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ecast038

Top 15 Advantages and Disadvantages of Social Media Marketing - 0 views

www.techprevue.com/ages-of-social-media-marketing

social media marketing advantages disadvantages social social media marketing hospitality travel Tech

shared by ecast038 on 26 Nov 21 - No Cached
  • But just like the two sides of coins, social media also has its two sides; positive and negative. Every marketing strategy to be applied needs proper research and planning to make it effective and worthwhile in social media. Social media marketing has become a core element of success in marketing. It will only prove successful when used properly and efficiently.
  • 1. Reach Your Target Audience Many businesses are using social media as a marketing platform for their business to reach a large number of audiences to increase the demand for the products and expand the range of services.
  • By keeping an eye on the engagement on the posts, customer reviews, and followers, you get a better idea about the customer
  • ...12 more annotations...
  • 2. Directly Connect With Your Audience A direct connection with your audience is possible with the help of social media. You can grow followers of your social media accounts, and finally, you can collect the data about user behavior, their likes, and dislikes, etc
  • It helps to know about your customers so that you can provide them better services.
  • 3. Create Organic Content One of the major advantages of social media is businesses can post organic content without paying a penny. It is very helpful for your company to build connections with people.
  • Build Your Brand
  • When people start knowing your brand, it helps in the creation of brand loyalty and recognition. Social media helps in building brand loyalty, which in turn provokes customers to buy the brand which they are familiar with.
  • 1. Negative Reviews Social media is used as a platform to share the content and experience they have gone through, be it a positive experience or negative experience. If someone is not satisfied with your business, then it gives them a chance to share the negative experience with others, which can definitely become a hindrance in the path of success of your business.
  • 2. Embarrassment Social media is a medium where it takes only a few seconds for your posts to become viral. You should always be careful before posting your content on social media. Check many times before posting it so that you don’t have to face any sort of embarrassment.
  • 3. Time Consuming Campaigns Social media is one of the most exciting and interesting platforms to create and recreate the content, to post photos, videos, and to engage the audience with it. But, the main disadvantage is that creating and running social media campaigns is a time-consuming process.
  • If you don’t spend enough time on this because you lack resources, capital, and people, then definitely, you will end up leading to a problem where your social media marketing campaign will suffer losses.
  • . Results Come Late
  • You have to continuously post new content related to your campaign to achieve success. The result of social media marketing campaigns will take time to determine results. Never expect immediate results, and you have to wait for it patiently for a few weeks or even months to get success.
  • . Need to Stay Engaged and Active It is also one of the disadvantages of social media that you need to stay engaged and active every time you monitor your marketing campaign. Social media is constantly changing, so you need to be up-to-date else you will lack behind.
  • ecast038 on 26 Nov 21
     
    Social media can both positively and negatively affect companies. Companies need to dedicate time and resources into creating content to help build brand recognition and fan loyalty. Content needs to feel organic, to help drive more traffic and brand loyal and awareness. With the many upsides to social media marketing, comes some disadvantages. Posting content allows for negative feedback from consumers. Companies should work on replying back with positive solutions to customers as other potential clients will also see these and reconsider using your brand.
wenjieyang

When to Upgrade Your Hotel Property Management System | By Jeff Zabin - Hospitality Net - 0 views

www.hospitalitynet.org/...4085028.html

Technology Hotel business hospitality upgrade system

shared by wenjieyang on 28 Nov 21 - No Cached
  • next-generation hospitality technologies are the number one way to catapult their businesses to ever-higher levels of operational performance and guest satisfaction.
  • By integrating with add-on modules and third-party solutions, a next-generation PMS allows hoteliers to readily create a property- or chain-wide system.
  • hoteliers are deploying technologies that can connect with the PMS and seamlessly share data in the cloud.
  • ...3 more annotations...
  • The ability to delve into the mountains of PMS data to produce year-over-year evaluations, identify emerging market trends, analyze guest behaviors, etc., is a compelling benefit of a next-generation solution.
  • almost three-quarters 73 percent of hoteliers view the ability to improve performance reporting and business intelligence as one of the biggest benefits one can expect to gain with the right PMS.
  • Hoteliers should also gain a sense for the extent to which an advanced PMS would likely improve operational efficiencies and the overall quality of the guest experience. This will help determine which solution best fits their needs and is most likely to deliver the benefits they seek.
lhick022

