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Under the regime of precarity: bring your own device | openDemocracy - 0 views

  • At one and the same time technocracy and financial oligarchies find here an ideal medium to extend their influence and their control of individuals in space and time.
  • At one and the same time technocracy and financial oligarchies find here an ideal medium to extend their influence and their control of individuals in space and time. This explains the fierce struggle going on among key market players.
  • Today large communities use devices like smartphones, tablets, e-readers and ultrabooks to navigate this new ecosystem.
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  • The growing dynamic of mobile internet, today accounting for 12% of all internet traffic,[ii] signals a new ecosystem where living bodies, machines, networks, code, data, territory and time interact.
  • as a way of consolidating their strictly neoliberal economic policy.
  • The hundreds of thousands of apps, available in just a few years, originate from the intersection of two factors:
  • The desire and necessity to have simple, functional and fast devices able to do specific tasks on the go.
  • the operative skills to develop apps for popular mobile platforms such as Iphone Operating System (IOS) or Google Android. 
  • Apps galore
  • Apple likes to play on the ambiguity in a form of propaganda that exalts the “revolutionary” spirit of technological innovation
  • The first iPhone, in 2007, inaugurated the new phase of the cognitive era, just as the PC heralded the decline of the industrial phase. Five years later, Apple no longer has a monopoly: hundreds of millions of smartphones and tablets are sold every year and the total number of these active devices will be soon 2 billion. It took the PC thirty years to reach this level of diffusion.
  • War over the immaterial
  • Often these machines play opposite functions: as a tool to create new forms of horizontal communication and social interaction or as bait for a capillary exploitation.
  • A political analysis of mobile devices
  • The PC became a liberating tool for social cooperation in the workplace of a booming third-sector.
  • In the following phase, the spread of the first mobile devices – cellphones and laptops – provided an initial impulse for a blurring of life and work, imposing with mobile calls, emails or SMS a new type of real-time processing, regulating the rhythms of life
  • In the new biohypermedia environment, the key change lies in the combination of miniaturizing and mobilizing these pieces of equipment, allowing them to always be within the body’s reach in any context.
  • they augment physical reality[ix] with every kind of information – commercial, cultural, ecological – and act more and more as biomedical sets for the control, correction and support of our vital biological functions.
  • The PC has a central function as the medium for linguistic and written processes - its typical uses often tied to the logical concatenation of thought and the priority management of sequences over time.
  • But mobile devices concentrate complex perception of stimuli in terms of spatial organization and intervene in emotional responses. PC work in this way occupies our left hemisphere, while the continual interactions of a smartphone engage the right hemisphere.
  • In contemporary neoliberalism, these devices become an essential means of rent and profit, through a fine capture of what we generate by living with them and using them. At one and the same time technocracy and financial oligarchies find here an ideal medium to extend their influence and their control of individuals in space and time.
  • Marketing and communication campaigns portray these devices as commodity fetishes, characterizing a new phase of capitalism often described as cognitive because based on knowledge.
  • In the sphere of multinational ICT[x] Corporations a war is being waged over the design and deployment of immaterial enclosures
  • Even though all this is based on freeware and open source, they trick us into believing that the iPhone 5, Windows 8 or Jellybean[xi] are miracles that descend from Mount Olympus and for which we should be grateful as to the gods.
  • Unlike automobiles or, to a lesser degree, PCs, the use value of new mobile devices is no longer determined merely by the initial design but can be moulded by the final user.
  • The innumerable websites, blogs and forums in every language globally blooming and growing are a workshop for worldwide exchange where the digital means are developed that could be used to withdraw workers both from precarity and  from total submission to a life of labour.  
  • Microsoft is no less defensive of its monopoly: with Intel and other accomplices, they introduced a new firmware to boot Windows 8 PCs that, substituting the old BIOS,[xv] makes it impossible or very complicated to install Linux or other operating systems on new laptops.
  • Despite hesitations related to “security” problems, today companies allow or even oblige people to use their own devices
  • So, if you were one of those many who found the latest tablet, smartphone or hybrid touch device under the tree this year, be aware that you won’t be the only one pleased: under the regime of precarity, bring your own device if you want to survive. 
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    "Bring your own device (BYOD) is a business policy whereby employees bring personally owned mobile devices to their place of work and use them to access privileged company resources such as email, file servers and databases as well as their personal applications and data."
Neža Zidanič

