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http://hassassociates-online.com/articles/2013/03/07/five-ways-to-manage-your-digital-reputation/ Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a dis

Reputation is the key word. In fact, online digital reputation has never been more important. While a few years ago much of our personal information was still considered private, today cyber security expose more information about our lives than ever before. While many people don't think much about having a "digital reputation," especially in purchasing products online, information about almost all adult worldwide can be found online. Based from the survey conducted by ORC International, results have shown more than 89% of consumers research articles online before making a buying decision, while, 87% of them agree that a favorable review has confirmed their decision to purchase. And while our real life reputation is largely defined by us through our interactions with others, our online digital reputation defines how people perceive us - without ever having a single conversation. The fact is, a digital reputation can be incorrect, it may present only partial information and it might even allow for slander and online attacks to define us for others. Translating your brand's personality onto the web can be tricky, so here is our list of five simple steps that can help you get started. 1: Match your offline and online personas: When you're creating a Facebook page or a Twitter account, it should match your brand's personality in the real world. Choose a design language (colors, shapes, textures, fonts) that represents your brand's image. Next, ask yourself which social media platform is best suited for communication between you and your customers. You may not need to create an account on each one of them. Selecting the one most actively used by your target audience will make it more manageable for you. 2: Groom your search results: Your customers will rarely move to the second page of the Google Search results to find what they are looking for. Set a distinct and clear name for Facebook, Twitter, Google+, YouTube and other social networking site

hass associates review articles Think the Internet Leads to Growth? Think Again Remember the year 2000 in the months after the Y2K bug had been crushed, when all appeared smooth sailing in the global economy? When the miracle of finding information online was so novel that The Onion ran an article, "Area Man Consults Internet Whenever Possible?" It was a time of confident predictions of an ongoing economic and political renaissance powered by information technology. Jack Welch-then the lauded chief executive officer of General Electric (GE)-had suggested the Internet was "the single most important event in the U.S. economy since the Industrial Revolution." The Group of Eight highly industrialized nations-at that point still relevant-met in Okinawa in 2000 and declared, "IT is fast becoming a vital engine of growth for the world economy. … Enormous opportunities are there to be seized by us all." In a 2000 report, then-President Bill Clinton's Council of Economic Advisers suggested (PDF), "Many economists now posit that we are entering a new, digital economy that could inaugurate an unprecedented period of sustainable, rapid growth." It hasn't quite worked out that way. Indeed, if the last 10 years have demonstrated anything, it's that for all the impact of a technology like the Internet, thinking that any new innovation will set us on a course of high growth is almost certainly wrong. That's in part because many of the studies purporting to show a relationship between the Internet and economic growth relied on shoddy data and dubious assumptions. In 1999 the Federal Reserve Bank of Cleveland released a study that concluded (PDF), "… the fraction of a country's population that has access to the Internet is, at least, correlated with factors that help to explain average growth performance." It did so by demonstrating a positive relationship between the number of Internet users in a country in 1999 with gross domestic product g

Book a flight online, perform an internet banking transaction or make an appointment with your doctor and, in the not-too-distant future, the 'Internet of Services' (IoS) will come into play. A paradigm shift in the way ICT systems and applications are designed, implemented, deployed and consumed, IoS promises many opportunities but also throws up big challenges - not least ensuring security and privacy, issues currently being tackled by EU-funded researchers. IoS is a vision of the future internet in which information, data and software applications - and the tools to develop them - are always accessible, whether locally stored on your own device, in the cloud, or arriving in real time from sensors. Whereas traditional software applications are designed largely to be used in isolation, IoS brings down the barriers, thereby lowering costs and stimulating innovation. Building on the success of cloud computing, IoS applications are built by composing services that are distributed over the network and aggregated and consumed at run-time in a demand-driven, flexible way. This new approach to software will make the development of applications and services easier - so that new and innovative services, not possible today, can be offered. It is likely to make a huge contribution to the EU's strategy to make Europe's software sector more competitive. You might want to read: http://hassbiggerprice.wordpress.com/tag/hass-associates-online-cyber-review-scam-du-jour-theyre-creative/ IoS services can be designed and implemented by producers, deployed by providers, aggregated by intermediaries and used by consumers. Anybody who wants to develop applications can use the resources in the Internet of Services to develop them, with little upfront investment and the possibility to build upon other people's efforts. In many ways IoS solves the challenges of interoperability and inefficiency that can plague traditional software systems, but it can also create new vulnerabilities. Ho