LEED rating system | U.S. Green Building Council - 0 views

www.usgbc.org/leed

leed rating green Tech

shared by lhick022 on 29 Nov 21 - No Cached
  • LEED is for all building types and all building phases including new construction, interior fit outs, operations and maintenance and core and shell
  • For existing buildings that are undergoing improvement work or little to no construction. Includes: Existing Buildings O+M also includes applications for Schools, Retail, Hospitality, Data Centers, and Warehouses & Distribution Centers.
  • For single family homes, low-rise multi-family (one to three stories) or mid-rise multi-family (four to six stories). Includes: Homes Multifamily Lowrise Multifamily Midrise
  • ...2 more annotations...
  • LEED recertification is an important step in protecting your building asset. Recertification helps you maintain and improve your building while keeping your sustainability investment in place
  • Platinum 80+ points earned Gold 60-79 points earned Silver 50-59 points earned Certified 40-49 points earned
  • lhick022 on 29 Nov 21
     
    This article is about what can be LEED certified and how to go about getting certified. I just learned about this topic in my Hosp. Fac. Enviro. Sys. class, when I learned about it, I didn't realize that you have to be reevaluate.
kesca010

Why AI is the Future of the Food Industry | Nasdaq - 1 views

www.nasdaq.com/...f-the-food-industry-2021-03-05

shared by kesca010 on 29 Nov 21 - No Cached
  • several developments that have recently become mainstream: phrases like ‘farm-to-fork’ and ‘buy local,’ organic sections in almost every supermarket, and alternative meats in fast food restaurants are all indicative of rising awareness that food is about more than taste.
  • These changes in food consciousness are important in that they are pushing the conversation towards sustainability.
  • we need to also start looking at the optimization of agriculture as a data management problem. It is precisely here that AI can make a big contribution.
  • ...7 more annotations...
  • AI is a natural ally in this environment, as all forms of machine learning require robust data inputs to be truly effective.
  • Consumer environments play the largest role in lowering food waste, and AI can also help here in some surprising ways.
  • At the top of the list, inventory control systems could make huge improvements if they were enhanced by data tools that were as wide as possible in scope.
  • AI will also be utilized on the manufacturing side to develop products more targeted to consumer demand.
  • AI can provide better monitoring and analysis of how food gets from farms to people, offering predictive metrics for retailers and money-saving incentives for consumers.
  • AI will have a big role to play as people incorporate more of their personal health data into shopping lists that will factor in purchasing history with the global movements described above.
  • Recent developments in machine learning and data management are offering some very promising solutions toward optimizing our food system.
  • kesca010 on 29 Nov 21
     
    This article covers the how AI has played a big role in helping the food industry especially with food waste. This is through inventory control systems, monitoring and providing analysis on how the food gets to farms, predictive metrics, personal health data, and developments in machine learning.
  • chadidscha on 17 Jan 22
     
    This article captures the current and future issues we are having concerning farming, agriculture, supply and demand and so forth. AI can become a valuable asset in helping professionals in these fields work in a more efficient manner regarding to producing more from less. For instance, a drone can be a useful tool in helping farmers understand their crop's condition by taking preventive measures. Furthermore, AI can help forecast the weather and help understand environment related patterns such as floods and atmospheric conditions.
kesca010

Integrations | PMS: Real-time integration with major PMS's | e-GDS - 0 views

www.e-gds.com/PMS

shared by kesca010 on 03 Dec 21 - No Cached
  • e-GDS Channel Manager automates inventory and rate updates from your PMS to keep all sales channels up-to-date and with real-time availability.
  • Some PMS's already provide 2-way connections, allowing you to send rates, availabilities and receive bookings into your e-GDS, as one channel.
  • kesca010 on 03 Dec 21
     
