Group items tagged

Wonderful explanation of the power of pull and its exploration in books written by John Hagel III, John Seely Brown (Social Life of Information author among many other foundational books), and Lang Davison (former director of Deloitte Center for the Edge and editor-in-chief of the McKinsey Quarterly). Endorses community of practice and "socially embedded practice in driving knowledge creation and performance improvement." From April 9, 2010

"Enrolling in MOOCs has a lot to do with what drives me, and what I think drives most adult learners: the desire to understand, to know and to increase personal competency." Organic learning communities are replacing formal lectures. Self-discovery coupled with peer-to-peer interaction, sharing and co-learning is transforming the learning landscape

"Pinterest, with its 70 million users, is driving an avalanche of referral traffic to websites and blogs. Right now, Pinterest drives more referral traffic than Twitter, StumbleUpon, Reddit, YouTube, LinkedIn, and Google+ … combined. And contrary to popular belief, maybe contrary to even your belief, that traffic is converting … because many pinners use the site specifically for product and content discovery. (Get ready for some compelling stats about this in a minute.) This makes Pinterest a powerful tool for ecommerce."

Vision Critical's recently published study, From Social to Sale provides answers to exactly how a company's social media strategy could be tailed to drive sales. The study evaluated social media purchasing against participation in Twitter, Facebook and Pinterest.

Top Findings: About 40% of social media users have purchased an item after sharing or "favoriting" it on these sites. (The company uses "Shared or Favorited" to mean pinned/repinned/liked on Pinterest; shared/liked/commented on Facebook; tweeted/retweeted or favorite on Twitter.) Facebook is the network most likely to drive customers to purchase. Social media drives not just online purchasing, but in-store purchasing as well - and at about equal rates.

by Seth Kahan, April 12, 2013, Fast company 1. fundamental model of membership is in question ...What is membership turning into? Too early to tell. Engaged action is one candidate. This is the anticipated, intentional, collective behavior of a group. 2. Adoption of private sector business practices ...Pursuing the bottomline in tough market conditions seems like a no-brainer, but the overall impact is not necessarily what is desired for a mission driven organization, shifting priorities away from impact and member value. 3. Talent ...continuous, aggressive professional development is an organizational asset only in some associations. This is changing. It means less certainty for employees while it opens up new territory for innovation and expansion of the organization. 4. Competitive intelligence ...many associations are doing negligible work on behalf of their mission. Prices for gathering intelligence are plummeting. Often it is only the CEO who actively searches for new information and connects the dots for organizational strategy. Expect this to change 5. Disruption of members' business Savvy associations leaders are looking around the curve, putting the puzzle together for members. This means going beyond providing information and ata. Instead it means compiling, analyzing, distilling and communicating useful knowledge that impacts members' lives. ???It is not uncommon to see associations beefing up their subject matter experts these days because members need it in a disruptive economy. 6. Driving uptake in a competitive world ...each association owned a small monopoly, providing the single best resource to everyone in their field. No more. With the advent of 24/7 interconnectivity, anyone can set up shop and begin serving your members.

Example of a conversation guide to help employees create personal learning plans by James Tyer in Google Drive, January 2013. Found it through the Learning Concierge Society moderated by Jane Hart.

Explores value of Pinterest for business, Donston-Miller, March 6, 2012. Pinterest users are heavily women and younger (ages 25-44) Assessment: "Companies are finding themselves challenged to effectively marshal their externally facing social networking efforts, and most are likely focusing on Facebook and Twitter. So, with resources at a premium, should your company be paying attention to upstart social network Pinterest right now? The short answer is yes." Pinterest experiencing huge growth and now drives more traffic to Real Simple website than Facebook does. Caveat: Pinterest user boards overwhelmingly focus on food, fashion, home decor, and hobbies, things that are visual and usually visually appealing. "Pinterest is best used to inspire or remind... looking at capitalizing on Pinterest as a gift registry ...even if your company doesn't make or promote something highly visual ...it probably has something that can be visualized and put into context... data ...house infographics--things like data sets, visualization of data.... even with something like a technology company, there are always ways to visualize information in an engaging way."

Blog post by Gerry Moran, 3.9.13, at Marketing Think on how to calculate your Facebook and Twitter success Excerpt for how B2B brands need to use social media: Amplify: Increase the awareness of the brand story and solutions. Engage: Drive customer and prospect engagement with related content. Convert: Provide a way for the customer to convert interest after they become aware and have consumed enough content to move to the next step in the buying journey. To help you understand if you are reaching your goal, it is important for you to understand the right questions to ask to get the right social media measurement. Marketers need to map key social metrics to strategic questions vs. just measuring and blindly reporting how a channel performs.

