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amichellemagluta

Chili's To Install Tablets At Every Table: More Tips But A Cloudier Future For Servers - 0 views

www.forbes.com/...install-tablets-at-every-table

industry POS Chilis restaurant food&beverage hospitality software business travel tech

shared by amichellemagluta on 03 Oct 16 - No Cached
  • amichellemagluta on 03 Oct 16
     
    For this week's article on a POS or point of sale system I chose this article about Chilis. Chilis and another brand have chosen to put point of sale systems right onto the table. Using this technology restaurant patrons are able to order dessert and pay for their meal without having to call their waiter or waitress. While the patrons are able to pay for their meal and order dessert and coffee, the technology has not extended to where it replaces waiters and waitresses. The management at the brand also asserts that they are not trying to replace their waitstaff but rather to speed up the process of paying and ordering dessert. In the future, this could be the case with technology like this.
ecast038

The Truth About Self-Serve Kiosks At Fast Food Restaurants - 0 views

www.mashed.com/...iosks-at-fast-food-restaurants

food restaurants kiosks self-checkout mobile business

shared by ecast038 on 05 Nov 21 - No Cached
  • self-serve technology is not only making fast food service more efficient, but also subtly changing customer behavior. Namely, it is encouraging people to spend more
  • elf-serve kiosks increase customer spending, on average, by 20%, and this figure is borne out by data presented in a 2015 Harvard Business Review article. According to the review, major chains, including Taco Bell, McDonald's, and Chilis have all reported self-serve kiosks generating larger sales than in-person ordering, usually by a margin of 20%. In one instance, McDonald's even saw sales increase by as much as 30%.
  • On the one hand, standard industry practices such as "upselling" (promoting premium goods, add-ons, and customization) are programmed right into the machines. Human cashiers may neglect to upsell, but self-serve kiosks can't help but do so (via FoodTec). Given the visual nature of self-serve kiosks, upselling can be cleverly woven into the menu itself, and more easily escape customer notice. 
  • ...2 more annotations...
  • In a 2017 study published in the Journal of Retailing and Consumer Services, researchers demonstrated that touch screens create "experiential and effective feelings" in customers — and, moreover, a greater sense of privacy. In short, customers are happier and more self-assured when using self-serve kiosks, and are therefore more likely to spend more.
  • Using a self-service kiosk can be a joyful experience, but one that comes at a cost if you're not careful.
  • ecast038 on 05 Nov 21
     
    The self-serve kiosks or unattended POS systems are changing the customer behavior and getting consumers to spend more. Many major chain restaurants have incorporated them in their business such as Chilis, McDonalds and Taco Bell. Kiosks tend to upsell the customer while regular cashiers may not. Self serve is bette for business, not so much for the customers wallet.
fischerc014

Chili's Has Installed More Than 45,000 Tablets in Its Restaurants - The Atlantic - 0 views

www.theatlantic.com/...372836

hospitality technology restaurant unattended pos tablets

shared by fischerc014 on 14 Sep 17 - No Cached
  • Have you ever felt that, for making these decisions, your server was sort of judging you? 
  • wants to remove any friction that might separate you from your whims
  • without the pesky interference of a human.
  • ...9 more annotations...
  • That doesn't necessarily herald the end of human-centered food service
  •  The Chili's version of the Ziosk menus is programmed to have images of dessert (a molten chocolate cake, say) pop up while customers are still eating their main courses. This has led, Chili's says, to a 20-percent increase in dessert sales. (Ziosk claims a 30-percent dessert-sale bump for its clients overall.)
  • de-humanizing the restaurant is, it turns out, good busines
  • active attempt to minimize the interaction Chili's customers have with human
  • That's in part because the tablets set defaults for tip amounts. The machines automatically suggest a tip of 20 percent
  • Chili's recently made a big change to its in-store ordering system. The chain partnered with Ziosk, the restaurant-targeted tablet-maker, to develop a series of tabletop devices that allow customers to order their meals
  • The tablets let your order your meal—and pay for it—through a screen, as you would with online ordering.
  • Chili's still requires people, of course, to do the actual delivery of the food customers order. There are still servers doing the serving at Chili's.
  • Ziosk claims to have found a 20-percent increase in appetizer sales, as compared with standard, server-based ordering strategies.
  • Jessica Rodriguez on 14 Sep 17
     