    This covers PMS and GDS relationship and how they communicate.
anonymous

Data Privacy and Security in the Travel Industry - Security Boulevard - 0 views

securityboulevard.com/...ecurity-in-the-travel-industry

data privacy security travel industry hospitality

shared by anonymous on 04 Dec 21 - No Cached
  • As COVID-19 mauls the travel sector and hotels, airlines and cruise lines shutter their doors or park their planes and ships, this interlude may present them an opportunity to address how they handle passenger information. Each of these sectors of the travel industry collects personally identifiable information and each has suffered considerable breaches or lapses in how data is handled.
  • Like British Airways, the hotelier Marriott Corp. was socked with a £99 million fine by the ICO for its 2018 exposure of 383 million customers booking information.There is no doubt that the hotel industry is awash with personal data on their guests and are ripe for targeting by cybercriminals.
  • Every infosec professional will tell you, don’t collect what you can’t protect. These examples from within the travel industry serve to drive home that point. In the case of the Gekko Group and Spice Jet, their attempts to protect their data revealed configuration errors or a lack of understanding. With respect to Marriott, British Airways and Carnival, they were subjected to an attack that managed to maneuver through their defenses. What is inexplicable is the time delay between discovery and disclosure
  • anonymous on 04 Dec 21
     
    The article breaks down Data Privacy in the Travel Industry. It explains how the pause due to the pandemic is a good time to address security concerns. The article covers examples in the cruise sector, the airline sector and the hotel sector. It also warns companies that it shouldn't collect what it cant protect.
melnetra112

Disruptive Innovation in Hospitality Human Resource | Journal of Tourism and Hospitalit... - 0 views

www.nepjol.info/...20010

disruptive innovation human resource

shared by melnetra112 on 11 Jan 22 - No Cached
  • Technological disruption in HR may cause a robotic service experience for the customers
  • The term Human Resource is used to the people those who work for the organization and also the department who is responsible for managing the required resources for the employees to facilitate their job.
  • melnetra112 on 11 Jan 22
     
    Disruptive Innovation in Hospitality Human Resource has been introduced in the new market more than the existing. The Researcher acknowledges the disruption that may have an effect on customers. However, the author references justify that disruption allows a better way of hospitality human resource
avanzado

The disruptive mobile wallet in the hospitality industry: An extended mobile technology... - 2 views

www.sciencedirect.com/...S0160791X20301949

mobile wallet Technology hospitality

shared by avanzado on 11 Jan 22 - No Cached
  • A self-administered questionnaire was utilised to collect data from mobile wallet users who have used a mobile wallet while dining out in restaurants and cafes. Other than technology self-efficacy and perceived critical mass, mobile usefulness, mobile ease of use, mobile self-efficacy, and perceived enjoyment were discovered to have a positive and significant association with the behavioural intention to adopt mobile wallet in the hospitality industry.
  • M-wallet is a service that enables users to store their debit or credit card information, pay for goods and services, and request/send money from/to their contacts [5]. Just like a physical wallet, a m-wallet can store credit card numbers, electronic cash, owner identity, information of contact, billing or shipping details and other information [6]. As the popularity of m-devices continues to increase, m-wallet is expected to be a prevalent payment method in the future for various financial transactions [4].
  • The Central Bank of Malaysia has been continuing its efforts to accelerate the promotion of m-wallet adoption and use [9]. M-wallet is expected to play a pivotal role in catalysing new consumer behaviours that move users away from cash and towards electronic transactions.
  • ...2 more annotations...
  • In particular, 93% of Malaysians still prefer to pay cash when dining out [10]. In other words, the utilisation of m-wallet is only at a maximum of 7% in this context.
  • Also, owing to the COVID-19 pandemic that demands everyone to practice a “new normal”, m-wallet is encouraged over cash in making payments to avoid infection [27,28].
  • avanzado on 11 Jan 22
     
    This article goes into depth directly within the Malaysian hospitality industry, of using mobile wallet specifically in restaurants. The Malaysian country wants to to only use mobile wallet however the citizens are mostly cash users. Mobile wallet or M-wallet is used on our telephones that hold our credit/debit card information and have the ability to pay services, people and more. It can be used in stores, restaurants, online and through applications. Malaysia would like to shed light on the m-wallet for their country to shift to a cashless society. As Covid-19 is a way for the m-wallet to be more seen and used to prevent cash exchanges therefore preventing spreading germs. It then goes into the theories and hypothesis of m-wallet as a whole; the technology used. There was a total of 450 questionnaires and 413 responses for the data in whether using mobile wallet was efficient and the level of difficulty it holds. While in this day and age we all have the ability to use mobile wallet. I believe this change in Malaysia will attract tourism from Americans being able to use m-wallet. This will then limit the currency change and we will be able to use our phones for payments without having to exchange money and being able to be as contact-less as possible. Now, while I do not know what the effects of Covid-19 have been in Malaysia, if the mobile wallet is now their everyday use. I hope that their shift has started to work and is making progress.
mmoutsatsos