Social networking: teachers blame Facebook and Twitter for pupils' poor grades - Telegraph - 0 views

  • Teachers believe social networking sites such as Facebook and Twitter are to blame for pupils' poor grades, a study has concluded.
  • Seven in 10 British teachers believe children are becoming more and more obsessed with websites such as Facebook  By Andy Bloxham 10:38AM GMT 18 Nov 2010
  • This research clearly demonstrates that students up and down the country are spending more and more time using social media.
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  • "Rather than relying on life experiences, educational travel and face to face interaction with others, children are becoming obsessed with social networking and this is shaping their attitudes instead.
  • The report concludes that the children with the poorest grades at school are the ones who spent most time on social networking.
  • Seven in 10 British teachers believe children are becoming more and more obsessed with websites such as Facebook, Twitter and MySpace.
  • Half of the 500 teachers polled believe this fixation is affecting the children's ability to concentrate in class.
  • 'They enjoy using this tool but there is a danger that these virtual interactions filter out problematic or emotional issues, which in real life, support social and emotional development. ''Social networking has become so much the norm, for adults and children alike, that non-participation can result in feeling excluded or even socially ostracised. ''The time invested in social media versus real life interpersonal interaction can detract from that available for real human contact and contribute to delayed and/or distorted social and emotional development.''
  • It is also claimed that children who are online at every available opportunity are less willing to communicate with adults.
  • ''Currently there is little empirical research and related guidance on how to integrate social media into school-based learning, although I am aware that many teachers are grappling with this challenge in their day to day practice and some are managing to use this new media very constructively.
Nuša Gregoršanec

BBC NEWS | UK | Online networking 'harms health' - 0 views

  • Online networking 'harms health'
  • Online networking 'harms health'
  • Dr Aric Sigman says websites such as Facebook set out to enrich social lives, but end up keeping people apart.
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  • A lack of "real" social networking, involving personal interaction, may have biological effects, he suggests. He also says that evidence suggests that a lack of face-to-face networking could alter the way genes work, upset immune responses, hormone levels, the function of arteries, and influence mental performance.
  • This, he claims, could increase the risk of health problems as serious as cancer, strokes, heart disease, and dementia.
  • Dr Sigman says that there is research that suggests the number of hours people spend interacting face-to-face has fallen dramatically since 1987, as the use of electronic media has increased.
  • Dr Sigman also argues using electronic media undermines people's social skills and their ability to read body language.
Nuša Gregoršanec

BBC News - Wikipedia founder Jimmy Wales on the internet's future - 0 views

  • Wikipedia founder Jimmy Wales on the internet's future
  • Censorship is the biggest threat to the development of the internet, according to Wikipedia's founder Jimmy Wales.
  • More than 40 countries practise censorship
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  • Wikipedia has encountered particular difficulties with censorship in the past in China. The Chinese government periodically blocked the site between 2004 and 2008, when restrictions were lifted to coincide with the Olympics.
  • What really excites Mr Wales is the idea of many people in the developing world using the internet for the first time.
  • "Massive numbers of people are going to come online from cultures we don't normally interact with."
  • This could have huge implications for governments which are unused to dealing with a well informed networked public. However, Mr Wales acknowledged one potential pitfall of all the extra users blogging and adding other material.
Meta Arcon

Google Glass: what it means for business | Media Network | Guardian Professional - 0 views