    I love this article because it presents such a positive view of the unattended POS system in a restaurant setting. It poses human interaction as a nuisance which prevents customers from ordering more food. The way that it is explained is that the device will not judge someone for asking for too much or customizing their order too much, so customers feel more powerful in ordering exactly what they want. The article also provides several statistics showing how Chili's has increased their appetizer and dessert sales by using these tablets. The advertisements that are displayed on the machines lure customers into ordering more of these items.
  • vmorr026 on 16 Sep 17
     
    It's really a definite one. It implied so much about reality. This is very factual, but there's still in need of traditional human interaction. It is a great marketing strategy and they can upsell their product and show what they offer which most customers will give it a try out of curiosity. Looks can be deceiving but yet it is in human mentality to try.
  • fischerc014 on 28 Mar 22
     
    Chili's has installed 45,000 tablets across 823 Chili's restaurants. These tablets let you order your meal, drinks, refills, etc and lets you pay our bill at the end. Chili says the presence of the tablet increases the size of the average check.
Allen Lok

New Retail Credit Card Standards Affect Quick Service Restaurants | QSR magazine - 0 views

www.qsrmagazine.com/...are-you-ready-emv

shared by Allen Lok on 01 Mar 13 - No Cached
  • By October 2015, all restaurants and other merchants will be subjected to new Europay, Mastercard, and Visa (EMV) standards, which reflect a shift from magnetic-stripe credit cards to chip-and-pin cards.
  • , the chip-based cards require insertion of the card into a terminal throughout the entire transaction.
  • chip-based cards are less susceptible to fraud.
  • ...1 more annotation...
  • It’s a rather slow conversion over to EMV. But it’s definitely coming.” View the discussion thread. Subscribe Subscribe to QSR Renew Update Address eLetters Advertising Contact &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Articles Food &amp; BeverageMenu Innovations Marc Halperin: Resident F&amp;B Expert Food Safety Health Ingredients &amp; Dayparts ExpansionQSR 50 Franchising Growth Fast Casual George Green: Fast-Casual Expert Emerging Concepts TechnologyOrdering Social Media Promotions Sustainability Denise Lee Yohn: QSR’s Marketing Guru OperationsExecutive Insights Competition In the Store Consumer Trends Charitable Giving Outside Insights Women in Foodservice Human Resources Alan Philips: Trends to Watch Research QSR 50 OneSource Drive-Thru Study Growth 40 Smart Chain Franchise Opportunities Find a Supplier Find a Job Restaurant Management Events NRA Show <a h
  • Allen Lok on 01 Mar 13
     
    A new set of standards is coming up for credit card transactions. EMV or Europay, Mastercard, Visa, standards include a chip-and-pin device on the card that requires the card to be inserted into the card processing terminal. While this does not prevent all fraud, it's important that this standard is mandatory by 2015 and business operators should be preparing for changes.
lkastwood

Tablets Are Making Waiters Obsolete - Business Insider - 0 views

www.businessinsider.com/making-waiters-obsolete-2014-6

hospitality technology business tablets emenu waiters chilli's

shared by lkastwood on 23 Sep 17 - No Cached
  • The casual dining spot&nbsp;has recently introduced tablets in dining rooms nationwide that customers can use to place orders, browse the menu, and entertain otherwise noisy children.
  • As tablets in restaurants go, Chili's has become a standard bearer. They just announced the introduction of 45,000 Ziosk tablets in 800 locations.
  • But Chili's is not alone in this push toward automation. Applebee's announced the installation of 100,000 tablets last December
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  • Some major chains have already made the bet. Buffalo Wild Wings announced a big tablet push in March, promising to have them in all North American stores by the end of 2015.
  • E la Carte cofounder and CEO Rajat Suri argued that tablets are designed to work alongside human employees, not replace them.
  • These enhancements are geared toward increasing customer satisfaction and driving up revenue. Patrons are far more like to buy a restaurant gift card or buy dessert if they're pleased with their dinning experience at the end of the meal.&nbsp;
  • Tablets are also making life better for waiters with the help of some behavioral science.
  • This tablet tsunami suggests waiters might not be getting the job done.
  • lkastwood on 23 Sep 17
     