Why Germ-Zapping Robots and AI Technology Could Be the Future For Cruise Ships - 0 views

www.cruisecritic.com/articles.cfm

Technology travel cruise touchless

shared by mmoutsatsos on 13 Jan 22 - No Cached
  • Cruise lines have arguably been well ahead of the game when it comes to new technology in the travel industry
  • -- even before the COVID-19 pandemic took hold in March and led to a global suspension of operations.
  • What COVID-19 has done is to add a more 'urgent' element that will force the industry to speed up that process of adding to the passenger experience and enhancing health protocols."
  • ...28 more annotations...
  • "Most likely to be rolled out first across most cruise lines and port terminals is temperature scanning, for example, thermal imaging using infrared to detect elevated skin temperatures, not only at embarkation, but for monitoring throughout the cruise."
  • Royal Caribbean's fast track check in -- take a selfie and scan your own passport; Celebrity's facial recognition technology; MSC Cruises' artificial intelligence system, Zoe, an Alexa-like onboard assistant; and Princess' Ocean Medallion, a part-app, part token approach to customized cruising.
  • Princess Cruises' Ocean Medallion, for example, unlocks the door as you approach so guests don't need to touch their door handle. It was simply a luxurious feature pre-COVID-19; now, in our new world it, holds far more practical importance."
  • Another possible change passengers might see are disinfection tunnels leading to the terminal and an entirely biometric system operating in the terminal, according to Jennifer Willy, editor at the
    • mmoutsatsos
      mmoutsatsos on 13 Jan 22
       
      In our discussion we talked about how to justify spending money on technology and I believe this article does a good job at showing all the different tech the different cruise lines were investing in and how it todays day with COVID it has become money well spent. We also talked about disruptive innovation and how if a company doesn't adapt it will fail. The cruise industry see the move to things become touchless and have already taken steps to meet expectations.
  • Apple and Google both are developing track and trace apps, which can alert crew whether someone has been near an infected person.
  • thermal imaging cameras to test passengers' temperature; the aim of the technology is to give a ship's medical team the information to decide whether a passenger should be allowed to board.
  • One of the aspects that we might lose, at least in the short term, is the personal touch --
  • "There are systems for air purification and pathogen removal for the whole terminal facility that could be implemented, along with UV lighting, and the obvious thermal imagining for temperature checks,"
  • touchless tech. This is already used widely by the lines in the form of apps, which allow you to do a whole variety of things -- often without the need to log onto onboard Wi-Fi.
  • ct as a keycard to open your cabin, to order and pay for drinks; make bookings at restaurants, shows and the spa; book shore excursions, check your account, track your loved ones or even control the lights and temperature in your cabin.
  • "For instance, a ship could use virtual queueing apps to limit how many people are able to go to a certain area at any given time, which would make certain there is no crowding at a lunch buffet, in the fitness center or at the pool.
  • MSC Cruises' geo-location wristbands mean you can find your friends or family wherever they are on the ship (using your app), rather than meeting them at a central point somewhere.
  • Most of the major lines have been running with enhanced technology for a couple of years.
  • "Royal Caribbean's Bionic Bar cocktail maker was surely little more than a publicity stunt when it was conceived but it now seems a prophetic move by the cruise line. People will be understandably worried about food and drink preparation -- and shared buffets in particular - when they return to cruising. We may see an increase in automation as a result."
  • Ocean Now on some of Princess Cruises' ships, passengers can order food, drink and a selection of other products and receive them in a different location, away from other passengers or shopping areas.
  • could cruise lines introduce some of the changes that are already being pioneered at hotels such as limited housekeeping, no room service and surfaces devoid of many items to help with cleaning?
  • whose LightStrike Germ-Zapping Robots (they've been likened to R2D2) are already being used in hotels, restaurants, food processing facilities, and office buildings -- and it has built protocols for cruise ships.
  • The robots use broad spectrum UV light to quickly decontaminate rooms and public spaces.
  • Xenex, Texas Biomedical Research Institute tested the robot against the virus that causes COVID-19 and it killed it in two minutes.
  • worried about touching surfaces in your cabin, just ask Zoe to look up information or power items on or off for you – MSC Cruises' voice activated Alexa-like speaker is in every cabin onboard MSC Bellissima and MSC Grandiosa, and is likely to be retrofitted onto other ships in the fleet.
  • "Voice tech will become important in the new touchless world too. Rather than having to turn off the lights or lower the blinds by hand, just ask 'Alexa' to do it for you,
  • "It will be an expensive time for cruise lines when they can least afford it. Lifelong cruise lovers will return after the pandemic ends but convincing new people to give a cruise a try may rely on ships becoming as touchless as possible."
  • I think onboard technology will augment the ways guests can communicate and interact with the crew, rather than replace them."
  • "Once again, completely replacing a human being is unlikely, and handing off conversations will be an important step."
  • Royal Caribbean found out to its cost in 2014 when it first introduced tablets for waiters to take orders, and were hit with a deluge of complaints because it meant waiters were buried in their screens
  • Cruising is all about the personal attention and relationships built with crew and other guests. 
  • "Personal contact with the ship board staff is and always has been a very important component of creating memorable experiences. The cruise product cannot eliminate that essence of the cruising experience.
  • He added: "Otherwise it will be just transportation from one place to another."
  • mmoutsatsos on 13 Jan 22
     