  • Google Glass could herald the next phase of mobile computing.
  • One of the most exciting announcements and demos from Google IO 2012 was Project Glass – Google's computerised glasses designed to let wearers use apps, capture images and video, use the internet and social networks on the move
  • Glass has a processor, memory, and a visual display that is positioned above the eye so that one is able to interact with the virtual world without inhibiting the real one. It has a camera, microphone, and speaker to capture and receive information. It has multiple radios for data communication. Glass also has gyroscopes, an accelerometer, and a compass so the device is aware of its context not only to you, but to your location in the physical world as well.
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  • But how does knowing a fact faster help us? How can near-instantaneous access to information make a difference?
  • How does a wearable mobile device such as Glass represent a step forward for business? It does so because it provides the ability to interact with relevant data, in real-time and in a collaborative fashion that has never before been possible.
donnamariee

How Social Networking Has Changed Society | PCWorld - 0 views

  • How Social Networking Has Changed Society
  • Those who are chained to a company desk often use (or sneak onto) Twitter or Facebook to stay in touch with friends outside of work
  • ork and home life are quickly becoming blurred and social networks had better be prepared to keep up
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  • social networking tools are just the beginning of something, that they could lead to ways of finding and interacting with one another we never imagined, but whatever happens, you can't dismiss these tools easily. They are taking us somewhere exciting, but we have to work out how we deal with the fading boundaries these tools have left in their wake and that means rewriting our social rules as we go along
  • expand the pool of people we have the opportunity to meet to near limitless possibilities. We're no longer restricted to or rely on people in our neighborhood, church, or workplace to provide the interaction we desire
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donnamariee

How social networks have changed our world | Techi.com - 0 views

  • How social networks have changed our world
  • social networks have evolved from simple communication hubs to veritable agents of change; galvanizing thousands of people over political discourse, creating and changing industries, and all in all, transforming people’s lives
  • Today, more than 600 million users worldwide are active on this website. Approximately 200 million people are active on twitter
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  • None of these social networks even excited at the beginning of the decade. While these figures may be mere numbers for many people, the impact of social network goes far and deep. Here are a few areas in which social networks have had lasting and arguably permanent effects.
  • social networks have altered the operational model of politics and public service
  • Facebook
  • touchstone for how non-profit organizations, environmental activities, and political factions reach out to thousands of potential volunteers and donors
  • Twitter is being used by almost all progressive politicians to promote their causes. Thanks to the social networks, politics is no longer limited to the political elites; people voice their opinions, share their ideas, and even communicate with politicians on a one-on-one basis. It’s a technology lesson that progressive politicians have to learn or else, risk losing to the tech savvy youth of today.
    • donnamariee
       
      Twitter is being used by almost all progressive politicians to promote their causes. Thanks to the social networks, politics is no longer limited to the political elites; people voice their opinions, share their ideas, and even communicate with politicians on a one-on-one basis. It's a technology lesson that progressive politicians have to learn or else, risk losing to the tech savvy youth of today.
  • Marketing and advertising are transforming themselves from industries reliant on mass market channels to those that must embrace the power of the customer, and attempt to engage in conversations with them. Often, a “middle man” (such as news paper reporter) ultimately determined that what was written or said. The ability to bypass gatekeepers and facilitate direct interactions with consumers and communities is very important.
  • Some news websites already present visitors with a list of stories recommended by their friends because they realize an endorsement from ‘someone you know’ carries extra weight
  • From traffic updates, to natural riots, anyone and everyone who has access to social networking sites can report his/her version of such events. Sifting through the humongous amount of news, speculations and analysis are abilities that a New Media user must now possess.
  • It is not uncommon to see small or home grow businesses that operate solely through their Facebook accounts. In fact, for businesses, interaction via social network has almost become a yardstick to test out their customer service
  • With Google+ being launched recently, it is clear that all technology giants have realized the critical role that social networks will lay in shaping our lives. It is no longer about implementing the latest, cutting edge technology; it is about how seamlessly and organically a social network merges in our lives, and affects every aspect of it. The lines between real and virtual lives have now blurred to the extent of becoming invisible
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donnamariee