    Sam Colt wrote an article for Business Insider titled Tablets Are Making Waiters Obsolete - An Chilli's Is Leading The Way. This article bothered me a bit, because knowing what I know about Hospitality we build our brand around customer service and customer satisfaction and how can we do that if we are eliminating the person to person interaction. In his article Colt mentioned Chili's "has recently introduced tablets in dining rooms nationwide that customers can use to place orders, browse the menu, and entertain otherwise noisy children". I understand the thought behind keeping your guests entertain while they wait for service; however, I believe it should be just that, entertainment not self-service. Dine in restaurants should not be treated like a fast food restaurant and guests should expect a reasonable wait time. Having that person to person interaction makes a dining experience more enjoyable. E la Carte co-founder and CEO Rajat Suri argued "if someone does not want to spend time with a server, they're going to ignore the server anyways." My thoughts are why would you dine in a restaurant if you do not want to be severed, why not go to a fast food restaurant. Chili's states the tablets are solely for increasing customer satisfaction and increase revenue and suggests the tablets are making the life of waiters better.
sanchezgema_

COVID-19 Resource: 5 Technologies for a 'New Normal' Hotel (Part 1) - 1 views

www.hospitalitynet.org/...4098642.html

technology hospitality covid

shared by sanchezgema_ on 24 May 20 - No Cached
  • chelasccr on 24 May 20
     
    This article is about how hotels are able to adjust to the new guidelines with covid. It has adjustments with how to reserve seats at the pool. Options for ordering food and how to do check in and check out.
  • sanchezgema_ on 31 Aug 20
     
    -COVID has affected the Hospitality industry and therefore affects the way consumers behave due to new legislation. Technology is being used in order to reduce the amount of consumers that experience COVID as well as employees. -Technology 1: contactless check in/out and keyless room entry -Fuel (provider of guest facing hotel software solutions) expanded this option for independent and boutique hotels. This makes it more accessible for travelers and reduced the spread of the virus. -Technology 2: touchless menu's for restaurants and hotels -MyMenusOnline is a touchless digital restaurant menu system that was recently launched. -There are many restaurants like Chilis, Carolina Ale House, etc that are also taking part in touchless menu's. -Technology 3: virtual TV remote control launched by Otrum -Hotel TV remotes are difficult to sanitize and makes it easier to spread the virus. -Technology 4: Solay mobile app provides social distancing technology for resort pools and beaches -Solay mobile app provides resorts and hotels an inventory management system so overnight guests are able to make reservations for seating at pools and beaches that are placed six feet apart. -Technology 5: Molekule Air - destroy viruses and bacteria like a pro -Air pro RX was cleared as an air purifier that is meant to destroy bacteria and virus' in the air.
kathy_douglas

Analyst predicts rise of guest-facing restaurant technology | Technology content from N... - 4 views

nrn.com/...e-guest-facing-restaurant-tech

restaurant technology

shared by kathy_douglas on 30 Aug 14 - No Cached
  • A growing number of restaurant chains are turning to guest-facing technology to address such pressures. Casual-dining chains, such as Chili’s and Applebee’s, are rolling out the use of tabletop tablets for ordering and paying in their restaurants this year, for example. And BJ’s Restaurants Inc. revealed this week that guests will soon be able to order and pay using their own smart phones and other devices.
  • O’Cull estimates that a mid-scale casual-dining chain that produces $2.5 million in sales could save 100 to 200 basis points in labor costs, or roughly 1 percent to 2 percent, by offering technology that will allow guests to order and pay.
  • “We estimate that the restaurant could eliminate 30 percent to 40 percent of its total server hours and reduce labor costs by 100-200 basis points,” he wrote. “Obviously, the number of servers employed would fall, but the take-home pay of remaining servers would increase significantly.”
  • kathy_douglas on 30 Aug 14
     
