans De Keulenaer

40 online marketing methods - 0 views

  • Based on an article by Junta42 [1], hereby the ultimate list of web-based methods to provide relevant content to users. At Leonardo ENERGY, we use these on a daily basis for non-profit marketing, but they can be equally used for business development, or to build strong reputations and brands online.
  • Inspired by an article from Junta42 [1], hereby the ultimate list of web-based methods to provide relevant content to users. These can be used for business development, non-profit marketing or to build strong reputations and brands online.
Hans De Keulenaer

The Content Marketing Revolution: Content Is King, But What Is It Really? - 0 views

  • This post on the Five Pillars of Content Marketing goes into some detail on this, but the basics of creating great content from a marketing perspective
Hans De Keulenaer

Junta42 - 0 views

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