Technology and productivity: The hollow promise of the iEconomy | The Economist - 0 views

  • Apple is the most creative, innovative and envied technology company of our time,
  • spring of 2000,
  • Cisco and its ilk as the internet transformed the economy.
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  • If fact there is little sign in the data that machines are displacing humans any faster than usual
  • Perhaps because of uncertainty, though that’s a poor explanation for a phenomenon occurring globally.
  • How to put a price on the contribution of Facebook or Twitter to the Arab spring?
  • IN THE battle between David Einhorn and Apple over the latter's $137 billion cash hoard lies a deeper lesson about the outlook for the economy. Mr Einhorn, an activist investor, says Apple clings to its money out of a “Depression mentality”. Perhaps. But the more mundane explanation is that Apple, like many of the world's big companies today, is generating more cash from its existing product line than it can usefully plough back into new projects.
  • Today, we all know Apple’s products, and a lot of us own one. Yet it is hard to identify the impact they or any of today's social-media giants have had on productivity. I was at first delighted with the convenience and freedom to read documents, check Twitter and search the web on the iPad mini I got in December, but it occurred to me recently that this was at best an incremental improvement over doing it on my BlackBerry or laptop. It also provides me with many more ways to waste time. As Tom Toles, the Washington Post’s cartoonist, puts it:
  • No doubt some of those YouTube videos were being watched over Apple products. Not that I blame Apple for Penney’s culture (after all, Google owns YouTube), but it is a reminder that the social-media revolution has been a mixed blessing. Yahoo at one time stood atop the Internet but the ability of its workers to do their job from anywhere may be backfiring on productivity
  • are genuine benefits of social media and the related hardware. In its first few decades the computer/internet revolution re-engineered business processes, enabling companies to interact with each other and customers in more ways at lower cost than ever, producing measurable, bankable results. Now, it’s leading to brand-new consumer products, many of whose  benefits are unmeasured or unmeasurable.
TjasaP

BBC NEWS | Technology | Web 2.0: More than just a number? - 0 views

  • But during internet veteran Tim O'Reilly's keynote speech at the Web 2.0 Expo in San Francisco, he looked back over the past five years to demonstrate that the "baby we built with technology is growing up and it's starting to go to work".
  • he web was more than just a fun place to hang out and catch up with friends on Facebook or MySpace.
  • There are still a lot of challenges around that we haven't solved
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  • "We are starting to see a co-ordination of these sensors. That is the future,"
  • He then told the audience that this led to a formulation "moving beyond Web 2.0 as it really engages with the world, it really becomes something profoundly different and we are calling it Web squared".
  • At that point, a slide came up with the words "Web 2.0 + World = Web Squared."
  • "Web 2.0, as a set of ideas, is alive and well," he said.
  • Mr O'Reilly described how they were increasingly interacting with the world through the use of sensors.
  • But Web 2.0 has a healthy future
  • I don't really care what it's called. I care that people understand that delving into this concept and building businesses and applications and products out of it is a way we can innovate in our economy.
  • Twitter is a classic example of the 'power of less'
  • Mr Elliott
  • was disappointed that he was not seeing more cutting edge innovation at this year's Expo
  • it's important to keep innovating and to keep finding those big ideas
donnamariee

