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Frederik Van Zande

Usability: Gift Registries :: Varien - 0 views

www.varien.com/...usability-gift-registries

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shared by Frederik Van Zande on 26 Apr 08 - Cached
  • Frederik Van Zande on 26 Apr 08
     
    Today I'm going to share my thoughts on gift registries. It is true that most ecommerce Web sites these days call them "wishlists," but there are a few companies out there that make the distinction. Additionally, wishlists are often kept private and then sent out by choice, or made public by choice. Gift registries are usually public and searchable (makes it easier for guests to make use of it).
Frederik Van Zande

CSN Stores Eases Howsers Last Minute FUDDs | Get Elastic - 0 views

www.getelastic.com/everyjewelrybox-experienc

FUDD shipping e-shop e-commerce SEO strategy

shared by Frederik Van Zande on 06 Nov 08 - Cached
  • Frederik Van Zande on 06 Nov 08
     
    Jason Billingsley shared with me his positive shopping experience with a multi-store retailer while shopping for a birthday gift for his wife Amy, and we both agreed it would make a great blog post. (Unless you've been following Get Elastic for a while, you may not understand the title of this post, please read on…)
Frederik Van Zande

Cart Abandonment: Nipping FUDDs in the Bud | Get Elastic - 0 views

www.getelastic.com/nment-nipping-fudds-in-the-bud

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shared by Frederik Van Zande on 04 Jun 08 - Cached
  • Shipping charges too high - 43% Total cost of purchase more expensive than anticipated - 36% Wanted to comparison shop at other Web sites before making a purchase - 27% Could not contact customer support to answer questions - 16% Forgot usernames and passwords for store accounts - 14%
  • 44% of shoppers surveyed by the e-Tailing Group’s research in late 2006 reported they typically compare 3 stores when making a decision, and 84% cited free shipping as “very to most influential” when buying gifts online. It could very well be a dealbreaker between buying from you or a competitor. So online stores that offer free shipping have an advantage over stores that don’t, right? Not unless the free shipping message gets through to the customer.
  • Frederik Van Zande on 04 Jun 08
     
    What are FUDDs? We're not talking about wabbit-hunters or the beer of choice in Shelbyville. FUDDs are fears, uncertainties, doubts and deal breakers that influence consumers' purchase decisions. How you address them can have a huge impact on your conversion rates. PayPal and ComScore recently conducted a study on shopping cart abandonment and discovered customers' top reasons were
Frederik Van Zande

Holiday Email Marketing III: Final days and follow-ups - 0 views

www.email-marketing-reports.com/...-marketing-iii-final-days.html

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shared by Frederik Van Zande on 22 Oct 08 - Cached
  • Frederik Van Zande on 22 Oct 08
     
    Now it's time for them to pick out email tactics and strategies suited to the last stages of the holiday season (and beyond).
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