    This article talks about the different technology cruise lines have implemented and the future technology they plan to include as they move for a more touchless approach to certain things.
sydneywolfson

Marriott International Partnering With Amadeus on Central Reservation System | TravelPulse - 0 views

www.travelpulse.com/...entral-reservation-system.html

shared by sydneywolfson on 16 Jan 22 - No Cached
  • Marriott International announced a new partnership with Amadeus to gain access to the technology and distribution company’s Central Reservation System.
  • Amadeus has been working to create a community platform, and officials believe the deal with Marriott is an “endorsement of the strategy” to offer a platform that brings together the property management and central reservations systems.
  • Amadeus believes the attribute technology should help hotels capitalize on the current direct booking trend
  • sydneywolfson on 16 Jan 22
     
    This article talks about how Marriot international and Amadeus partnered up to have the CRS and property management come together to create a community platform. This partnership will help hotels capitalize direct booking. It also can be applied to the guest reservation system.
liz649

Taking Control of Telecom to Improve Guest Engagement & Experiences | Hospitality Techn... - 0 views

hospitalitytech.com/e-guest-engagement-experiences

shared by liz649 on 16 Jan 22 - No Cached
  • The Be Your Own Carrier Model allows businesses to take control of their telecom by letting them deploy the specific services they want to offer to their customers. Whereas the Bring Your Own Carrier model lets IT leaders choose the carrier they want to power their communications platforms.
  • In addition, BYOC models can help them build a loyal base of customers and generate positive reviews.
  • cdamo003 on 16 Jan 22
     
    The (BYOC) or Bring your own carrier telecom option talked about in this article that a lot of hotels are adapting seems to be a great way to bring additional customer service to your guests. This allows the hotel to customize technology to what the guest likes and needs.
kbroo026

Katerina Axelsson of Tastry on Teaching Computers to Taste Wine | Wine Enthusiast Magazine - 1 views

www.winemag.com/...aching-computers-to-taste-wine

wine hospitality artificial intelligence technology market

shared by kbroo026 on 16 Jan 22 - No Cached
  • Using a blend of machine learning, sensory science and analytical chemistry, artificial-intelligence developer Tastry’s in-store kiosks and smartphone app will soon be matching consumer flavor preferences to the bottles available for purchase
  • But connecting consumers to wine they’ll like is just the tip of this tech iceberg. Tastry is now working with wineries to develop flavor profiles that consumers will enjoy, as well as collaborating with distributors to determine what will succeed in which geographic regions.
  • We can look at the chemistry of wine during the manufacturing process and assist winemakers to make blending decisions to increase that value prior to bottling.
  • ...1 more annotation...
  • They have measurable efficacy for what they’re doing, which is a pretty new concept in production.
  • kbroo026 on 16 Jan 22
     