A 'more revolutionary' Web - The New York Times - 0 views

  • Just when the ideas behind "Web 2.0" are starting to enter into the mainstream, the mass of brains behind the World Wide Web is introducing pieces of what may end up being called Web 3.0. "Twenty years from now, we'll look back and say this was the embryonic period," said Tim Berners-Lee, 50, who established the programming language of the Web in 1989 with colleagues at CERN, the European science institute.
  • To many in technology, Web 2.0 means an Internet that is even more interactive, customized, social and media-intensive - not to mention profitable - than the one of a decade ago.It is a change apparent with multilayered media databases like Google Maps, software programs that run inside Web browsers like the collaboration-friendly word processor Writely, high-volume community forums like MySpace, and so-called social search tools like Yahoo Answers.
  • In this version of the Web, sites, links, media and databases are "smarter" and able to automatically convey more meaning than those of today.For example, Berners-Lee said, a Web site that announces a conference would also contain programming with a lot of related information embedded within it.A user could click on a link and immediately transfer the time and date of the conference to his or her electronic calendar. The location - address, latitude, longitude, perhaps even altitude - could be sent to his or her GPS device, and the names and biographies of others invited could be sent to an instant messenger list.
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  • "There is an obvious place for the semantic Web in life sciences, in medicine, in industrial research," Shadbolt said, and that is where most of the focus is today."We're looking for communities of information users to show them the benefits," he said. "It's an evolutionary process."The big question is whether it will move on next to businesses or consumers, he said. A consequence of an open and diffuse Internet, he noted, is that unexpected outcomes can emerge from unanticipated places.
  • "People keep asking what Web 3.0 is," Berners-Lee said. "I think maybe when you've got an overlay of scalable vector graphics - everything rippling and folding and looking misty - on Web 2.0 and access to a semantic Web integrated across a huge space of data, you'll have access to an unbelievable data resource."Said Sheehan: "I believe the semantic Web will be profound. In time, it will be as obvious as the Web seems obvious to us today."
donnamariee

Firefox OS won't magically succeed just because it's open source - see webOS | Technolo... - 0 views

