Tools of Change: Workship - designing iPad apps | TeleRead: News and views on e-books, ... - 0 views
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Decided that the Apple ad was right and people wanted a “lean back” reading experience.
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Primary challenge: how to design something new, and make it feel familiar. Two goals, let people know it what the Times and people had to understand it immediately after launching it.
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4 rules: great ipad apps are platform savvy, start small and improve over time, demand collaboration to build and are crafted to enhance the lives of human beings.
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Evaluating the iPad for education - Reed College compares the Kindle and the iPad | Tel... - 0 views
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“The Kindle did have some strengths,” said Ringle, “but it didn’t meet the needs of higher education in terms of being an alternative to paper.”
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students found the iPad to be flexible and versatile enough to allow them to read course materials, annotate and highlight passages of text, pull up reference materials, store notes, and prepare reports.
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they look for a complete solution ONLY, and do not seem to value any kind of part-solution, no matter how valuable.
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Freemium boosts book sales for F+W | TeleRead: News and views on e-books, libraries, pu... - 0 views
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But after launching a successful three-day free e-book campaign for Eric Lamet’s Holocaust memoir A Child al Confino (Adams Media)late last month to mark Holocaust Remembrance Day, she’s not only saying the “f” word but planning a new one for Valentine’s Day, Pride and Prejudice: The Wild and Wanton Edition (Adams Media). “It’s a different genre and timing,” she says. “We’ll see how it affects the other Wild and Wanton Edition, Wuthering Heights.”