    The advances restaurants are making with technology are astounding. Because of the rise in minimum wage and health care recently, companies are forced to figure out a way to cut labor costs. With the addition of iPads and tablets, restaurants are now able to use technology to help with reducing the amount of labor needed. Some chain restaurants are providing guests with table-side tablets to order and pay for their meal, which will allow servers the opportunity to take on more tables and allow the customer to assist in the serving process. Managers will be able to evaluate their team based on speed and time it takes to turn the tables over, which could allow for either more customers served or allow managers to make the decision to reduce the amount of servers needed at their establishments. As this technology continues to become more available and user friendly, more establishments will be transitioning to computers/tablets instead of having face-to-face service.
  • natalieemmanuel on 31 Aug 14
     
    The use of tablets being used in casual dining chains is a great idea that will not only make things more convenient for the customer but will also drastically cut labor costs for restaurants. From a management perspective these tablets seem to be a great idea. Some may argue that part of the dining experience is being able to interact with ones server. However, how many times have you waited at your table hoping to pay the bill? Now guests are able to pay their bill when they are ready and the tablet even prompts the guest on how much to leave as a tip, which may help eliminate or at least cut down on the number of bad tippers. The only negative may be that since there is less interaction with guests and guests have the ability to pay the bill whenever they are ready to leave, could this increase the number of guests who walk out on the check? Nevertheless, many companies are starting to use this technology.
  • danalbert on 31 Aug 14
     
    The use of tablets can also cut down on error in the ordering process. Even if the wait staff remains, they can easily repeat everything ordered to the customer and there will be no mistakes for poor penmanship. Payment can be done at the table, also cutting down on potential identity theft using skimmers etc., under the bar or at the wait station.
anonymous

The Menu of the Future Will Make You Order More Nachos - 1 views

www.theatlantic.com/...372836

technology hospitality hotel software business tech

shared by anonymous on 09 Oct 16 - No Cached
  • anonymous on 09 Oct 16
     
    The article I decided to choose this week deals with what we were discussing in our discussions about the POS system that businesses are installing in their restaurants. This article was about how Chili's has implemented tablets about 45,000 across 823 Chili's around the world. Guest can now order their food, pay for their checks and kids can play games on these new tablets. Having these tablets in the restaurant has increase 20 percent in dessert sales. You can see that by guest seeing a photo of the dessert on these tablets have help Chili's sale dessert way more. The device also has a set default for tips which is 20 percent. Some guest does not change the tips so the waiter/waitress are still getting more money. The tablet does not really need a waiter or waitress only until they need to deliver the food. The tablet has allowed quicker table turnaround which means you get more guest through the door so the restaurants gets more money. Since you have the tablets on the table at all time that you are there it tempts you to want to order more and that is more money for the restaurants as well. You will always need the waiter/waitress present because they still have to deliver the food and drinks. But as technology advances, I believe that there will be even more technology that eventually there will be no need for waiter/waitress in a restaurant. For example, having robots deliver your food and drinks.
davidclark33

Restaurant Customer Service And Technology: Chili's' Tableside (POS) And Mobile Approach - 0 views

