Skip to main content

Home/ E-marketing/ Group items tagged FUDD

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
Frederik Van Zande

Cart Abandonment: Nipping FUDDs in the Bud | Get Elastic - 0 views

www.getelastic.com/nment-nipping-fudds-in-the-bud

abondonment best practice convertion e-commerce e-marketing e-shop roi shopping cart

shared by Frederik Van Zande on 04 Jun 08 - Cached
  • Shipping charges too high - 43% Total cost of purchase more expensive than anticipated - 36% Wanted to comparison shop at other Web sites before making a purchase - 27% Could not contact customer support to answer questions - 16% Forgot usernames and passwords for store accounts - 14%
  • 44% of shoppers surveyed by the e-Tailing Group’s research in late 2006 reported they typically compare 3 stores when making a decision, and 84% cited free shipping as “very to most influential” when buying gifts online. It could very well be a dealbreaker between buying from you or a competitor. So online stores that offer free shipping have an advantage over stores that don’t, right? Not unless the free shipping message gets through to the customer.
  • Frederik Van Zande on 04 Jun 08
     
    What are FUDDs? We're not talking about wabbit-hunters or the beer of choice in Shelbyville. FUDDs are fears, uncertainties, doubts and deal breakers that influence consumers' purchase decisions. How you address them can have a huge impact on your conversion rates. PayPal and ComScore recently conducted a study on shopping cart abandonment and discovered customers' top reasons were
Frederik Van Zande

Improving Product Descriptions Using Competitor Customer Reviews | Get Elastic - 0 views

www.getelastic.com/improving-product-descriptions

copywriting customer review e-marketing e-shop inspiration review seo

shared by Frederik Van Zande on 04 Jun 08 - Cached
  • Frederik Van Zande on 04 Jun 08
     
    Customer reviews certainly help shoppers, but they are not substitutes for weak or generic product descriptions. Unique product descriptions help your search engine optimization, help overcome your customer FUDDs and ultimately sell more product! I want to share a few tips for creating unique, compelling product page copy using customer review content - even when your site has few or no reviews.
Frederik Van Zande

CSN Stores Eases Howsers Last Minute FUDDs | Get Elastic - 0 views

www.getelastic.com/everyjewelrybox-experienc

FUDD shipping e-shop e-commerce SEO strategy

shared by Frederik Van Zande on 06 Nov 08 - Cached
  • Frederik Van Zande on 06 Nov 08
     
    Jason Billingsley shared with me his positive shopping experience with a multi-store retailer while shopping for a birthday gift for his wife Amy, and we both agreed it would make a great blog post. (Unless you've been following Get Elastic for a while, you may not understand the title of this post, please read on…)
1 - 3 of 3
Showing 20▼ items per page