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Jon Morgan

Class Notes | battlecreekenquirer.com | The Enquirer - 0 views

  • College Goal Sunday on Feb. 13Local students can get free advice on applying for financial aid for college and have the chance to win prizes Sunday, Feb. 13."College Goal Sunday," a joint initiative of the Michigan Department of Education, the Michigan Student Financial Aid Association and EduGuide, happens from 2 to 4 p.m. at Kellogg Community College, 450 North Ave., in the Ohm Information and Technology Center.Participants should bring completed 2010 federal tax returns and either their W-2s or 1099 forms.According to a news release from the state, prizes will be given away, including a $1,000 scholarship, three $500 scholarships, an iPod Nano and a Dell laptop.
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    College Goal Sunday On Feb. 13 Local students can get free advice on applying for financial aid for college and have the chance to win prizes Sunday, Feb. 13. "College Goal Sunday," a joint initiative of the Michigan Department of Education, the Michigan Student Financial Aid Association and EduGuide, happens from 2 to 4 p.m. at Kellogg Community College, 450 North Ave., in the Ohm Information and Technology Center. Participants should bring completed 2010 federal tax returns and either their W-2s or 1099 forms.
Jon Morgan

KILL IT, COOK IT, EAT IT: Here's The Current TV Line-Up Keith Olbermann Will Be Joining - 0 views

  • Strangest show on the lineup? "Bar Karma," a show premiering Feb. 11 about a mystical bar that travels through time and space. The show hails itself as the first show of its kind, where viewers can develop stories and characters they want to see by voting on ideas submitted by fellow viewers. Popular ideas become contenders for plot developments on the show.
Jon Morgan

More children now reading e-books | TeleRead: News and views on e-books, libraries, pub... - 0 views

  • York Times has an interesting article looking at the younger generation that is just beginning to get involved in e-book reading thanks to parents purchasing the devices for them as gifts.
  • as only 6% in 2010, but is up to 20% so far in 2011.
  • Some teachers have been allowing kids to bring the devices to school for leisure reading, which is another factor that has convinced some parents to buy them.
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  • teachers in middle school were allowing kids to read their books on their e-readers,”
  • the Harry Potter series, remains unavailable electronically so far, even though J.K. Rowling’s agent said last year that they were at least on the horizon. Hopefully the exploding popularity of children’s e-books will convince them to get them available as soon as possible so they can get in on this boom.
Jon Morgan

Tools of Change: Workship - designing iPad apps | TeleRead: News and views on e-books, ... - 0 views

  • Decided that the Apple ad was right and people wanted a “lean back” reading experience.
  • Primary challenge: how to design something new, and make it feel familiar. Two goals, let people know it what the Times and people had to understand it immediately after launching it.
  • 4 rules: great ipad apps are platform savvy, start small and improve over time, demand collaboration to build and are crafted to enhance the lives of human beings.
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  • Platform savvy: distinct differences between platforms and must take each into account. Apps are not a panacea, need to design for browsers as well, they are the lowest common denominator.
  • Keynote is a very powerful prototyping tool and have been using it almost exclusively.
  • The more features the less people tend to like the app. Killer apps do one to three things well.
  • App should be specific, useful and easy to use. Took several months to introduce full screen photos into the app because it required so many design changes from other departments. You have to start with a simple working simple and then gradually evolve to more complex.
  • People expect your app to look and feel the way the platform wants. Need to read iPad/iPhone Human Interface Guidelines. Android, Blackberry have similar guidelines.
  • Need to achieve the Kindle’s sense of “calm” even though you are working with a glowing screen.
  • Decision to come out with first app “Editor’s Choice” was a business decision, not a technology decision. Major criticism was that didn’t have full content. But after released full content app received a lot of criticism that had too much content. People seem to be using the iPad app the same way they would use the paper media – breakfast, lunch, evening and weekends.
  • How the device interacts with the environment. Different from a computer – can be inside or outside, stationary or moving, focused or distracted.
  • Need to understand the “habit fields” that surround the device.
  • Can build out 80 – 90% of application just using sketches.
  • Should think about the culture that surrounds the device. Think about platforms as cultures. Five elements of culture: population, market share and demographics; customs, styles, governance and beliefs.
  • Touch is the first interaction, working with a hand not a pointer. A clumsy and large interactive method, also a more intimate experience. For USA Today wanted large touch contacts, reduce interactive areas.
  • Think about how people are holding the devices – laps, lie down, cradle in arm, flat on a desk, propped up on a counter.
  • They put controls, as opposed to tap targets, at the edges to make them easier to access while holding the iPad.
  • the reality is that HTML 5 is the future of books and content.
  • The Daily is being iterated on a daily basis and everyone should read it to see how it changes day to day.
  • What is The Daily selling – an experience. Magazine layouts translating one to one to iPad is a slippery slope because need to train the user when you take non-interactive presentation and make it interactive.
  • Dual modes on iPad, landscape and portrait, requires a pretty astute user to figure out what is going on.
  • epub is basically HTML, already lots of software that uses it (Kindle Reader, Scribd, Ibis reader, Monocle, Google Docs, Adobe, Treesaver.js).;
  • Epub doesn’t have to be ugly and version 3.0 will have a lot of interactive features that may be an alternative to interactive Apps; it is basically a wrapper for HTML 5 and CSS.
  • Tablet content has 3 cornerstones: make compelling, steal worthy content; remember accessibility; when in doubt use HTML 5, it can be wrapped in native iOS, like the New Yorker app does.. Will see a lot more advancement in Webkit views. Kindle, as a device, is the most underrated device ever – never have to charge the battery, can throw it around, gets lost in a pile of papers, have a 1,000 books on it for only $130, wireless connectivity around the world, syncs, connects notes.
Jon Morgan