    Tastry uses sensory science, chemistry, and AI to help winemakers better cater to a specific palate, and consumers to better know which wines best match their taste.
amoon008

The robots behind the bar that want to pull your next pint - BBC News - 0 views

www.bbc.com/...business-59246183

shared by amoon008 on 17 Jan 22 - No Cached
    • amoon008
      amoon008 on 17 Jan 22
       
      Cecilia was released on 02/24/2021 and uses artificial intelligence to make drinks for guests. Cecilia can be purchased for $45,000 or rented for $2,000/month
  • Proponents of bartending robots also note that they can help bars become more efficient - which, in turn, helps their bottom line.
  • t may venue owners take as a "given."
  • ...11 more annotations...
  • owners take as a "give
    • amoon008
      amoon008 on 17 Jan 22
       
      Alan Adojaan, who unveiled the robot, says that robot bar staff can help address staffing problems, and also put a halt to other factors, such as overly generous pouring of measures, or giving free drinks to friends, issues he says that may venue owners take as a "given."
  • "We are aiming for places that have a huge turnover of clients, such as sports events, festivals or nightclubs," he says
  • One of its Yanu robots is currently making alcohol-free cocktails at the Estonian pavilion at the World Expo event in Dubai.
  • To help affected human bar staff do just this it launched an initiative in the US in 2019, whereby for each sale of one of its units it would give a barman or woman $1,000 (£747) towards helping them retrain.
  • "Robots will not replace traditional [human-staffed] bars," says Jan Hiersemenzel, the head of marketing for Swiss firm F&P Robotics, which makes a robot bar server called Barney Bar
  • The bar staff themselves, he adds, often have the unenviable task of dealing with "obnoxious drunk people"
  • Harry Gordon Johnson once said: "The greatest accomplishment of a bartender lies in his ability to exactly suit his customer."
  • The company says that each unit can be filled with 70 litres of different types of spirits, and that it can serve up to 120 cocktails per hour.
  • Enter Cecilia, a robotic bartender that mixes and serves cocktails, and uses artificial intelligence (AI) to talk to customers in much the same way that Alexa, on an Amazon Echo speaker, or Siri, on an iPhone can respond to you.
  • Customers can either buy a Cecilia for $45,000 (£34,000), or hire one for $2,000 a month.
georgemacintyre

Sandpiper Hospitality chooses grab-and-go technology provider | Hotel Management - 0 views

www.hotelmanagement.net/...oses-grab-and-go-food-provider

shared by georgemacintyre on 17 Jan 22 - No Cached
  • georgemacintyre on 17 Jan 22
     
    Sandpiper Hospitality has joined on with the self-service grab and go kiosk Impulisfy. This is a technology that is growing rapidly in popularity. It provides an increase in efficiency which is something hospitality companies are always looking for.
georgemacintyre

No, guests do not require human-provided services in hospitality | PhocusWire - 0 views

www.phocuswire.com/ovided-services-in-hospitality

shared by georgemacintyre on 17 Jan 22 - No Cached
  • The classic philosophy in hospitality goes like this: customers – whether leisure, business, corporate group or SMERF members - require services provided by super nice, smiling, well-trained humans.
  • I believe the notion that guests are demanding human-provided services is greatly exaggerated, especially today. A great example of why guests do not care about human-provided services as much as some in our industry think comes from the vacation rental sector.
  • The vast majority of these short-term rental bookings were done online via Airbnb, Vrbo, FlipKey, Vacasa, etc.
  • ...5 more annotations...
  • Just imagine the whole vacation rental experience: you book online, receive online confirmation and pre-arrival information (directions, keyless entry info, destination info, etc.); upon arrival enter the unit using the mobile key or keyless entry; enjoy your stay; pack your bags and leave on day of departure.
  • All of this while having a completely humanless experience!
  • Five years from now, the hospitality industry won’t be needing half the people it needed back in 2019, and the savings from payroll will mean the investments in next-gen technology will pay for themselves.
  • The ultimate goal imposed on hospitality by the marketplace is simple: do more with fewer employees by using technology and thus reducing the property’s staffing needs by a significant percentage. 
  • So how much human labor would a hotel need in the future? In my view, five years from now, the hospitality industry won’t be needing half the people it needed back in 2019, and the savings from payroll will mean the investments in next-gen technology will pay for themselves.
  • georgemacintyre on 17 Jan 22
     