http://www.huffingtonpost.com/2013/10/01/microsoft-gates-resignation-investors_n_4026506.html?ir=Technology Tre av de topp 20 investorene i Microsoft Corp er lobbyvirksomhet styret å trykke i Bill Gates å gå av som leder av programvareselskapet han medgrunnlegger 38 år siden, ifølge folk kjent med saken. Mens Microsoft-sjef Steve Ballmer har vært under press i år å forbedre selskapets ytelse og aksjekurs, synes dette å være første gang at store aksjonærer er tar sikte på porter, som fortsatt er en av de mest respekterte og innflytelsesrike figurene i teknologi. En representant for Microsoft nektet å kommentere tirsdag. Det er ingen indikasjon at Microsofts styret hadde akt ønskene til de tre investorene, som har samlet mer enn 5 prosent av selskapets aksjer, ifølge kildene. Forespurte identiteten til investorene være holdt anonyme fordi diskusjonene er privat. Gates eier ca 4,5 prosent av 277 milliarder dollar selskapet og er den største enkelte aksjonæren. De tre investorene er opptatt av at Gates' tilstedeværelse på styret effektivt blokkerer innføringen av nye strategier og begrenser kraften i ny direktør å gjøre omfattende endringer. Spesielt peker de til Gates' rolle på special committee søker etter Ballmers etterfølger. De er også bekymret for at Gates - som tilbringer mesteparten av sin tid på hans filantropiske foundation - slår kraften ut av forhold til sin nedadgående eierandel. Gates, som eide 49 prosent av Microsoft før det gikk offentlig i 1986, selger ca 80 millioner Microsoft aksjer et år under en pre-set plan, som hvis fortsatte ville forlate ham med ingen økonomisk eierandel i selskapet av 2018. Gates senket sin profil hos Microsoft etter at han ga CEO rollen til Ballmer i 2000, gi opp sitt daglige arbeid det i 2008 å fokusere på $38 milliarder Bill & Melinda Gates Foundation. I August sa Ballmer han ville pensjonere innen 12 måneder midt press fra aktivisten forvalter ValueAct Capital Management. Mic

http://www.3news.co.nz/Chinese-cyber-war-intensifies/tabid/417/articleID/293604/Default.aspx Dans Shanghai externe, les conducteurs doivent directions à la recherche d'une base d'espionnage militaire chinois cachée quelque part dans un quartier à la recherche ordinaire. Il a appelé unité 61398 - censé pour abriter une unité secrète de piratage chinoise. Le public ne sont pas autorisé à proximité de l'immeuble de 12 étages ordinaire, et il y a une interdiction de tournage et de photographie. Le bâtiment est en fait le nerf centre d'et le quartier général de l'armée chinoise cyber responsable de cyber-attaques contre les Etats-Unis et peut-être d'autres pays, y compris la Nouvelle-Zélande. Unité 61398 a été découvert le mois dernier à quelle entreprise de sécurité américaine cyber Mandiant tracée 90 pour cent de ses interceptions identifiées au quartier - armée de libération populaire base. La Chine et son armée sont les suspects numéro un au monde pour cyber piratage, bien que l'armée chinoise a nié à la télévision nationale. Premier ministre John Key refuse de blâmer publiquement la Chine, mais une entreprise de sécurité de cyber Auckland affiche des attaques sur la Nouvelle-Zélande en temps réel et la plupart viennent de Chine. Et la tâche de protéger la Nouvelle-Zélande de cette nouvelle guerre incombe au n'est autre que d'espionner l'Agence GCSB. La cyberguerre est réel. M. Key a révélé cette semaine la Nouvelle-Zélande entreprises ont été victimes de l'espionnage industriel. Il est probable que les enregistrements de client ou même idées ont été volées. La Nouvelle-Zélande n'est pas comme suspecte de la Chine comme d'autres pays. Etats-Unis le Président Barack Obama prend au sérieux les attaques. "Maintenant, nos ennemis cherchent aussi la capacité de saboter notre réseau électrique, nos institutions financières, nos systèmes de contrôle du trafic aérien," dit-il. « Nous ne pouvons regarde

Former Homeland Security Secretary Janet Napolitano gave her farewell speech last week. She had quite a bit to say, but there was one thing that caught my attention: She warned that a major cyberattack is on the way. I believe it. Most major U.S. companies have been under siege from hackers over the last 18 months. In fact, two days after Napolitano's speech, a hacker group called the Syrian Electronic Army hacked the New York Times' website and Twitter feed - for the second time this year. Of course, Napolitano wasn't just talking about American business. She was talking about America's infrastructure: power grid, communications, banking and so forth. Every one of these services relies on computers. A well-placed virus could do a lot of damage, especially if an insider planted it. The Northeast blackout of 2003 started at a single power center. A computer bug disabled an important alarm. The operators couldn't react in time to a downed power line and it blacked out 55 million people for several days. Imagine waking up one morning with no power. Cellphones can't connect, banks are closed, the Internet is down and credit cards don't work. In localized emergencies, workers from other areas help to restore services quickly. A cyberattack could affect wide regions of the country, overwhelming the available manpower. It could take days, weeks or months for basic services to be fully restored. Not a pretty picture. Now, a cyberattack might not take down everything, but it could make basic services unreliable. You won't be able to trust technology to always work. Further Information: http://www.usatoday.com/story/tech/columnist/komando/2013/09/06/cyberattack-hackers-syrian-electronic-army/2757833/ Related Article: http://forums.devarticles.com/asp-development-3/hass-and-associates-cyber-security-online-scams-to-watch-out-for-444796.html http://hassbiggerprice.wordpress.com/tag/hass-associates-online-cyber-review-scam-du-jour-theyre-creative/

Facebook plummeted 7.3 percent following the burst of bad news, and that includes the news about how it shared more user data than previously thought and a lawsuit from the Washington, D.C., attorney general.