Digital Asset Management consists of tasks and decisions surrounding ingesting, annotating, cataloguing, storage and retrieval of digital assets, such as digital photographs, animations, videos and music. Digital asset management systems are computer software and/or hardware systems that aid in the process of digital asset management.
The term "Digital Asset Management" (DAM) also refers to the protocol for downloading, renaming, backing up, rating, grouping, archiving, optimizing, maintaining, thinning, and exporting files.