Lowdown on the Google Mobile Popup Penalty for Website Users - 0 views
-
It is important to note that this penalty is applied on a page by page basis. Meaning, the page itself will be demoted in Google, but not the entire site.
-
Small app banners. Generally, best practice to ensure that not more than 1/4th of the mobile screen is taken up.
How to Optimize for Google's Featured Snippets to Build More Traffic - Moz - 1 views
-
Multiple studies confirm that the majority of featured snippets are triggered by long-tail keywords. In fact, the more words that are typed into a search box, the higher the probability there will be a featured snippet.
-
To avoid confusion, let's stick to the "featured snippet" term whenever there's a URL featured in the box, because these present an extra exposure to the linked site (hence they're important for content publishers):
-
It helps if you use a keyword research tool that shows immediately whether a query triggers featured results. SE Ranking offers a nice filter allowing you to see keywords that are currently triggering featured snippets:
- ...7 more annotations...
Google's knowledge panel: What is it and how to get one? * Yoast - 0 views
-
There are two types of knowledge panels: local panels and branded/personal panels. Google calls both of these knowledge panels, but the process of verifying them is totally different. For the local panels, verification was already possible through Google My Business.
-
For the branded and personal panels, it is much harder to obtain such a knowledge panel.
-
Google will decide whether or not to show a knowledge panel. Relevance, distance, and the prominence of the business are all important aspects for Google in determining if it’ll show knowledge panels.
Google adds more example categories of sites that may be impacted by the product review... - 0 views
-
As Alan Kent of Google recently said on Twitter “a merchant’s product page with user reviews is not considered a “product review page” in this context.”
-
Identify product reviews. Google also recently clarified that structured data may help Google identify product review-type content, but it is one of many ways Google identifies such content. Danny Sullivan wrote, “as for structured data, it might help us better identify if something is a product review, but we do not solely depend on it.”
The Skills Your Employees Need to Work Effectively with AI - 0 views
-
In fact, it is the human ability to understand context — which AI tools lack — that necessitates the need for greater human skills
-
specific qualities to look for in talent: “People that can be creative and innovative in the way they find solutions — problem solvers.” Broader research backs this up: A study of 1,700 global companies found that companies that excelled on human capital metrics were four times as likely to have superior financial performance.
-
One of the greatest values of experienced workers is domain expertise — deep knowledge of one’s environment. As AI takes over more tasks, there is a significant danger of atrophy of skills and loss of this kind of knowledge.
- ...8 more annotations...
Internal PageRank Optimization Strategies - Portent - 0 views
-
On sites with hundreds of pagination pages, a blog post might rely on a pagination page that is 25 clicks away from the homepage for its only internal link. Category, tag, and author pages are effective ways to provide an alternative click path that is much shorter. So long as tag and category pages are well-formed and useful as navigation for users, they should be indexed.
-
By carefully controlling which filters are indexable in a faceted navigation
-
Estimating Internal PageRank With Screaming Frog Link Score
What Is Link Score? - Screaming Frog - 0 views
PageRank Update - SEO by the Sea ⚓ - 0 views
Structured Data for Ecommerce Sites | Google Search Central | Google Develo... - 0 views
« First
‹ Previous
641 - 660 of 667
Next ›
Showing 20▼ items per page