  • Firefox OS won't magically succeed just because it's open source - see webOS The siren song of open source means some people think Firefox OS could take the smartphone market by storm - but that's what they thought about webOS
  • Open source" operating systems are the siren call of the internet. For years, we were promised, Linux was going to be the Next Big Thing on the desktop; the tired old empires of Windows and MacOS were going to be pushed aside, and everyone was going to embrace Linux (though quite which distro wasn't clear). From infants to grannies, they would all see the light, and install software that was built with the user in mind - as long as the user was someone who could hold the idea of the concentric circles of file ownership (root/wheel/std) in their head
  • Despite the fevered imaginings of a fair number at the time, there was simply no chance that webOS was going to go anywhere without direct help from HP; and HP wasn't going to give it that help, since it had plenty of troubles of its own.
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  • LG has indicated that it will be using webOS in its Smart TV line (which, in passing, suggests that Google's hopes of having a multi-manufacturer-pronged assault on the living room with Google TV are being chipped away; Samsung has gone its own way, Sony offers a mixture of Google and its own smart TV offerings, and now it looks like LG isn't exactly all-in). Though that might, in time, become something that it uses on phones or tablets, you'd be crazy to bet on it. LG is smart enough to know that TVs are a world away from phones and tablets, both in terms of the user interaction experience, and the demands that they make for user acceptance.
  • But the siren song of open source OSs becomes deafening when you look at the other announcement to come out of Mobile World Congress, in which Mozilla is touting its Firefox OS as the anathema to the world's ills - or at least those afflicting the smartphone industry. What does Moziila chief executive Gary Kovacs think is going to be the unique selling point of the Firefox OS phones that he expects to see in 2014? "Our goal is to level the playing field and usher in an explosion of content and services that will meet the diverse needs of the next two billion people online," he said in Barcelona, adding "We're not trying to get in the middle of an operating system fight; what we are trying to do is be the catalyst to drive more development around the open web."
  • The problem for Firefox OS is that it doesn't have a dedicated hardware backer. Sure, Sony has said that it will make some phones using it. ZTE and Alcatel say they will build hardware that will run it. And Kovacs points to the fact that Firefox OS will run HTML5 apps - not "native" apps (in the sense that iOS or Android apps run natively). That might put a questionmark over whether, by some analysts' measure, the FFOS phone is truly a "smartphone", since their definition for that includes "running apps on a native API". (That's why Gartner and IDC don't class Nokia's Asha phones as smartphones.)
  • So how did Android succeed? Three things. First, Google get a vibrant app ecosystem going even before there was a single phone: it had competitions for apps, with a $10m fund to seed developer ideas. By April 2008 there were almost 2,000 Android applications; two-third came from outside the US. Among the offerings: photo-enhanced driving, on-the-fly party mashups with maps, maintaining passive surveillance on your family's whereabouts. (Some things never change.) Second, it was able to go to Verizon, which was looking enviously at how AT&T was able to offer the iPhone, and suggest that Android phones - when they came along - could be the answer to that competitive challenge. And third, it was Google - the gigantic search-engine-and-everything-else company with the international reputation. If Google was doing a new generation of smartphone software (and if Apple had validated the idea), then it looked like a good deal for everyone. And handset manufacturers were eager to find an alternative to Microsoft.
  • Android is gigantic - some version of it might be on a billion phones this year - meaning there's no obvious need for another open source OS. What, after all, is FFOS actually going to do that Android doesn't, or that iOS or Windows Phone or BlackBerry can't? Yes, we've heard that the target isn't the west, but the developing world; that still doesn't explain why a Chinese handset manufacturer would deploy FFOS rather than Android, whether the Google version or a forked one that could connect to a local app store.
  • Even worse, FFOS is at an immediate competitive disadvantage because the principal browser on smartphones now is based on WebKit. Chrome uses it, MobileSafari uses it, BlackBerry uses it, and Opera uses it too now. That leaves only Internet Explorer on Windows Phone standing alone. Developers writing HTML5 apps will naturally write for compatibility with WebKit, which is always going to behave slightly differently from Firefox's Gecko rendering engine. For FFOS's sake, you have to hope the differences aren't big.
  • That's the trouble with the magical thinking that often attaches to open source projects. Making webOS open source didn't solve its problems; it simply shoved them off into a siding. Having an open source mobile OS didn't guarantee Android's success; the efforts of Google, and the timing in the market, did that.
  • Perhaps for that reason, people have high expectations for the Ubuntu OS and phone, with its fabulously complex array of gestures for control. Bad news, dreamers: it's going to fail in the market too if Canonical attempts to market it as a hardware-software combination - that is, sells Ubuntu phones at retail.
Blaž Gobec

SXSW 2011: The internet is over | Technology | The Guardian - 0 views

  • After three days he found it: the boundary between 'real life' and 'online' has disappeared
  • If my grandchildren ever ask me where I was when I realised the internet was over – they won't, of course, because they'll be too busy playing with the teleportation console
  • If Web 2.0 was the moment when the collaborative promise of the internet seemed finally to be realised – with ordinary users creating instead of just consuming, on sites from Flickr to Facebook to Wikipedia – Web 3.0 is the moment they forget they're doing it. When the GPS system in your phone or iPad can relay your location to any site or device you like
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  • when Facebook uses facial recognition on photographs posted there, when your financial transactions are tracked, and when the location of your car can influence a constantly changing, sensor-driven congestion-charging scheme, all in real time, something has qualitatively changed. You're still creating the web, but without the conscious need to do so. "Our phones and cameras are being turned into eyes and ears for applications,"
  • Videogame designers, the logic goes, have become the modern world's leading experts on how to keep users excited, engaged and committed: the success of the games industry proves that, whatever your personal opinion of Grand Theft Auto or World of Warcraft.
  • Three billion person-hours a week are spent gaming. Couldn't some of that energy be productively harnessed?
  • His take on the education system, for example, is that it is a badly designed game: students compete for good grades, but lose motivation when they fail.
  • A good game, by contrast, never makes you feel like you've failed: you just progress more slowly. Instead of giving bad students an F, why not start all pupils with zero points and have them strive for the high score?
  • "is an interactive technology inspired by snakes."
  • the internet is distracting if it stops you from doing what you really want to be doing; if it doesn't, it isn't. Similarly, warnings about "internet addiction" used to sound like grandparental cautions against the evils of rock music; scoffing at the very notion was a point of pride for those who identified themselves with the future. But you can develop a problematic addiction to anything: there's no reason to exclude the internet,
  • we come to treat ourselves, in subtle ways, like computers. We drive ourselves to cope with ever-increasing workloads by working longer hours, sucking down coffee and spurning recuperation. But "we were not meant to operate as computers do," Schwartz says. "We are meant to pulse." When it comes to managin
  • g our own energy, he insists, we must replace a linear perspective with a cyclical one: "We live by the myth that the best way to get more work done is to work longer hours."
Urška Bračko