www.forbes.com/...t-tableside-pos-and-via-mobile

shared by davidclark33 on 20 Sep 20 - No Cached
  • It's&nbsp;a mistake to think that a waiter's&nbsp;job is primarily to deliver food. This is one&nbsp;of the primary lessons&nbsp;I get across in my&nbsp;customer service training sessions for restaurant waitstaff: that waiting tables is a multifaceted art form that includes providing guests with feelings of recognition, comfort, and anticipation, providing&nbsp;a bit of theater, and, sometimes, serving as couples counselor and family mediator. Getting food to the table is really the least of what’s involved.
  • And there&nbsp;lies perhaps the biggest danger when you’re considering a move toward installing tableside technology in a restaurant: losing these less obvious, but emotionally crucial, parts of the waiter role. Another danger is that the implementation will be off-brand and off-putting.&nbsp; There is a 4-ish star steakhouse with locations in several U.S.&nbsp;cities (think: "Morton’s but regional") whose black-clad, iPad-based menu opens on Page One with&nbsp;cheesy Comic Sans electronic discount coupons and two-for-one offers.&nbsp;&nbsp;Maybe this doesn’t put you off your feed, but it did me, and I doubt that I’m alone. Which means that all the effort the restaurant had put into properly costuming the waiters, gussying up the dining room, sending its sommelier on vineyard junkets, teaching the waiters how crumb down the white tablecloths (and buying all those silver table crumbers) went down the drain with that one, ridiculously off-brand, choice. Folks: Just because you can do it, doesn’t mean you should do it; before you deploy any tableside technology, make sure that every single part of the deployment fits your brand, or at least fits your brand as you want it to be perceived in the future.
  • Which brings me to Chili’s Grill and Bar, the ubiquitous casual dining chain. Chili’s, which pretty much defines the mainstream of chain restaurants (and is not a place that self-service couponing – free chips with your loyalty points! – will be off-brand), is quickly becoming a definitive mainstream example as well of tabletop point of sale (POS) technology and mobile self-service restaurant technology.
  • ...3 more annotations...
  • Solomon: Is the human element getting lost? &nbsp;Allen: Absolutely not! A key differentiator of casual dining is the personalized service model. Our technology innovation is not only a win for our guests, but also a win for our team members. With technology, we’re able to remove some of the mundane tasks of the server and allow them to make our guests feel special with a memorable dining experience. Furthermore, technology is completely optional and guests can choose to opt out if they wish. These tablets do not eliminate the personal service our guests receive from servers. In fact, these tablets have served as a good tool for our team members to help eliminate some transactional pain points, such as paying the bill or ordering dessert, and have helped our team members do their job more efficiently. This allows our team members to focus on the duties that make a personal impact on the dining experience, such as getting to know the table, taking entrée orders and delivering meals, among other duties.
  • Micah Solomon:&nbsp; Can you bring me up to speed on how the Chili’s digital service came to be deployed, and how it’s going so far? Wade Allen, vice president of digital innovation and customer engagement, Chili’s Grill &amp; Bar: We started our digital guest experience journey in Sept. 2013 as the first mover in the casual dining industry to bring tabletop technology to our restaurant tables. The goal was to remove common guest pain points around paying the bill and re-ordering drinks. We’ve seen rapid adoption with 75 percent of guests using the tablets to quickly pay their bill. Furthermore, we’ve been able to gather valuable insights through real-time feedback where 25 percent of guests use the tablets to complete the Chili’s survey at the end of their dining experience. This feedback allows us to make improvements on an individual restaurant level, as well as, provide proof points for national-scale decisions around our Fresh Tex and Fresh Mex menu favorites. Once we had the tablets in place, we took a different approach and launched a fully digital loyalty program, “My Chili’s Rewards,” in May 2015. The goal was easy access/participation for all guests. We also included unique elements around gamification to keep guests engaged. In six months, we went from no loyalty program to 4.2 million members. Furthermore, approximately 18 percent of transactions in restaurant are tied to loyalty members. We’re building on this for what we call “loyalty 2.0” with our latest partnership with the Plenti rewards program, as the newest partner to join representing the casual dining industry. This will allow guests to earn points at partner locations and redeem for their Chili’s favorites.
  • Solomon: What are the backup plans for when guests want human rather than kiosk service? Allen: Our model is based on personalized service to make guests feel special when dining with us. So, the personalized aspect will always be a part of what guests experience at Chili’s. The technology innovation is completely optional and guests can choose to opt out if they wish.
  • davidclark33 on 20 Sep 20
     
    This article is about Chili's success with their EMenu technology. The article was written in 2016 and includes an interview with Chili's VP of Digital Innovation and Customer Engagement. The EMenu has been a huge success for the chain and the interview touches on everything we discussed in class.
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