Tutorial: Branding Yourself

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Top 5 Webinar Tips for B2B Marketing

Successfully creating and running regular webinars are a great way to build your brand and raise both your profile and credibility among your target market.

Select a good technology provider.

What is Internet Marketing? Depending on whom you ask, the term Internet marketing can mean a variety of things. At one time, Internet marketing consisted mostly of having a website or placing banner ads on other websites. On the other end of the spectrum, there are loads of companies telling you that you can make a fortune overnight on the Internet and who try to sell you some form of "Internet marketing program".

Online press releases, which involve placing a newsworthy story about a company, its website, its people, and/or its products/services with on online wire service

Internet Marketing and Home Business

“Anyone with half a brain can create information, but ‘content’ implies usefulness or utility.”

Ubersuggest takes your word or phrase and scrapes Google Suggestions to offer the hottest related topics people are searching for.

Tools Are a Marketer’s Best Friend What did I miss, bloggers and marketers? These are just the tools I use most often but I can’t imagine how much longer and less productive my day would be without them. Which content creation tools are your personal favorites?

Marketing Automation Software: Tips for Choosing the Right Solution

Simply put, it can amplify the effectiveness of a marketing strategy that’s already working, but it can’t make an ineffective strategy work, and it won’t substitute for a lack of strategy!

Yahoo is shutting down seven products, including its mobile app for BlackBerry smartphones, as new chief executive Marissa Mayer emulates Google by eliminating unsuccessful products.

Mayer said at an investor conference last month that Yahoo would reduce its current 60 to 75 mobile apps to a more manageable 12 to 15.

The other Yahoo products to be terminated include Yahoo App Search, Yahoo Sports IQ, Yahoo Clues, the Yahoo Message Boards website and the Yahoo Updates API.

Microsoft has been fined €561m by the European commission for failing to give users a choice of web browser when they logged into Windows computers in Europe between May 2011 and July 2012 – breaking a binding commitment it had made in 2009.

Microsoft made a five-year commitment in 2009 to offer users a choice of different browsers, after the EC's competition commission determined that the combination of its dominance on the desktop – where Windows runs around 95% of machines – gave the pre-installed Internet Explorer browser an unfair advantage over rivals

The commission implemented the "browser choice" system to create a level playing field - and said that once in use, it was very effective: "The choice screen was very successful with users," Joaquín Almunia, the competition commissioner, said in a statement. "For example, until November 2010, 84 million browsers were downloaded through it."

Pirate Bay says it was 'persecuted for beliefs of freedom' but analysts say site is still likely being routed through Europe

The Pirate Bay, the notorious file-sharing site that was ejected from Sweden last week, claimed to have set up shop in North Korea on Monday.

The Pirate Bay is a popular site that hosts links to torrented material, though a separate program is required to download the links' content. This function puts the Pirate Bay in a legal grey area in most countries though it has been the subject of many lawsuits.

European Commission and the White House have set out a series of new rules designed to stem the rising tide of cyber-attacks against public and private victims.

Alongside his state-of-the-union message on February 11th, Barack Obama released an executive order intended to plug the gap left by the failure of Congress to pass cyber-security legislation that matches the growing threat.

By contrast, the European Commission’s cyber-security strategy is at an earlier stage. It wants member countries to introduce laws compelling important firms in industries such as transport, telecoms, finance and online infrastructure to disclose details of any attack they suffer to a national authority, known as a CERT (Computer Emergency Response Team). Each CERT will be responsible for defending vital infrastructure-providers against online attacks and sharing information with its counterparts, law-enforcement agencies and data-protection bodies.

IF YOU have a new smartphone, it is almost certainly either an Apple iPhone or one of the many devices that runs on Google’s Android operating system. According to IDC, a research firm, more than 90% of the 228m smartphones shipped in the last quarter of 2012 belonged to one of the two dominant species. Android is the bigger bea

st. Its share has grown as the smartphone market has boomed, to about 70%.

Most Windows smartphones are made by Finland’s Nokia, which dropped its own plans for a new system when it threw in its lot with the American software giant. BlackBerry, a Canadian company formerly called Research In Motion, hopes to recover lost glories with BlackBerry 10, which appeared in January after much delay.