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Michelle Wilson

Buffalo Wild Wings Franchisees Improve Service With Automated - 1 views

  • implemented QSR's automated kitchen display software and hardware within franchise operators of Buffalo Wild Wings Grill & Bar restaurants to help ensure consistency, food quality, and optimum ticket times.
  • . We are now able to look at what each station is doing and effectively manage our problem areas by finding which employees can keep up and which can't. It has also made our kitchen calm, organized, and quiet.
  • 24-7 supplies a comprehensive set of solutions to these Buffalo Wild Wings franchisees which includes a POS system that is the "easiest and most flexible in the industry,"
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    Buffalo Wild Wings added QSR's automated kitchen display hardware and software to over 40 of their locations. These locations are currently using a ticket-less automated system in the kitchen and have found there are faster "ticket" times, they are better able to determine problem areas in the kitchen, and are able to evaluate employee performance during busy times in the restaurant.When using a "ticket-less" system it is easier to track orders and/or mistakes that may happen because you do not lose the ticket (which is a common occurrence) I currently work at a restaurant that was looking into QSR's automated kitchen system, but we have not done that at this point, but we will move to that eventually. However we do have QSR's newest seating and wait list management technology and it does make a world of difference when managing seating and a waiting list in a large restaurant.
Krystal Jost

Buffalo hotel launches Verve Living System | Hotel Management - 0 views

  • When a guest enters the room, he or she places the room key into the slot on the KeyCard Switch which then transmits a wireless signal. When in place, guests have complete control over the lights, outlets and the HVAC unit in the room. When removed, the room is designated as unoccupied
  • it also can detect which in-room devices have low battery levels; which rooms have constant occupancy; which rooms have problems with network connectivity; and which are not communicating properly with the hotel PMS and other systems.
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    This article focuses on sustainability and methods in which technology is utilized to conserve energy and waste, while also not hindering the guest experience. Hotels, similar to the Salvatore Grand Hotel, have began implementing systems such as the Verve Living System, by Zeno Controls, LLC, that provide wireless connections to the heating, ventilation, and air conditioning system, as well as the lighting in the guest room. It utilizes sensors to activate such amenities, and enables the guest to enter the room, place their key card into a slot, and it will begin to adjust to the preferred temperature and the preferred lighting levels. Once the key card is removed, such as when the guest is leaving the room, after a very short delay, it sends a signal that verifies the room is unoccupied, and turns off these energy-consuming items in the room. Many guests, when staying in hotels, do not consider turning off their lights or air conditioning when they leave the room, and simply leave everything running. They do not realize the impact this has not only on costs for the hotel itself, but also the impact that it has on energy consumption and sustainability. With the growing awareness of being "green", guests are focusing more and more on conservation, however, they may still be slacking in these areas, leaving things on, being absent minded. This system will allow guests to not have to worry about such tasks, and controls the system of turning these items off for them, adding convenience for the guest who is environmentally conscious. I have personally seen a similar system being used in a hotel room, and thought it was a great idea, and an amazing way to control costs and eliminate waste of resources. It is also very surprising to read that the Verve Living System detects low battery levels, constant occupancy, problems with room connectivity, and rooms that are not communicating with the hotel PMS or other systems. This enables the maintenance team of a hotel to fun
Sarah Black

Mobile Technologies and the Hospitality Industry: Creating a Mobile Strategy, by Michae... - 0 views

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    Author Michael Kasavana's article discusses the advancement and prevalence of mobile technology applications with regard to the hospitality industry.  According to him, "the common goals of mobile technology implementation are acceleration of guest traffic, heightened interactivity, promotion and sales of goods and services, and gathering of feedback relative to the guest's experience". Mobile and proximity marketing techniques are gaining in popularity and in some cases (Buffalo Wild Wings) are a large factor in the company's success. Their mobile marketing campaign was deemed a huge success due to large numbers of repeat customers, improved attendance at special events, and higher sales revenue. Mobile marketing has proven extremely influential in attracting new customers and creating brand loyalty. This marketing method can really make the difference in one company having a competitive advantage over another. Kasavana also advises restaurant and hotel owners to follow some best management practices guidelines. These include: "creation of a mobile-optimized website with simple navigation tools; apply user-friendly, intuitive, and logical lead-through processes; sponsor video (YouTube), social (Facebook), and mobile (LBS) content; employ opt-in marketing campaigns that encourage customer engagement; provide instant rewards, discounts, and incentives to qualified clientele". Mobile technology applications are definitely the wave of the future in the hospitality industry and "getting in on the ground floor" is an excellent opportunity for business growth.
Chris Cardoso