    This article portrays the belief that human interaction is very overrated in the hospitality industry. This author believes that rental services such as airbnb are proving that human interaction is unnecessary in hospitality and that hotels are wasting many resources by hiring too many people that technology could do the work for instead.
mmoutsatsos

How (And Why) To Move From A Tech-Enabled Services Business To A True SaaS Platform - 0 views

www.forbes.com/...siness-to-a-true-saas-platform

technology software Tech

shared by mmoutsatsos on 18 Jan 22 - No Cached
  • According to Gartner, SaaS, the biggest portion of the cloud market, is expected to grow to $113.1 billion in revenue by 2021.
  • companies are likely wary of undertaking the process of transitioning their organization from a tech-enabled service provider to a true SaaS platform out of concern over the challenges that may arise.
  • it’s unwarranted given the vast resources available to help in the process, including lessons learned from individuals who have experienced (and excelled at) these transitions.
  • ...15 more annotations...
  • While our team was aware that the potential for things to go wrong existed, they focused on delivering value and service to clients and end users, which was the driving force that motivated the team during and following the process.
  • SaaS benefits users across the board, including compliance, security, scalability, redundancy and cost efficiencies.
  • SaaS solutions offer tremendous savings, from both a cost and human labor perspective.
  • Companies can enjoy flexible pricing models and choose to pay as they go, use a subscription-based model or handpick the features they desire.
  • SaaS subscribers benefit from a more secure, constantly monitored environment and from on-demand rapid development and break-fix protocols.
  • added level of security SaaS models provide around an organization’s proprietary data as well as rapid development and innovation.
  • SaaS solutions create significant efficiencies by enabling self-service and personalization that is driven by the user.
  • Be resolute in the value proposition your customers and end users will experience after transitioning.
  • you must be regimented in communicating the value of making the transition while creating transparency to ensure that clients are informed, heard and happy.
  • • Make customers aware of potential risks. 
  • Be transparent about any drawbacks or material risks customers will experience by sticking with dated infrastructures and approaches.
  • • Don’t be bashful about a sense of urgency.
  • The fear of transition and change was far outweighed by the security and service risks that had previously been invisible to our client base.
  • In today’s complex world, providers must prioritize the needs of their customers as well as mitigate their risks.
  • SaaS solutions are the way of the future, maximizing a client’s benefits as well as their risk mitigation.
  • mmoutsatsos on 18 Jan 22
     
    Why you should move from a Tech-Enabled Service to a SaaS Platform and some things to keep in mind if you do decided to make the transition.
melnetra112

"The Adaptation of Cloud Computing by the Hotel Industry" by Anthony Schneider - 0 views

digitalscholarship.unlv.edu/...1330

cloud computing computer systems costs technology Hotel software

shared by melnetra112 on 19 Jan 22 - No Cached
  • Investment in technology must bring value to a business whether it’s a large international hotel chain or a small, independent resort. Since business strategy will vary, a detailed study must be performed to identify the major issues that must be analyzed before migrating to the cloud.
  • Cloud computing can dramatically lower the time and cost of entry to business for smaller firms trying to benefit from computer-intensive business applications that were originally available only to very large corporations.
  • Cloud computing offers an adaptable and dynamic provisioning of computer resources
  • ...1 more annotation...
  • It can provide an almost immediate access to hardware resources, with little to no upfront capital investment.
  • melnetra112 on 19 Jan 22
     
    Cloud computing is not the answer to everything however it does have pros that allows its infrastructure to be invested. Cloud computing is cost effective, faster, and easy to share with different businesses in a different location. Although, its does rely on internet in order to make data download to the cloud.
katvillaverde

