Contents contributed and discussions participated by Adam Bohannon
Joho the Blog » We are the medium - 2 views
Immortal avatars: Back up your brain, never die - life - 07 June 2010 - New Scientist - 5 views
How Much of a Typical Video Online Is Actually Watched? - 8 views
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Online video viewers' short attention span seems especially relevant to advertisers looking to strategically trim ad budgets as the economy contracts. For starters, it is clear that post-roll ads are of limited effectiveness. A three minute video that has a post-roll ad in the final seconds, for example, will only be viewed by 16.62% of the initial audience, on average. Another takeaway is that overlay ads should be displayed as early as possible in a video, preferably within the first few seconds. On YouTube, where most overlay ads appear at about 10 seconds in, 10.39% of a video's initial viewers are not likely seeing the ad.
The Future of Thinking - The MIT Press - 16 views
Timeline of Internet Memes - 10 views
Maura R. O'Connor: Awakening to the blob - 7 views
BBC News - YouTube video leads to Hollywood contract - 5 views
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A producer from Uruguay who uploaded a short film to YouTube in November 2009 has been offered a $30m (£18.6m) contract to make a Hollywood film. The movie will be sponsored by director Sam Raimi, whose credits include the Spiderman and Evil Dead films. Fede Alvarez's short film "Ataque de Panico!" (Panic Attack!) featured giant robots invading and destroying Montevideo, the capital of Uruguay.
Heidegger 2 Twitter: Technology, Self & Social Networks. - 11 views
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Both object and subject are converted to a “standing-reserve”, to be disaggregated, redistributed, recontextualized, and reaggregated.
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And human individuals, who were once reduced to resources (Frederick Taylor, and the authoritarianism of Human Resource departments), or “eyeballs” in the terminology of internet marketing executives; are now the creative engines of growth, innovation, and creativity.
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This becomes even more interesting when we wonder about the context and meaning of start-ups intentionally exposing their office space’s ductwork - as if the open office with exposed pipes re-instantiates a manifestation of the hearth, or at least ‘un-hides’ the circulatory system of commerce.
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