The internet and language change: Im in ur internets, creolizin ur english | The Economist - 0 views

  • It's a broad term referring to either English with a healthy dash of unique Indian vocabulary, or the Indian languages spoken with English words and phrases thrown in, or the speech of Indians comfortable switching back and forth quickly between two languages.
  • Singlish (from Singapore) is more like a real creole, an established dialect of English that is difficult for non-Singaporeans to follow.
  • we already know British and American English are seeding each other with new words and phrases
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  • improvised, speech-like forms of written English are proliferating on Facebook, Twitter and elsewhere.
  • Non-natives are already interacting with each other in person, in English, all around the world. It's harder to forecast the structural changes that this could cause to standard English.
Jan Keček

Top 5 Webinar Tips for B2B Marketing | OMI Blog - 0 views

  • Top 5 Webinar Tips for B2B Marketing
  • Successfully creating and running regular webinars are a great way to build your brand and raise both your profile and credibility among your target market.
  • Select a good technology provider.
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  • Send invitations and reminders early.
  • Preparation is key.
  • Maintain a steady but interactive pace.
  • Remember to follow up.
Jernej Prodnik

Why I'm quitting Facebook - CNN.com - 0 views

  • Why I'm quitting Facebook By Douglas Rushkoff, CNN February 25, 2013 -- Updated 1502 GMT (2302 HKT)
  • (CNN) -- I used to be able to justify using Facebook as a cost of doing business. As a writer and sometime activist who needs to promote my books and articles and occasionally rally people to one cause or another, I found Facebook fast and convenient. Though I never really used it to socialize, I figured it was OK to let other people do that, and I benefited from their behavior. I can no longer justify this arrangement.
  • Today, I am surrendering my Facebook account, because my participation on the site is simply too inconsistent with the values I espouse in my work. In my upcoming book "Present Shock," I chronicle some of what happens when we can no longer manage our many online presences. I have always argued for engaging with technology as conscious human beings and dispensing with technologies that take that agency away.
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  • Facebook is just such a technology. It does things on our behalf when we're not even there. It actively misrepresents us to our friends, and worse misrepresents those who have befriended us to still others. To enable this dysfunctional situation -- I call it "digiphrenia" -- would be at the very least hypocritical. But to participate on Facebook as an author, in a way specifically intended to draw out the "likes" and resulting vulnerability of others, is untenable.
  • Douglas Rushkoff Facebook has never been merely a social platform. Rather, it exploits our social interactions the way a Tupperware party does. Facebook does not exist to help us make friends, but to turn our network of connections, brand preferences and activities over time -- our "social graphs" -- into money for others.
  • We Facebook users have been building a treasure lode of big data that government and corporate researchers have been mining to predict and influence what we buy and for whom we vote. We have been handing over to them vast quantities of information about ourselves and our friends, loved ones and acquaintances. With this information, Facebook and the "big data" research firms purchasing their data predict still more things about us -- from our future product purchases or sexual orientation to our likelihood for civil disobedience or even terrorism.
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