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Content Curation Tools for B2B Marketing - Forbes - 0 views

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    Article by Scott Gillum at Forbes, 1/6/12. Excerpt: "The next-generation tools, like Curata (a HiveFire company) and Curation Station, are focused on B-to-B marketing with a value proposition focused on their ability to drive awareness by improving organic search, and provide organizations with an opportunity to build thought leadership. The key to this evolution is being the "curator." The curator is an editor who sorts through the content to find the information relevant to a company and/or its audience. Curators are not content creators. And this is where I think the challenge lies in using these tools for thought leadership. Creating a content farm on a "hot" topic will not improve organic search (Google has already figured this out) or establish thought leadership in that space. In the survey, marketers stated that "creating original content" was the number one challenge. Companies have to have a point of view and not just aggregated content on the subject. That said, tools can play an important role in the development of thought leadership content but not on their own. For example, the process I used in the past for developing content involved five steps: Decide on an issues set. Develop a point of view. Conduct research to validate the POV. Summarize the research and draw out insight. Write and publish a content piece."
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The CRAP Test | Work Literacy - 0 views

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    CRAP Test questions for distinguishing between legitimate and less-than-legitimate information C--Currency R--Reliability A--Authority P--Purpose/Point of view
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Professors Consider Classroom Uses for Google Plus - Wired Campus - The Chronicle of Hi... - 0 views

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    Preview of Google PLus's value to HE Excerpt: "Facebook does allow some selective sharing, but doing so is difficult to master. As a result, many professors have decided to reserve Facebook for personal communications rather than use it for teaching and research. "I don't friend my students, because the ability to share is so clunky on Facebook," says Jeremy Littau, an assistant professor of journalism at Lehigh University. "This gives us ways to connect with people that we can't do on Facebook." In Google Plus, users can assign each new contact to a "circle" and can create as many circles as they like. Each time they post an update, they can easily select which circles get to see it. B.J. Fogg, director of Stanford University's Persuasive Technology Lab and a consulting faculty member for computer science, says he plans to use Google Plus to collaborate on research projects: "Probably every project in my lab will have its own circle." Mr. Littau is even more enthusiastic. He posted an item to his blog on Thursday titled: "Why Lehigh (and every other) University needs to be on GPlus. Now." "I want to start using this in my class next term," he says, adding that he aims to expose his students to the latest communication technologies in all of his classes. He plans to try the video-chat feature of Google Plus, called "hangouts," to hold office hours online. The new system allows up to 10 people to join in a video chat. Mr. Littau may also hold optional review sessions for exams using the technology. "I can host chats a few nights a week," he says."
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Harold Jarche » Bridging the gap: working smarter - 0 views

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    "Communities of practice are bridges between the work being done and the diversity of social networks."
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Learnlets » The 7 c's of natural learning - 0 views

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    Choose, Commit, Crash, Create, Copy, Converse, Collaborate which Quinn calls the 7 C's of natural learning. He urges designers to build systems that encourage learners to engage in this way. Some pushback in the comments on the use of a mnemonic as a stifling controlling device in the hands of a 'learning manager.'
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Learnlets » Seed, feed, & weed - 0 views

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    Love this blog on seed, feed, and weed learning organizations. Excerpt: Overall, it taps into our natural learning, where we experiment, reflect, converse, mimic, collaborate, and more. Our approach to formal learning needs to more naturally mimic this approach, having us attempting to do something, and resourcing around it with information and facilitation. Our approach to informal learning similarly needs to reflect our natural learning.
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Lineaumts: Stephen Downes (Connectivism) - 0 views

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    A rubber ducky personal learning network--could this be a model for a personal reflection--knowledge building exercise for IL teachers?
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Links-up Expert Testimonials - Roni Aviram - YouTube - 0 views

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    Somewhat pessimistic view of formal educational systems failing to embrace the learning potential supported by new social technologies. Aviram says that culture determines learning boundaries and the use of 2.0 technology. Scandinavia and Holland are open in their learning attitudes; most of the rest of Europe and the United States are not.
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Rhizomes and networks « Connectivism - 0 views

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    "attributes. When entities are connected to other entities, different attributes will be activated based on the structure of those connections and the nature of other entities that are being connected. This fluidity of attribute activation appears to be subjective, but in reality, is the contextual activation of the attributes of entities based on how they are related to other entities. Knowledge then is literally the connections that occur between entities. I don't see networks as a metaphor for learning and knowledge. I see learning and knowledge as networks. In global, digital, distributed, and complex settings, a networked model of learning and knowledge is critical."
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A pedagogy of abundance or a pedagogy to support human beings? