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anja c. wagner

High-Low-Kooperation: H & M & Co. - Mode - Gesellschaft - FAZ.NET - 1 views

  • Die Zusammenarbeit des Modehauses H & M mit großen Designern ist auf dem Höhepunkt angelangt - und so langsam auch am Endpunkt. Der Marketingeffekt ist ausgelaugt, die Demokratisierung der Mode stellt nicht nur Modeschöpfer wie Alber Elbaz auf eine harte Probe.
  • Mit persönlicher Note wird der erdrückende Markt- und Marketingeffekt der Fast-Fashion-Maschinerie zu einem Luxus-Privatissimum umgedeutet.
  • Die „collaborations“ (erfunden von Puma mit Jil Sander 1998 und von Adidas mit Yohji Yamamoto 2002) gehören neben dem weiter wachsenden Online-Shopping, dem Erfolg der Fast-Fashion-Ketten (H&M, Zara, Topshop, Target, Uniqlo etc.) und den temporären „pop up stores“ zu den wichtigsten Entwicklungen im Mode-Einzelhandel der Nuller Jahre
  • ...4 more annotations...
  • Aber der Marketingeffekt des Kooperations-Modells ist so ausgelaugt, dass nicht mehr viel kommen kann.
  • Weil sich auch die Modegeschichte als Farce wiederholt, steht neben diesem Trend zur Langlebigkeit aber der Hang zum Sinnlosen:
  • Dabei stellt die Demokratisierung der Mode einige auf eine harte Probe.
  • Viele Modemacher haben ohnehin längst ein langfristigeres und lukrativeres Umsatz-Modell entwickelt: Zweitlinien.
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    Interessante Entwicklungen in Zeiten des Web 2.0
anja c. wagner

EESC DESIGN ELEVEN - 1 views

  • The European Economic and Social Committee (EESC) is launching the second edition of a competition to design an innovative, sustainable and creative design product, including packaging, with a strong civil society message.
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    Wen es interessiert ...
anonymous

Fabrik Osloer Strasse - Zentrum für soziale und kulturelle Arbeit - 1 views

  • Die Immobilie benötigt fortlaufend eine kostenintensive Pflege. Innovative Konzepte für die nicht adäquat genutzten Flächen sind nach wie vor gefragt.
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    "Die Immobilie benötigt fortlaufend eine kostenintensive Pflege. Innovative Konzepte für die nicht adäquat genutzten Flächen sind nach wie vor gefragt."
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    Eine Lösung von Aufgabe 5 könnte auch noch für einige andere soziale Orte in Berlin prinzipielle Gültigkeit haben
Joerg Eisfeld-Reschke

PR Blogger: Facebook vs. Google - ein ungleicher Kampf - 2 views

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    "Fazit. Die eher starre Maschine Google, deren Vorteile und Geldquellen immernoch die eher "unsozialen" Dienste darstellen, verliert gegen die im Aufstieg befindlichen Interpreten der sozialen Sphäre zusehends an Boden. Dies passiert schmerzhafterweise im eigenen Kerngebiet Suche und Werbung."
Joerg Eisfeld-Reschke

Der durchschnittliche Social Gamer ist eine 43-jährige Frau | medienhandbuch.de - 1 views

  • Entgegen dem vorherrschenden Klischee, ist der durchschnittliche Social Gamer eine 43-jährige Frau.
  • Entgegen dem vorherrschenden Klischee, ist der durchschnittliche Social Gamer eine 43-jährige Frau.
  • Entgegen dem vorherrschenden Klischee, ist der durchschnittliche Social Gamer eine 43-jährige Frau.
Joerg Eisfeld-Reschke

10 Web trends to watch in 2010 - CNN.com - 1 views

  • As 2009 draws to a close, the Web's attention turns to the year ahead. What can we expect of the online realm in 2010? While Web innovation is unpredictable, some clear trends are becoming apparent. Expect the following 10 themes to define the Web next year:
anja c. wagner

Jane's E-Learning Pick of the Day: 12 x 3D Tools for Education, Training & Collaboration - 1 views

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    Hier einige Tools für den 3D-Einsatz in der Lehre, aber sicherlich auch für andere ZWecke zu gebrauchen ....
Joerg Eisfeld-Reschke

„Internetstudie - Drei Viertel der Deutschen sind online" auf karrierebibel.d... - 1 views

  • Das Internet wird immer stärker genutzt. Die Altersgruppe der 14-bis 29-Jährigen ist mit weit über 90 Prozent Online-Nutzern fast vollständig im Internet präsent. Auch die 30- bis 39-Jährigen haben mit 90,3 Prozent Onlinern die 90-Prozent-Marke erreicht, bei den 40- bis 49-Jähri­gen sind es 82,4 Prozent. Auch bei den so genannten Silver Surfern nehmen die Nutzerzahlen zu: So weisen die 50- bis 59-Jährigen mittler­weile einen Nutzeranteil von 67,2 Prozent auf, bei den über 60-Jährigen ist mit 28,8 Prozent schon weit mehr als ein Viertel online. Das ist das Ergebnis der aktuellen Markt-Media-Studie “Internet Facts” der Arbeitsgemeinschaft Online For­schung (AGOF).
Joerg Eisfeld-Reschke

Schlechte Zeiten für Google Analytics | TAMECO Onlinemarketing Blog - 0 views

  • Google Analytics wird nach diesem aktuellen Beschluss der obersten Datenschutzbehörde in Deutschland zunächst theoretisch unbrauchbar. Ob in der Praxis jetzt alle Webseiten-Betreiber die Software entfernen werden, bleibt fraglich. Zudem hat man an den entsprechenden Stellen schon darauf hingewiesen, dass es keine “rechtlichen Schritte” gegen Websites, die Google Analytics nutzen, geben wird.
maike online

Why Twitter Will Endure - NYTimes.com - 1 views

  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • ...22 more annotations...
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • On Twitter, anyone may follow anyone, but there is very little expectation of reciprocity. By carefully curating the people you follow, Twitter becomes an always-on data stream from really bright people in their respective fields, whose tweets are often full of links to incredibly vital, timely information.
  • Nearly a year in, I’ve come to understand that the real value of the service is listening to a wired collective voice.
  • I almost always learn about it first on Twitter.
  • And the ethos of Twitter, which is based on self-defining groups, is far more well-mannered than many parts of the Web — more Toastmasters than mosh pit.
maike online

Twittern als Qualifikation: Einstellungsvoraussetzung 250 Follower - Arbeitswelt - Beru... - 0 views

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    aktive teilnahme im netz wird zur voraussetzung für jobs
anja c. wagner

For Free Blog: 4 Steps to Social Media Success - 2 views

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    Wer noch Zweifel hat am sozialen Charakter der Social Media
anja c. wagner

10 Web trends to watch in 2010 - CNN.com - 2 views

anja c. wagner

Seek Omega: The 10 Best Enterprise 2.0 Videos and Presentations in the Last Month - 0 views

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    Wer Zeit und Lust hat für einige Aufzeichnungen des letzten Monats
anja c. wagner

ConnectedMarketing.de: "Community" ist eine Einstellung. - 2 views

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    Communities entstehen rund um Menschen.
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