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According to the article, two Romanian nationals have plead guilty for participating in an international, multimillion-dollar scheme to remotely hack into and steal payment card data from hundreds of U.S. merchants' computers, including a great number of Subway restaurants. The reality is that anyone with an Internet connection can search for, identify and target remote applications that businesses rely on. This case is a warning to operators utilizing POS systems to shore up their security by taking steps to make their accounts more difficult to breach and therefore less attractive hackers.

This article discusses the security issues with restaurants using remote desktop applications that are easily accessed by hackers trying to steal stored credit card information. The relative simplicity in which these hackers were able to steal the numbers should pose a real concern for restaurant owners in making sure their systems are properly secure from theft. They were able to crack simple password protected applications to gain access to private information. These remote applications used by restaurants are a not provided with enough security and therefore are easy targets for hackers.

This article is introducing the POS Software in Anand Systems Inc. ASI-POS is general purpose point of sale software which can retrieve a great amount of data in a fraction of seconds. This POS software handles the selling process by a salesperson accessible interface. Since with the installation of this POS software, the particulars of customer purchase history, inventory status report and other details can be retrieved in just a few clicks. What is more, ASI-POS can be used to manage the sales outlets at hotels, resorts, restaurants, bars, and so on. As a part of ASI Front Desk, ASI-POS can manage all standard POS task like room service. As an independent application, ASI-POS can be used in any kind of leisure like food service, entertainment. ASI-POS is the windows based rich, featured filled, easy to use and affordable application. It helps enables you to have a total control over the business and improve your sales and profits.

SUMMARY OF USING SOCIAL MEDIA FOR EVENT PLANNING Social media is a great tool in event planning. Event planners are turning to social media such as Facebook, Tweeter, LinkedIn and many others to organize and promote events. Social media gives the event organizers platform to promote the event and get ideas from others about the upcoming event. Social medias are also used to discuss about the event before it happens and after the event has taken place.

This article talks about how event planning is evolving. Nowadays, event planners are using social media such as facebook, twitter, foursquare, and vimeo. These social media tools allow them to reach a broader audience, keep track of how many people attended their event, and help find vendors such as DJ's, photographers etc. "What we're seeing is more integration of social media into their lives as a way to promote their services, plan and promote events, and bring the conversation full circle from the virtual world to real life."

This article is how to be successful in entering the event planning industry. It has tips from insiders on things they did to become successful. It states that networking is key. Volunteer and get to know people in all types of events from school functions to jazz festivals. People interested in the event planning field should join one or more associations in this field. Research should be done, for example read books, articles and learn what you can. If you want to be an event planner in the hotel industry then you should also learn the terminology, sales concepts, and gain a basic understanding into the the hotel/convention business. Last be realistic, this is not a 9 - 5, it is hectic and your schedule will fluctuate from event to event.

This article describes the forward motion of technology to be used in conference center.  The new technology will allow immense technology improvements in the conference centers like using your smartphone to share photos on TVs screens.  This technology is the first step in working towards integration in conventions.

the news for the hotelers about improvement of the PMS what Hilton, InterContinental, Starwood and Golden Tulip have all made strides in the past year in consolidating their property management systems and integrating the systems with other technology components, all of which will enhance distribution and guest data capabilities, make them cheery. But in other side,t's not always feasible even outside of management issues. Each company has theri own style for managing data. It need time to prove if it siuteble.

This essay is interesting that It gives you general knowledge about how to purchase a PMS on a reasonable price.  there is a link that lead you to a page that can help you find a PMS provider based on your need. And there are also several links on the page that can lead you to essays about PMS, such as "Introduction to property management software", "Features of property management systems".

Contrary to popular belief, there is still a great deal of concern over the security, or lack thereof, when it comes to credit cards being used at hotels...or any card that stores information on a magnetic strip. The problem lies in the outdated technology used for processing applications. Older applications means they are not in compliance with PCI, regulations for this entire industry. We know that hotels are usually a part of many sites. If a hacker gets access to just one, he will probably break into other sites, as well. Some of the things that the hospitality industry can do to help combat this problem is to require stronger passwords on their systems, stronger firewalls, enforcing stronger remote access and even limiting it, just to name a few. Erica

Within the past few years, social media and mobile apps have become an essential eMarketing tool in the hospitality/tourism industry.This article discusses how the personalization of apps have provided hoteliers with the ability of targeting specific travelers and retaining them for future business. Consumer purchases are persuaded by rich,visual content in conjunction with word of mouth. Therefore, the combination of these features will either make or break the overall guest experience - since they may provide customers with the motivation to "click and book" or with the discouragement to purchasing the service.