Restaurant Social Media Index on Facebook, Twitter - 0 views

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    This article is a little old in the 3Q 2012 information, hover the overall scope is what was poignant. Last year, Facebook reached 1billion users, 20% of which (200 million) where fans of just 49 restaurant brands. This shows that, those who are using the social media properly are gaining the benefits of marketing. The Restaurant Social Media Index (RSMI) tracks brand social media through Influence, Sentiment and Engagement. At the time the top five brands were McDonalds, Subway, Starbucks, Chic-fil-A, and Buffalo Wild Wings. Now, the top five are Chipotle, Wendy's, Taco Bell, Starbucks and McDonalds. The top trend in Emarketing, based on RSMI is that social and mobile are displacing emails as the main way to reach customers.
lkastwood

Tablets Are Making Waiters Obsolete - Business Insider - 0 views

  • The casual dining spot has recently introduced tablets in dining rooms nationwide that customers can use to place orders, browse the menu, and entertain otherwise noisy children.
  • As tablets in restaurants go, Chili's has become a standard bearer. They just announced the introduction of 45,000 Ziosk tablets in 800 locations.
  • But Chili's is not alone in this push toward automation. Applebee's announced the installation of 100,000 tablets last December
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  • Some major chains have already made the bet. Buffalo Wild Wings announced a big tablet push in March, promising to have them in all North American stores by the end of 2015.
  • E la Carte cofounder and CEO Rajat Suri argued that tablets are designed to work alongside human employees, not replace them.
  • These enhancements are geared toward increasing customer satisfaction and driving up revenue. Patrons are far more like to buy a restaurant gift card or buy dessert if they're pleased with their dinning experience at the end of the meal. 
  • Tablets are also making life better for waiters with the help of some behavioral science.
  • This tablet tsunami suggests waiters might not be getting the job done.
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    Sam Colt wrote an article for Business Insider titled Tablets Are Making Waiters Obsolete - An Chilli's Is Leading The Way. This article bothered me a bit, because knowing what I know about Hospitality we build our brand around customer service and customer satisfaction and how can we do that if we are eliminating the person to person interaction. In his article Colt mentioned Chili's "has recently introduced tablets in dining rooms nationwide that customers can use to place orders, browse the menu, and entertain otherwise noisy children". I understand the thought behind keeping your guests entertain while they wait for service; however, I believe it should be just that, entertainment not self-service. Dine in restaurants should not be treated like a fast food restaurant and guests should expect a reasonable wait time. Having that person to person interaction makes a dining experience more enjoyable. E la Carte co-founder and CEO Rajat Suri argued "if someone does not want to spend time with a server, they're going to ignore the server anyways." My thoughts are why would you dine in a restaurant if you do not want to be severed, why not go to a fast food restaurant. Chili's states the tablets are solely for increasing customer satisfaction and increase revenue and suggests the tablets are making the life of waiters better.
jordanfernandez

How AI is Trimming the Fat in Foodservice :: Hospitality Trends - 1 views

  • From reducing food waste to predicting what customers will order, artificial intelligence is already streamlining the restaurant business – and this is just the start.
  • At American chain BurgerFi, self-ordering kiosks use AI-powered facial recognition to suggest menu items to returning customers.
  • Restaurants will also need to invest in upskilling staff to ensure they understand the technology and can use it successfully to get the insights they need.
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  • At Starbucks and McDonald’s drive-throughs, AI analyses the time of day, weather and individual store transactions to customise digital menus. Fast-casual chains such as by CHLOE and Buffalo Wild Wings streamline their online experience with AI that manages website reservations and pre-orders for those lunching on the clock.
  • et with food waste an industry-wide issue, spending on AI to reduce the amount thrown away could slash the budget: research from resource efficiency charity WRAP found that on average, for every $1 restaurants invested in reducing waste, they saved $7 on operating costs.
  • “Customer expectations have gone through the ceiling,” says Moulds. “AI will segment the foodservice industry further, enabling fast, automated service at one end, while allowing other restaurants to offer the tailored experience people are seeking out.”
anonymous