War in the Pacific app (ebook?) reviewed | TeleRead: News and views on e-books, librari... - 0 views

  • The reader is immersed more deeply in the text than they would have with the print edition or a vanilla eBook.
  • at what point does an eBook become an app
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    The reader is immersed more deeply in the text than they would have with the print edition or a vanilla eBook.
Jon Morgan

Another established author comes to self-publishing | TeleRead: News and views on e-boo... - 0 views

  • She knows people who can do the editing work, and feels she could assemble a perfectly serviceable cover from licensed stock photography. And she was already doing the bulk of the publicity for the book herself.
  • formatting and uploading the book was remarkably easy, and with no more promotion than word of mouth on her mailing lists and social networking groups, it sold at least as well in the first few days as a paperback that St. Martin’s had published the month before.
Jon Morgan

The Daily first impression: Eh, seen better | TeleRead: News and views on e-books, libr... - 0 views

  • I looked through today’s articles on The Daily and found an opinion piece about the possible death of chain bookstores (which I may very well blog tomorrow when I have more time to type), a piece about Milton Berle (because, naturally, comedians of the middle 20th century have great relevance today), something about Michael Jackson’s estate serving to enrich lawyers, a whole lot of stuff about the Superbowl, and not a whole lot else that sticks in my memory.
  • Perhaps the biggest indicator of the app’s half-bakedness came when I decided to share the bookstore article on Facebook. I hit the share icon in the upper right corner of the screen easily enough, and shared it through to Facebook—and what showed up on my wall was a picture of The Daily’s app launch icon along with the text “I want to share the web version of an article from The Daily, the tablet-based original news publication.” plus a bit.ly URL. That’s it. No indication of what the actual article was about.
Jon Morgan

The End of Blogging | The New York Observer - 0 views

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    The Printed Blog
Jon Morgan

Freemium boosts book sales for F+W | TeleRead: News and views on e-books, libraries, pu... - 0 views

  • But after launching a successful three-day free e-book campaign for Eric Lamet’s Holocaust memoir A Child al Confino (Adams Media)late last month to mark Holocaust Remembrance Day, she’s not only saying the “f” word but planning a new one for Valentine’s Day, Pride and Prejudice: The Wild and Wanton Edition (Adams Media). “It’s a different genre and timing,” she says. “We’ll see how it affects the other Wild and Wanton Edition, Wuthering Heights.”
Jon Morgan

Record-setting Event 558 Helps Thousands of Michigan Kids Complete Application for Fina... - 0 views

  • Over two thousand Michigan students were able to complete their FAFSA (Free Application for Federal Student Aid) form accurately and on time, thanks to the efforts of 500 volunteers participating in Michigan College Goal Sunday. This free program was organized by EduGuide (EduGuide.org) a nonprofit agency located in Lansing.
  • "Our collaboration with the Michigan Student Financial Aid Association, the Department of Treasury, and others has delivered great results," said Bryan Taylor, president of EduGuide. "Together we've not only helped more people at College Goal Sunday, but our outreach campaign has increased the number of people submitting the FAFSA statewide."
  • EduGuide's Advice Forum, at EduGuide.org. All questions will be answered free of charge.
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  • EduGuide
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    Over two thousand Michigan students were able to complete their FAFSA (Free Application for Federal Student Aid) form accurately and on time, thanks to the efforts of 500 volunteers participating in Michigan College Goal Sunday. This free program was organized by EduGuide (EduGuide.org) a nonprofit agency located in Lansing.
Jon Morgan

Freemium Boosts e-Book Sales for F+W - 0 views

  • launching a successful three-day free e-book campaign for Eric Lamet’s Holocaust memoir A Child al Confino (Adams Media)late last month to mark Holocaust Remembrance Day, she’s not only saying the “f” word but planning a new one for Valentine’s Day, Pride and Prejudice: The Wild and Wanton Edition (Adams Media). “It’s a different genre and timing,” she says. “We’ll see how it affects the other Wild and Wanton Edition, Wuthering Heights.”
  • With Lamet’s support, on January 27 F+W launched its first major freemium campaign across four e-book platforms: the Kindle, the Nook, Apple iBookstore, and Google. Within 24 hours, A Child al Confino had not only moved into the #1 position on Amazon’s free e-book bestseller list, but it stayed there for several days. “Traditionally in marketing, it peaks,” says Rados. “The fact that it held the position is exciting and encouraging.”
  • the e-book edition was downloaded 42,558 times
Jon Morgan

Evaluating the iPad for education - Reed College compares the Kindle and the iPad | Tel... - 0 views

  • “The Kindle did have some strengths,” said Ringle, “but it didn’t meet the needs of higher education in terms of being an alternative to paper.”
  • students found the iPad to be flexible and versatile enough to allow them to read course materials, annotate and highlight passages of text, pull up reference materials, store notes, and prepare reports.
  • they look for a complete solution ONLY, and do not seem to value any kind of part-solution, no matter how valuable.
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  • eReaders are not an all-or-nothing issue and can make a difference in schools and colleges in ways that can contribute to student’s already challenging day.
Jon Morgan

Long downloads hinder acceptance of digital magazines | TeleRead: News and views on e-b... - 0 views

  • I opened up my iPad, clicked on the little Wired icon and purchased the magazine’s latest digital issue. After I agreed to fork over $4, it began downloading. For the next phase of the experiment, I grabbed my car keys, left my apartment and drove about 12 blocks to a local magazine store in Brooklyn, where I also purchased the latest issue of Wired magazine, this time in print.
  • I didn’t run any red lights, or speed, or park illegally during my shopping expedition. Yet when I returned home with the glossy paper product in hand, the digital iPad version still hadn’t finished downloading to my iPad. Anybody who reads Wired would call this an Epic Fail.
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