Blog post by Jeff Cobb, February 2010, Tagoras site, on pricing elearning. Explains price, cost, margin, value relationship. Excerpt: "What then are typical price points for e-learning in the association market? I am tempted not to cite any because the only other price points that should matter to an organization are potentially those of competitors. (And as Apple, for example, has demonstrated so well, even competitor pricing should be given only so much weight.) Additionally, our research suggests that only 20 percent of associations have any sort of formal process for setting price - which makes me wonder how much thought is being put into value, margins, and volume. Still, it can be helpful to have some sort of benchmark, however, general, against which to gauge your organization's pricing. We go into much more detail about pricing in our Association E-learning: State of the Sector report, but the average price per e-learning content hour in the association sector - based on our survey of nearly 500 organizations - is $56.79. Per credit hour the average is $73.97. So, for example, based on these figures, the average fee for a 90-minute Webinar that offers CE credit would be around $110. Conclusion I began this discussion by focusing on value, and it seems important to note as I conclude it that the price point is not only dependent upon perceived value, it helps drive perceived value. Part of what gives a Mercedes or a Louis Vuitton handbag its sheen of value is the high price point associated with each. To a certain extent, of course, the price is driven by underlying cost. But it is also true that these companies simply have the audacity - the organizational self-esteem, you might argue - to set a premium price. And people gladly pay it. Few associations, I find, are willing to take such an approach with pricing their e-learning, and perhaps few would succeed if they did. But my suspicion is that most organizations are pricing at a lower l

Blog post by William Bowen, March 25, 2013, on movement towards online education. He would like more hard evidence to understand impact/success among other effects, tool kits (platforms), new mind-set to attempt online to reduce costs without adversely affecting educational outcomes, what we must retain in terms of central aspects of life on campus such as "minds rubbing against minds." Excerpts: "My plea is for the adoption of a portfolio approach to curricular development that provides a calibrated mix of instructional styles." ... "Their students, along with others of their generation, will expect to use digital resources-and to be trained in their use. And as technologies grow increasingly sophisticated, and we learn more about how students learn and what pedagogical methods work best in various fields, even top-tier institutions will stand to gain from the use of such technologies to improve student learning." Really like this comment for value of MOOCs for post-college graduates: "A quibble. I am intrigued by your comment about "minds rubbing against minds." While there is undeniable worthiness of the thought inside academic communities perhaps underestimated is the lack of such friction after graduation and how MOOCs can provide opportunities outside the alma maternal environments. To take courses at the local U. costs both in inconvenience of scheduling, transportation and monetary costs equivalent to constantly having a new Hyundai. Those requirements wind up as being unreasonable. Since January I have had the great pleasure of thinking about the thoughts of Dave Ward and colleagues from the University of Edinburgh and arguing about points in the forums. More recently, Michael Sandel on Justice from Boston. These opportunities are enormously better than nothing at all, clearly benefiting myself and probably also friends, colleagues and civil society. While these experiences do not provide the intensity of a post seminar argument in the Ree

Video by Off Book/PBS on how YouTube has broadened what we think of as entertaining, valuable, educational, etc. Fast Feedback loop on content. June 6, 2013 Unlike TV, can comment on it and affect directly what is being made, importance of subscription for those who want to watch it. "Just so cool that people all over the world can build a community and drive development." Very intimate and close up framing of videos on YouTube. That comes across, makes it feel personal. "Has to feel like one person is in charge of everything, otherwise it doesn't feel like YouTube." Using feedback mechanisms and viewer interactivity to make new stuff Even TimeWarners of world are reallocating resources to YouTube production "Will be as comfortable going to YouTube as turning on TV"

Blog by Annie Murphy Paul, June 20, 2013, PBS Next Avenue on 8 things that can make you smarter. "4. Attention You've probably heard about the "marshmallow test," a famous experiment conducted by psychologist Walter Mischel in the late 1960s. He found that children who could resist eating a marshmallow in return for the promise of two marshmallows later on did better in school and in their careers. Well, there's a new marshmallow test that we face every day: the ability to resist the urge to check email, respond to a text or see what's happening on Facebook or Twitter. We've all heard that because "digital natives" grew up multitasking they excel at it, but in fact, we now know there are information-processing bottlenecks in everybody's brain that prevent us from paying attention to two things at the same time. Focused attention is an important internal situation that we must cultivate in order to fully express our intelligence." Another excerpt: "A common example: The ready availability of technology has convinced many people that they don't need to learn facts anymore, because they can always "just Google it." In fact, research from cognitive science shows that the so-called "21st-century skills" that we're always hearing about - critical thinking, problem-solving, collaboration, creativity - can't emerge in a vacuum. They must develop in the context of a rich base of knowledge that is stored on the original hard drive, one's own brain. For tech to make us smarter, we need to know when to put it away.

Blog by Lindsay Brunner, June 19, 2013, Scoop.it curated, that identifies less known tools for sharing--Scribd, Reddit, Yarny, Scoop.it, and Google Drive and their advantages.