While this short article is specific to the Regal Hotels Group, it also shows how the higher demand of customers result in a technology increase. This article is about the Regal Hotel Groups now connecting with hundreds of online travel agents around the world as a result of a custom created Miro Property Management System. Providing thousands of rooms in Hong Kong, it was inevitable that a custom made online PMS would form given the mass amount of rooms to be monitored. This system known as the RDX serves as a direct connectivity platform, eliminating the gap between reservation systems and booking channels. This increases productivity and efficiency for this high demand hotel group across Hong Kong. This innovation can further increase like I said productivity by taking the traditional approach to property management system online to achieve a greater reach of potential hotel guest around the world and at the same time.

According to the article, Park Inn by Radisson Berlin Alexanderplatz has selected EasyRMS an Infor company to help improve efficiency and increase total revenue. The property will be implementing the EzRMS Core Module, Ez-QUOTE, Ez-BUDGET and Ez-COMPETE, which will help maximise their total revenue potential in the long term.  With EzRMS, management can now save time preparing reports and spend more time on strategic planning, as the system will be decision-supporting for long-term strategies.

This article introduces the reason that the hotel needs develop its e-marketing. The author pointed that a successful internet marketing campaign is one that can strike a perfect balance between all these various practices associated with E-marketing. Here are the key reasons why it is important for the hotel. Firstly, advertising on the internet is much cheaper than advertising on TV, radio, or even newspaper. Secondly, e-marketing make it easier to find hotel's target audience. Thirdly, the success and failure of any marketing campaign on the internet can be tracked and analyzed very easily by using Google analytics, and various other means. Through internet marketing brands can establish a regular committed community of their fans and followers, and engage with them in a two way communication. A carefully, and strategically designed hotel website can provide its prospective clients a lot information. In addition, as most of the prospective travelers use the internet to gather information about their destinations, and hotels, hotel properties can ignore internet marketing only at their own peril. Also, the hotel can make use of Internet to show its property to the guests. A good designed web page can attract more customers for the hotel.

The article demonstrates the reasons that Internet marketing is important in recent days. To begin with, the author provides several ways of Internet marketing, such as SEO, SMO, PPC and so on. In order to see the effectiveness of each Internet marketing method, marketing campaign is one good choice. The author then tells us how the Internet marketing is superior among traditional media. The Internet marketing is cheaper, easy to target audiences, easy to track data and it also can establish a regular committed community, which attracts lcustomers. Moreover, Internet marketing benefits the hotel properties. For example, the hotel website can help customers better know the hotel. So we see that Internet marketing is crucial to hotels.

Internet market is super important in the hospitality world. It helps customers answer questions such as charges, tariffs, location, and etc. and they are able to get answers they need fast, and from a reliable source. Another great use for internet marketing is the ability to draw in customers by showing what their property has to offer through pictures and videos.

This article is a guiline about how to use proper technology for your organization and events. DO 1. Think about integration. 2. Understand your audience. 3. Use tablets to manage the show. DON'T 1. Do something just because it's a hot new technology. 2. Think only about your attendees. 3. Ignore new technology tools. There are many new technologies being applied, but new technologies needs relevant hardware to assort. The meeting space may have not compatible hardware to use all those new technologies; the audience may have not smartphone to access those technologies. The meeting planner should take care of the gap between new technologies and existing system. Meeting planner should choose a new technology base on whether it can solve core problem or not. And meeting planner should always keep trying to use new compatible technology tools to serve meetings.