The forces behind enterprise cloud spending trends | InfoWorld - 0 views

www.infoworld.com/...ise-cloud-spending-trends.html

hospitality technology software business Tech

shared by katvillaverde on 24 Jan 22 - No Cached
  • However, most companies soon turned bullish on cloud’s role in the new normal of remote work and virtual cloud-based IT. They ended up being right.
  • New forces are at work that will drive the velocity of cloud spending quarter to quarter, and most of those forces are not yet well understood. 
  • The pandemic has highlighted the strategic advantages of cloud computing because cloud can reduce or eliminate many of the risks around the pandemic.
  • ...3 more annotations...
  • Typical reductions in traditional compute spending are unrelated to those traditional systems being replaced by cloud hosting or software as a service
  • For example, cloud can remove applications and data from enterprise data centers that were vulnerable to quarantine restrictions that companies experienced early in the pandemic.
  • The cloud will continue to grow, although the rate of its growth will vary according to shifts in market priorities
  • katvillaverde on 24 Jan 22
     
    The article highlights how global spending on cloud infrastructure has recently picked up since the beginning of the pandemic. Due to COVID-19, many individuals work remotely and there is a bigger market for virtual cloud-based IT. The pandemic has shed light on the strategic advantages of cloud computing. Each quarter, cloud spending will increase but researchers are still studying the forces behind the changes of the velocity of cloud computing and the rate of growth.
sydneywolfson

Cloud computing 101: Advantages and disadvantages - 0 views

www.rcrwireless.com/...cloud-computing-tag31-tag99

shared by sydneywolfson on 24 Jan 22 - No Cached
  • cloud computing is the delivery of on-demand computing resources – everything from applications to data centers
  • Cloud-based applications and data are accessible from virtually any internet-connected device.
  • Hardware failures do not result in data loss because of networked backups.
  • ...7 more annotations...
  • “utility” pay structure means users pay only for the resources they use.
  • Service providers regularly update offerings to give users the most up-to-date technology.
  • Worldwide access means teams can collaborate from widespread locations.
  • Downtime: This may be one of the worst disadvantages of cloud computing. No cloud provider, even the very best, would claim immunity to service outages. Cloud computing systems are internet based, which means access is fully dependent on internet connection.
  • Cloud computing disadvantages – security and privacy:
  • emote access is the user’s responsibility and, in any case, no system is perfectly secure.
  • Cloud computing disadvantages – vulnerability to attack: In cloud computing, every component is potentially accessible from the internet.
  • sydneywolfson on 24 Jan 22
     
    This article talked about the advantages and disadvantages of cloud computing. Some advantages include the accessibility, savings, security, the world-wide access, the data backups, etc. The disadvantages mentioned were the vulnerability to attack, meaning hackers can potentially access your data from the internet. Also, since cloud computing depends on the internet, there can be issues when the wifi is working properly.
kbroo026

Customer Acceptance of Use of Artificial Intelligence in Hospitality Services: An India... - 0 views

journals.sagepub.com/...0972150920939753

AI technology hospitality India

shared by kbroo026 on 24 Jan 22 - No Cached
  • Scholars and practitioners alike, backed by strong empirical evidence, attribute this rising trend in the use of AI-related technologies to the fact that AI-driven applications and robots demonstrate superior information processing and enhanced, cognitive and task capabilities when compared to the ones that are demonstrated by traditionally used mechanisms
  • past studies have shown that the factors such as customers’ service quality features, frontline assistance, customers’ expectations of AI devices (Stock & Merkle, 2017), device aesthetics, appearance, perceived usefulness of AI devices and service robots and social capability (Song, 2017) influence the acceptance and adoption of AI devices and the related technologies.
  • customers are likely to accord much importance to the process of appraising AI devices and related technologies by comparing them with the services that human employees are likely to deliver
  • ...2 more annotations...
  • AI-driven technologies are considered to be intelligent devices; therefore, customers exposed to AI are not expected to learn many new aspects of these devises upfront so as to operate them effectively.
  • Notwithstanding the benefits of AI, it is also probable that an ill-planned transition into AI will lead to unprecedented levels of disruption in the sector if such transition happens without a clear understanding of what facilitates customers’ willingness to accept AI.
  • kbroo026 on 24 Jan 22
     
    This study looks at Indian hospitality consumers' willingness to accept AI and its associated technology. Being that hospitality consumers are most interested in "fun and indelible stay experiences," AI for hospitality must provide service as great as or better than human professionals. Over time, it is the conclusion that AI can be welcome by most consumers of hospitality products and services.
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