article_32_vol_5__1_.pdf - 1 views

shared by anonymous on 05 Jun 20 - No Cached
  • Much has changed in the business world since the birth of technology and the subsequent discovery of the world wide web (www) in 1989.
  • Much has changed in the business world since the birth of technology and the subsequent discovery of the world wide web (www) in 1989.
  • According to South African Tourism (2015), more than 180 million bed nights were sold in 2015, making the hotel industry an attractive client of e-commerce.
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  • suppliers and customers meet in a virtual space to perform transactions using Internet technology as it has the potential to add substantial value to business operations and competitiveness of a business.
  • scene of the famous lion-buffalo-crocodile battle watched more than 75 million times on YouTube)
  • e-commerce has not only
  • changed the way business is conducted, but has increased the revenue of organisations tremendously, in particular that of the travel and tourism industry.
  • The top three visited travel sites include Booking.com, Expedia.com and Hotels.com.
  • online travel booking is the specific business-to-consumer (B2C) transaction in the context of online tourism
  • right: © 2016 A
  • understand how the various online sales platforms interconnect.
  • the internet consumer of today assumes all businesses worthy of trade have a website;
  • it is not enough for hotels to rely on their web pages alone for room sales.
  • An aspect of e-commerce revolves around how social media affects a hotel’s online presence, and how it is used as a tool for gaining a notable share in the e-commerce market for hotel room sales.
  • In an increasingly competitive market place, tourism products require an effective distribution strategy for a firm to reach its target tourists and local markets
  • Although the statistic does not identify the specific modes used to make room reservations, it can be presumed that electronic sales made up a considerable percentage as sales method.
  • The Internet is an ideal platform for the tourism industry
  • 1) they are intangible, 2) their production and consumption cannot be separated, 3) they are perishable, and 4) they are seasonal
  • survey conducted in Hong Kong of 249 leisure travellers, 80% searched for hotel information using Web tools, with more than half making their bookings through hotel host websites or third-party websites
    • anonymous
       
