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Contents contributed and discussions participated by Tom Verhoeve

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Tom Verhoeve

Social Media Is Much More Than Just Social and Media - 0 views

www.huffingtonpost.com/...social-media_b_1776403.html

socialbusiness socialmedia opinie interessant onderzoek marketing

shared by Tom Verhoeve on 16 Aug 12 - No Cached
  • I can see that they do not truly understand all of the components of social media
  • They get that social means building relationships and that media is the form of communication that they are using to build these relationships. But this is not a deep enough understanding on which to base the marketing success of any product or service.
  • cube, with social and media as two of the sides. The additional sides of this cube are object and timing
  • ...8 more annotations...
  • these efforts are all unfortunately doomed to failure.
  • objects such as cars, houses, iPads, etc. define who we are as much as our actions do
  • We buy watches not just to tell time, but to have a good time. We buy sunglasses not just to see better, but to be seen
  • This is why we don't see people with only one technology object, such as just one smart phone
  • humans act differently and respond differently depending on timing
  • Capping everything off is the human component, which is always part of any equation. This doesn't just rely on the typical trends of marketing demographics but goes back to our deeper needs to matter and be part of a tribe.
  • social media right now is still in its infancy as a communications tool
  • many people that are passing themselves off as social media experts
  • Tom Verhoeve on 16 Aug 12
     
    So true: "social media right now is still in its infancy as a communications tool"
Tom Verhoeve

Streaming muziek groeit harder dan downloads - 0 views

www.nu.nl/...oeit-harder-dan-downloads.html

streaming muziek downloads internet nieuws

shared by Tom Verhoeve on 16 Aug 12 - No Cached
  • Tom Verhoeve on 16 Aug 12
     
    Bewijsvoering voor 'toegang is belangrijker dan bezit'. 
Tom Verhoeve

Hootsuite Adds Storify, ZenDesk and Evernote Plugins - 0 views

thenextweb.com/...-into-its-social-app-directory

socialmedia hootsuite zendesk dashboard socialbusiness

shared by Tom Verhoeve on 16 Aug 12 - No Cached
  • Tom Verhoeve on 16 Aug 12
     
    Vooral Zendesk is tof, kan je je conversaties ook volgen in een team. 
Tom Verhoeve

HootSuite Adds Yammer to its App Directory - 0 views

thenextweb.com/...mer-ever-growing-app-directory

socialmedia hootsuite yammer dashboard trends socialbusiness

shared by Tom Verhoeve on 16 Aug 12 - No Cached
  • By accessing Yammer inside HootSuite’s dashboard, users can view and engage with conversations from their Yammer Main Feed, Inbox and any of their affiliated Groups.
  • So, when a community manager sees a customer tweet that requires an immediate response, they can post to their company’s Yammer feed to gather feedback and respond to the customer without leaving the HootSuite dashboard.
  • Tom Verhoeve on 16 Aug 12
     
    Dit is een belangrijke ontwikkeling om van Hootsuite hèt social dashboard te maken
Tom Verhoeve

Social media in Nederland - 0 views

www.marketingfacts.nl/...nd-de-halfjaarcijfers-van-2012

socialmedia cijfers trends meten analytics statistics statistieken

shared by Tom Verhoeve on 16 Aug 12 - No Cached
  • Tom Verhoeve on 16 Aug 12
     
    Stand van zaken Q2 2012
Tom Verhoeve

'Papier is ook ICT, maar wel achterhaalde ICT' - 0 views

www.volkskrant.nl/...aar-wel-achterhaalde-ICT.dhtml

papier ict overheid security identity identitytheft opinie toekomst digitaliseren

shared by Tom Verhoeve on 16 Aug 12 - No Cached
  • Tom Verhoeve on 16 Aug 12
     
    grappig dat in de reacties vooral aandacht is voor de toekomstvastheid van informatie. Een terecht aandachtspunt, maar helemaal niet zo moeilijk?
Tom Verhoeve

How Apple and Amazon Security flaws led to my Hacking - 0 views

www.wired.com/...all

security apple amazon hack artikel icloud identity identitytheft beveiliging

shared by Tom Verhoeve on 14 Aug 12 - No Cached
  • My accounts were daisy-chained together.
  • Had I used two-factor authentication for my Google account, it’s possible that none of this would have happened
  • Had I been regularly backing up the data on my MacBook
  • ...10 more annotations...
  • In short, the very four digits that Amazon considers unimportant enough to display in the clear on the web are precisely the same ones that Apple considers secure enough to perform identity verification
  • Password-based security mechanisms — which can be cracked, reset, and socially engineered — no longer suffice in the era of cloud computing.
  • we found that our own internal policies were not followed completely
  • Was I targeted specifically?
  • He said the hack was simply a grab for my three-character Twitter handle
  • They just wanted to take it
  • It wasn’t personal
  • i just liked your username
  • But using that Apple-run me.com e-mail account as a backup meant told the hacker I had an AppleID account, which meant I was vulnerable to being hacked.
  • But, mostly, I shouldn’t have used Find My Mac
  • Tom Verhoeve on 14 Aug 12
     
