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It goes by many names: transmedia storytelling, transmedia narrative, cross-media seriality, and multiplatform storytelling. But what exactly is 'it'? And why does it matter? At ECHO, we most often use the term multiplatform storytelling to describe the general technique of telling a story using several formats and/or platforms, ideally with some involvement by audience or end users.

The rise in popularity of social media platforms and apps has opened the door for storytellers to deliver their content in inventive ways that let them engage with the audience. Transmedia storytelling is becoming a way of life for many who create content, but the definition of the phrase isn't always clear. Basically, it's taking a single story and breaking it down into pieces that are delivered via varying and multiple media platforms. Those platforms can include websites, films, YouTube videos, Twitter accounts, apps, paper brochures - you name it. Ideally, each piece of the story should stand on its own while also feeding into a bigger picture.

Everybody loves stories, no matter if we are hearing them or telling them. Exploring digital storytelling in your classroom connects students to an age-old practice in an entirely modern way. Below are 6 different reasons digital storytelling is an activity worth pursuing in class. We've also suggested a few tools to accompany you and your students on those fulfilling journeys.

"Students were able to explore various frames of reference, identify a personal story to share using digital media, and experience empathy throughout the process. Digital storytelling has a permanent place in my classroom."

Digital storytelling is a great idea, but where do you start? Mechelle De Craene outlines some practical strategies to enable you and your students to get the most out of this exciting medium. Classroom management was facilitated through the use of literature circle roles to guide each group member's contributions.

Jonathan Gottschall, author of The Storytelling Animal, says science backs up the long-held belief that story is the most powerful means of communicating a message

"Here are six handpicked examples of digital storytelling where we believe great writing is combined with great imagery to create authentic content, and a brilliant digital story." A selection of interactive documentaries that reflect literary non-fiction. Target audience is adult and senior secondary.

Storytelling has been around as long as humankind. t is one of the most effective ways to communicate an important truth to another person. It is a connection point between two people. It gives meaning, context, and understanding in a world that is often filled with chaos and disorder. Because of this, educators must use stories if they hope to reach their students.

Everybody loves stories, no matter if we are hearing them or telling them. Exploring digital storytelling in your classroom connects students to an age-old practice in an entirely modern way. Below are 6 different reasons digital storytelling is an activity worth pursuing in class. We've also suggested a few tools to accompany you and your students on those fulfilling journeys.

Storytelling softward for all ages. Inlcudes a suite of music and images, simple and free to use.

"Transmedia storytelling is a technique of telling a single story or story experience across multiple platforms and formats using current digital technologies."

Storytelling in any format is about making meaning. While the essence of the stories we tell may remain the same, the ways in which we can now share these stories have changed dramatically with the development of digital communication technologies. Access to simple, easy to use media production tools and resources in conjunction with the potential for immediate and universal online publication has significant implications for literacy thinking and practice.

Researchers are discovering just how powerful an effect a good story can have on the brain, and not just in terms of entertainment. A memorable yarn can also help us retain important information, both in casual and formal learning settings.

A collection of digital stories curated by Liz Derouet

"A study of evening campfire conversations by the Ju/'hoan people of Namibia and Botswana (pictured above) suggests that by extending the day, fire allowed people to unleash their imaginations and tell stories, rather than merely focus on mundane topics. "

Storytelling in any format is about making meaning. While the essence of the stories we tell may remain the same, the ways in which we can now share these stories have changed dramatically with the development of digital communication technologies. Access to simple, easy to use media production tools and resources in conjunction with the potential for immediate and universal online publication has significant implications for literacy thinking and practice.

An increasing number of authors are designing materials that connect print and electronic resouces to tell complex, rich stories. They may incorporate audio, video, gaming, and social technologies to create synergy.