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Social, Social, Social! It seems everyone is talking about the need to adopt some flavor of Social to propel business forward. Unless you live under a very large rock, you are aware of the popularity of individual social media services. Many well-meaning companies are rushing forward to transform th

More and more companies are recognizing that they're accumulating ever-increasing amounts of data but not necessarily gaining business insights from it. The missing link is the transformation of data into information that is comprehensive, consistent, correct and current. That isn't a problem technology can solve for you

The European Commission threatened Britain with sanctions on Tuesday for allowing an Internet service provider to use a new advertising technology to track the Web movements of customers. The European telecommunications commissioner, Viviane Reding, said that use of a tracking tool created by Phorm violated European privacy laws. The country's largest service provider, BT, acknowledged last April that it used the tool without customers' consent in 2006 and 2007, Ms. Reding said. "European privacy rules are crystal clear: a person's information can only be used with their prior consent," Ms. Reding said. The case could become a test for the limits of ads that aim at online behavior. Supporters of the practice say it has the potential to transform advertising by allowing marketers to show Internet users only ads that are considered relevant to them, based on their surfing habits.

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During the past decade, rapid developments in information and communications technology have transformed key social, commercial, and political realities. Within that same time period, working at something less than Internet speed, much of the academic and policy debate arising from these new and emerging technologies has been fragmented. There have been few examples of interdisciplinary dialogue about the importance and impact of anonymity and privacy in a networked society. Lessons from the Identity Trail: Anonymity, Privacy and Identity in a Networked Society fills that gap, and examines key questions about anonymity, privacy, and identity in an environment that increasingly automates the collection of personal information and relies upon surveillance to promote private and public sector goals. This book has been informed by the results of a multi-million dollar research project that has brought together a distinguished array of philosophers, ethicists, feminists, cognitive scientists, lawyers, cryptographers, engineers, policy analysts, government policy makers, and privacy experts. Working collaboratively over a four-year period and participating in an iterative process designed to maximize the potential for interdisciplinary discussion and feedback through a series of workshops and peer review, the authors have integrated crucial public policy themes with the most recent research outcomes. The book is available for download under a Creative Commons Attribution-Noncommercial-No Derivative Works 3.0 Canada License by chapter below. Hard copies are available for purchase at Amazon & at Oxford University Press.

Privacy is Dead. Long Live Privacy? at the 2007 Battle of Ideas conference hosted by the Institute of Ideas.New technology seems to have changed the meaning of privacy, affording individuals the possibility of sharing details of their hitherto private lives in unprecedented ways, from personal blogs to picture sharing and even 'social bookmarking'. For many of us, divulging intimate details of our private lives via social networking websites like MySpace and Facebook has become the norm. But information and communication technologies have also facilitated surveillance and data gathering by government and big businesses. While in some contexts we seem so ready to give up our privacy, in others we seem increasingly anxious to protect it.To what extent are new technologies responsible for the death of privacy? Are privacy concerns simply technophobic, or are we right to worry about a loss of control over personal information? Have new technologies and our enthusiastic adoption of them actually transformed our notions of public and private, and blown apart the wall dividing the two? Why do we worry about Tesco monitoring what we buy, when, according to Sun Microsystems CEO Scott McNealy: 'You have zero privacy anyway. Get over it'? - IoI

"Imagine that you are vacationing and get a phone call from your neighbor telling you that your alarm just went off, but there is nothing you can do about it. You don't know what set it off and if it is just a fluke. You find yourself now wide awake, asking yourself why you got the alarm to begin with. For iPhone users, the solution to this kind of situation lies in an application provided by CAVU Mobile Surveillance Solution. This app allows you to view live footage taken from any security camera on your iPhone, transforming it into a portable advanced home security system. With the CAVU Mobile Surveillance Solution, the next time a neighbor calls to tell you that your alarm has gone off again, you can automatically see what is going on inside your house on our phone- no matter where you are. This application also lets you save footage on your phone, which is useful in case you need to show/reference the footage on the go. From your phone you can even control the position of the camera - providing you with multi-camera views. If you're thinking to yourself right now about how you wish you had been nicer to your neighbor, because then he/she would be more likely to actually call you to tell you that there is a good chance you're being robbed- stop. This iPhone app also allows for poor neighbor to neighbor relations. It provides a self sufficient, independent of any neighbor, surveillance system on your phone to tell your that there is suspicious action going on. For a cool $19.99 you can be your own FBI squad team, the C, the, S and the I in CSI Crime Scene Investigation, and most importantly, sure that your home is safe."

"Social behavior is not a new concept - it simply implies living and working in a community instead of being isolated. What's new is the emergence of platforms to create a setting and values that are intrinsic to a community. Values such as: sharing of ideas and expertise in real-time, establish