HASTAC discussion by badge designers, 10/2012 Note this excerpt: Include badge earners in the design process of your program. Understand their motivation, what drives their involvement, and what they hope to get out of the program you are creating. Consider the diversity of your learners; they are likely to be driven by different goals. Assessment is just as important in a badge-based learning system as it is in more traditional learning environments. In order for badges to have value to the earner and to those who would consider using the badge to impute the skills or competencies of an individual, appropriate assessment practices need to back up the process by which the badge was awarded. Craft a badge system that is flexible enough to accommodate a range of learning styles, motivations and pedagogies. Some contexts call for more proscribed badging opportunities, where experts set up gauntlets which learners pass successfully before earning badges. Other systems call for a more grassroots approach, in which learners set their own goals and pursue less well-defined pathways that get them where they want to go as individuals, with badges in hand to show for their efforts. Creating a badge system that can adapt to a variety of contexts and audiences is a worthy challenge. Break up complex requirements into simpler steps and attach a badge to each step (so the badges act like waypoints on the overall path).

Values of open, community, and peer learning drive P2PU (Peer 2 Peer University)

Blog by John Hagel reviewing new book, Design in Nature, by Adrian Bejan and J. Peder Zane, looks like it was published in January 2012. As a systems person, this review resonates with me and speaks to what the WLStudio can do to help women redesign their learning systems as well as the currents that flow through their systems. They must avoid others who wish to dictate where and what and how learning opportunities are available to them. Reworded more constructively, women need to design and nuture their own learning opportunities. Excerpts from review: The book introduces us to constructal law: "For a finite-size flow system to persist in time (to live), its configuration must evolve in such a way that provides easier access to the currents that flow through it." The authors caution "that nothing operates in isolation; every flow system is part of a bigger flow system, shaped by and in service to the world around it." "As the title of the book suggests, the constructal law is ultimately a law about design. It determines which designs will survive and thrive over time. The constant interplay between flow and design drives the evolution of flow systems. The design of flow systems must evolve to enhance the flows within the system or they will die." Final excerpt from book review: The bottom line So, what does this mean for all of us? The message is simple and compelling. If we are not enhancing flow, we will be marginalized, both in our personal and professional life. If we want to remain successful and reap the enormous rewards that can be generated from flows, we must continually seek to refine the designs of the systems that we spend time in to ensure that they are ever more effective in sustaining and amplifying flows. As the authors observe, "it is not love or money that makes the world go round but flow and design"

blog post by Jennifer Gilhool, 6.4.2013 "You are connected to work 24/7. You don't need your lap top to be connected. You are connected via BlackBerry, iPhone and iPad to name just a few. These devices no longer provide flexibility. Instead, they tether you to the office. They enable you to work all the time and anywhere. And, now, many companies believe that is the definition of flexibility: "'What flexibility means today is not part time,' the head of work-life at one large organization told me recently. 'What people want is the ability to work anytime, anywhere.' That's true if your target labor pool is twenty-somethings and men married to homemakers. The head of HR at another large organization asked, when I described the hours problem, 'What do you mean, how can we get women to work more hours?'" - Why Men Work So Many Hours, Joan C. Williams, May 29, 2013 Harvard Business Review Why Your Manager Doesn't Want You To Innovate Ron Ashkenas Ron Ashkenas Contributor LinkedIn: Busting 8 Damaging Myths About What It Can Do For Your Career 85 Broads 85 Broads Contributor Someone has taken the "human" out of "Human Resources" departments across America. And, this behavior is not limited to operations in America. I work for a multi-national corporation that cannot seem to wean itself from the 24 hour work day. Colleagues in China often begin their day with a 6:00 a.m. meeting and end it with a meeting that begins at 10:00 p.m. or, worse, 11:00 p.m. To combat this problem, the company leadership agreed to a global meeting policy. The policy provides that global meetings should occur only between the hours of 6:00 a.m. and 9:00 p.m. and that no meetings should occur on Friday nights in Asia Pacific. Further, the policy provides a 10 hour fatigue rule. In other words, there should be 10 hours between your last meeting of the day and your first meeting on the next day. First, if you need a global meeting policy, you are in

blog by Maggie Jackson, on Forbes 100 list of websites for women. Written June 6, 2012. "Encore careers drive to the heart of who we are, and who we want to be. We can't google the answers to such dilemmas. Earlier in the day, I'd attended a rehearsal at the Yale School of Drama for Waiting for Godot. Asked how she prepared for a role, one student said: 'I look for the character's super-objective. What is the essence of what this character seeks?' I shared her words with my classmates, because in an age of career fluidity, we are always shaping and reshaping our life roles. Today, 31 million workers ages 44 to 70 want an 'encore' career that combines income, impact and meaning, according to the think-tank Civic Ventures. On average, they will take 18 months - and a likely pay cut - to make the change. Twelve million in this age group are interested in starting a non-profit or social venture. In this time of invention and insecurity, we need to take the time to think about our next steps. We need to have patience with ourselves."

Interesting study using Facebook volunteers. The authors analyzed 700 million words, phrases and topic instances from Facebook messages of 75,000 volunteers who took standard personality tests, and found striking variations in language with personality, gender, age. Used an open-vocabulary technique where the data itself drives the exploration of language that found connections not captured with traditional methods. To date, this is the largest study, by order of magnitude, of language and personality.

Some interesting findings based on age and gender