In the article "Would Your Crew Wear Mobile Apps?" it talks about a new way of advertising through uniforms. On the back of a crew members uniform there is a QR code and the customer just has to scan the code it shows them coupons and deals the restaurant is promoting. I feel that this way of advertising is easy and fun; people love using technology and what better way to incorporate it then by using your Smartphone! In the article they asked different fast food restaurants if they would use this product and although they thought it was a good idea they felt that it would be taking away from a fast paced environment. In the article it states that traditional media is not what it use to be, ""There are billions of dollars being spent on it, and [traditional ads] are driving consumers to the stores, but at that point consumers still don't know what they're going to buy." Overall, I feel that this product would bring in a lot of customers and it's a great way to advertise things on the menu, I'm all for this idea!

This article summarized smart hotelier's top ten digital marketing resolutions of the year 2012 and the author analyzed each resolution's situation as well as the action plan in details with an improved outlook for the industry, technological advances, and the usage of mobile devices growing exponentially, opportunities for incremental revenues abound. The top five ones are I will bring social, local and mobile marketing initiatives to the forefront of my hotel digital marketing plans this year, I understand this industry is complex and will work to make sense of a very convoluted digital space/online marketplace, I will continue to account for the continued shift from offline to online, and engage the hyper-interactive travel consumer via multi-channel marketing efforts, I will take advantage of the Mobile Channel, especially in this marketplace where my competitors are behind the times, and Now that I know social media is a customer engagement channel and not a distribution channel in hospitality, I will use Social Media correctly to create "buzz" around my hotel, target receptive audiences, provide customer service and enhance customer experiences. This will ultimately stimulate hotel website visits, interactions and conversions on the hotel website. The sixth to the tenth ones are I will rise to the challenge imposed by the recent Google Panda and 'Freshness' updates, I will decrease dependence on the OTAs this year, adding thousands of dollars in incremental revenues to my hotel's bottom line, I will NOT resort to desperate measures and use social buying and flash sales sites in 2012, I will focus on determining the effectiveness and ROI of my digital marketing campaigns and make smarter use of analytics technology to determine true ROI and campaign effectiveness, as well as test, test, test to achieve better results, and I will partner with savvy digital marketers who know it all and can guide me through this process, so I can drive the most re

Prince Hotels and Resorts partners with FastBooking for website creation and related services and e-marking. FasBooking, one of the world"s leading e-mearking and online technology solutions providers for the hospitality, drives more visitors to hotel websites and convert these visitors to direct bookings. FastBooking iCRS increases the hotel's net revenue  by maximizing highly profitable direct website bookings and by retionalizeing inventory and pricing across all online sales channels. Prince Hotels and Resorts will benefit from traffic building activities designed to channel visitors to the hotels' official websites. In addition to e-marketing campaigns, the hotel will be visible on FastBooking distribution websites, FastBooking parter websites as well as the major international tourism and travel websites. This emarketing will help Prince hotels to ensure their success and maximize net revenue through direct booking.

This article introduce a new online marketing product that not only can help the hotel reduce cost but also improve the hotel's online presence which results in an increase in direct bookings, less reliance on 3rd party intermediaries, and the best ROI. This new product can up-to-date the hotel's information that will attract more guests that put a hotel miles ahead of the competitors. It also offers an option for guests to choose the phrases that they are interesting. In addition, this product provides the freedom to make convenient updates for hoteliers. The hotel management team does not need the outside support team to manage the e-marketing system.

This article summarizes the results of a report done on TripAdvisors free online marketing platform. This platform offers a management response tool that business owners can utilize to better their marketing efforts.  The results are in line with my opinion. If there is more information on a hotel, I am more likely to chose it over another with less information. 

E-marketing is the perfect way for a company to show his product to the consumers. Each day more companies are realizing that they need to put more effort and resources to the internet marketing. Today we could say that the traditional marketing media such as television, radio, newspaper are in the past. Not even talking about the traditional printing brochures .Through the internet, people can have the experience of being in their dream vacation while they still being home. Smart travel communication is a perfect example of how internet has impacted the Hospitality and tourism industry

As if any of us can afford a vacation these days, Holland America is offering reduced rates for National Cruise Vacation Week. The cruise line promoted this sale through a series of e-mails, flyers, and website banner ads in order to make it easier for possible consumers to view option and then make their reservations online. By completing this booking, guests were able to receive a $200 credit on board of the ship to use for services or souvenirs.