      They wouldn't be able to gather this information on technology unless they had the proper technology to do so.
  • Social commerce should be considered broader than the act of sharing shopping experiences with others, as it has challenged and redefined traditional vendor-push business models and marketing strategies (Gonçalves Curty & Zhang, 2013:260-261).
  • E-commerce allows the tourism consumer to purchase tourism products and packages online and act as his or her own travel agent by building personalised travel packages and eliminitaing the need for traditional processes
  • From a hotel business perspective, e-Procurement is a good example of the innovative use of technology in the lodging industry
  • 2B
  • E-procurement can be defined as a business-to-business (B2B) tool that supports the buying process
  • implementing e-procurement has become an important enabler for achieving a flexible and responsive supply chain.
  • An example of e-procurement or a business-to-business transaction would be a hotel selling its rooms to OTAs on a wholesale or commission basis.
  • e-commerce in the modern tourism and hospitality industry is important because the Internet is the lowest cost hotel-booking channel, most travellers research hotel reservations on the Internet, and social media and online hotel reviews are an increasingly important decision factor.
  • there are three most common retail sales channels – brick-and-mortar, catalogue and the Web – across the elements that characterise the shopping and business ownership experience
  • Travel services are categorised into Accommodation and Airlines, as these two components constitute a large part of the hospitality industry.
  • This research study is focused on room sales, therefore the distribution channels used for this purpose will be explained, namely, Online Travel Agents (OTAs) and merchant sites.
  • Today, e-commerce focuses on profitability.
  • challenge for retailers is to attract the attention of the digital natives (consumers who have grown up in the digital world) and persuade them to spend more, as well as to attract digital immigrants (consumers who are presumed to resist new technology or at least have trouble accepting it) to this way of shopping.
  • Social media can increase communication for a website and create brand awareness.
  • a social network is a virtual community, profile site or website on the Internet that brings people together in a central location, to talk, share ideas and interests or make new friends.
  • platforms such as social network services (
  • is one of the main reasons for advancement in Web 2.0 technologies and developments in e-commerce.
  • social commerce providers started their businesses by combining group-buying with selling discount coupons offered from their partners over the Internet.
  • E-commerce mainly helps in the generation of leads, presenting information about the tourism product to the customers, and facilitating the transaction process electronically
  • consumers have become the storytellers and are the new brand ambassadors.
  • social media is driven by word-of-mouth and if done properly can improve positioning in the market
  • e-commerce is still new. Getting (2007), maintain that most online communities are free and are growing at a rapid rate.
  • An online rating site is a system of ranking places, products and services via customer reviews based on past experiences.
  • TripAdvisor is classified as a meta-search engine, which is defined by Webopedia (2015) as a search engine that queries other search engines and then combines the results.
  • the prevalence of traveller reviews had a significant impact on the online sales of hotel rooms and that hotel managers should seriously consider the impact that online reviews of their hotels on these websites have on the consumer.
  • Online channels allow the potential customer to see the location details and compare hotel prices easily, as well as read online reviews which have a wider reach and are less ephemeral than traditional word-of-mouth reviews.
  • Figure 1 further illustrates the direct booking channel guests have to hotels via the Internet.
  • Reservation System (CRS) in the 1960s to the Global Distribution System (GDS) in the 1980s and the advent of the Internet in the early 1990s, the tourism industry has always been confronted with the rise of new technological developments
  • rapid growth of online travel agencies caused traditional indirect distribution channels through tourism intermediaries to decline
  • The Internet has become an integral part of everyday life. In order for businesses to be sustainable, they need to have an e-commerce presence
  • it is a service that can be readily offered to global markets and it can become a trade platform joining suppliers and buyers from around the world
  • with technological advancements, firms are increasingly reaching out to their customers through a variety of channels such as e-commerce, m-commerce and brick-and-mortar establishments. Heinemann and Schwarzl (2010:1) contend online retail today is taking place at a higher level of evolution than in the initial years of e-commerce.
  • there are technical and non-technical aspects associated with e-commerce
  • How can hotels compete in a digital world and what will their future business models look like?
  • an intranet as a private network, operated by a large company or organisation, which uses internet technologies, but is insulated from the global Internet by a firewall (a system designed to prevent unauthorised access). An extranet, however, is an intranet that is accessible to some people from outside the company
  • studies in the tourism and hospitality arena have indicated that ICT is a tool particularly suited to this industry for a variety of reasons.
  • The Internet has become an integral part of everyday life. In order for businesses to be sustainable, they need to have an e-commerce presence
  • The hospitality industry is an ideal trade for making use of e-commerce and the social web.
  • Reputable booking sites such as Booking.com, Expedia.com and Tripadvisor are visited by over 300 million online visitors each month.
  • Internet users have become demanding in their expectations of company presence online.
  • “if I can’t find enough information on your hotel it’s probably not a good choice.”
    • anonymous
       
      BOTTOM LINE
  • E-commerce is expected to reach global sales of $1.5 trillion by 2018 (Statista, 2016), and therefore hotels in CT will need to increase their presence on the internet, not only on booking sites, but also on the social web in order to receive a sizable share of electronic sales.
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    This article talks about where the internet has brought us in the business world and where it is taking us. There are other articles included to support the idea that hospitality businesses need the internet inorder to successfully reach out to and market toward customers. Along with the idea that if a business does not have an online presence,that, is an untapped stream of revenue. As well as the combined business efforts that go into delivering a flawless product to its customers via the web. There were two case studies that took place in order to understand the role e-commerce has played and will potentially play in the hospitality industry.
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