    beveiliging is mensenwerk. Online is niet veilig!
Tom Verhoeve

Rocket Surgery Made Easy - 0 views

www.sensible.com/downloads-rsme.html

usability onderzoek userexperience stevekrug

shared by Tom Verhoeve on 14 Aug 12 - No Cached
  • Tom Verhoeve on 14 Aug 12
     
    aantal handige scripts van Steve Krug's Don't make me think
Tom Verhoeve

Help Us Help WordPress - 0 views

wp.smashingmagazine.com/...help-us-help-wordpress

wordpress usability userexperience userinterface plugin meten onderzoek

shared by Tom Verhoeve on 14 Aug 12 - No Cached
  • Tom Verhoeve on 14 Aug 12
     
    Een (zeer goed onderbouwde) oproep voor het belangrijkste designprincipe: test met echte gebruikers voor je lanceert!
Tom Verhoeve

Status People Fake Follower Check - 0 views

fakers.statuspeople.com/...Scores

twitter tool socialbusiness meten analysis onderzoek

shared by Tom Verhoeve on 14 Aug 12 - No Cached
  • Tom Verhoeve on 14 Aug 12
     
    nieuw tooltje dat de kwaliteit van je twitter volgers bepaald.
Tom Verhoeve

Twitter ook effectief zonder interactie - 0 views

www.tekstblog.nl/ok-effectief-zonder-interactie

Twitter onderzoek

shared by Tom Verhoeve on 13 Aug 12 - No Cached
  • Tom Verhoeve on 13 Aug 12
     
    tenminste als het gaat om de reputatie volgens mensen die niet interacteren...
Tom Verhoeve

BrandColors - 0 views

galengidman.com/brandcolors

kleuren webdev webdesign huisstijl

shared by Tom Verhoeve on 08 Aug 12 - No Cached
  • Tom Verhoeve on 08 Aug 12
     
    Gaaf! de primaire kleurcodes van grote merken. Oh, die van @incentro_ is #ef7c11 
Tom Verhoeve

Infomous - 0 views

infomous.com

visualization infographic tool structure informatievisualisatie

shared by Tom Verhoeve on 04 Aug 12 - No Cached
  • Tom Verhoeve on 04 Aug 12
     
    Dit ziet eruit als aquabrowser 2.0. Interessante weergave van structuren.
Tom Verhoeve

Appliness - 0 views

www.appliness.com

magazine webdesign webdev ipad android

shared by Tom Verhoeve on 04 Aug 12 - No Cached
  • Tom Verhoeve on 04 Aug 12
     
    Digital magazine for web application developers
Tom Verhoeve

The Social Media Publishing Schedule Every Marketer Needs [Template] - 0 views

blog.hubspot.com/...y-Marketer-Needs-Template.aspx

social template publishing socialmedia marketing

shared by Tom Verhoeve on 29 Jul 12 - No Cached
  • Tom Verhoeve on 29 Jul 12
     
    voor als je niet echt actueel wilt zijn :)
Tom Verhoeve

Medify.com - 0 views

www.medify.com

health zorg2.0 gezondheid data

shared by Tom Verhoeve on 26 Jul 12 - No Cached
  • Tom Verhoeve on 26 Jul 12
     
    Medische studies, behandelingen en patiëntervaringen. Is er ook een NL initiatief?
Tom Verhoeve

#SocialMedia Users Happier With #Google+ Than With #Facebook - 0 views

www.wired.com/...facebook-google-plus-survey

facebook google socialmedia mobile trends

shared by Tom Verhoeve on 24 Jul 12 - No Cached
  • Tom Verhoeve on 24 Jul 12
     
    het begin van de turnaround?
Tom Verhoeve

10 tips voor een veilige site - 0 views

www.pibn.nl/...voor-een-veilige-site-PIBN.jpg

infographic beveiliging cookies

shared by Tom Verhoeve on 16 Jul 12 - No Cached
  • Tom Verhoeve on 16 Jul 12
     
    Een how-to als infographic door @PIBN_NL
Tom Verhoeve

De evolutie van internet - 0 views

www.evolutionoftheweb.com

infographic interactieve internet historie

shared by Tom Verhoeve on 16 Jul 12 - No Cached
  • Tom Verhoeve on 16 Jul 12
     
    Gave interactieve infographic van de evolutie van het internet (via @edwinvdg)
Tom Verhoeve

Forrester zwaait #wcm uit - 0 views

blogs.perficient.com/...e-and-welcome-to-a-new-acronym

socialbusiness beleving klant intranet search analytics

shared by Tom Verhoeve on 16 Jul 12 - No Cached
  • Tom Verhoeve on 16 Jul 12
     
    van web content management naar customer experience management (#cxm). Ook intern!
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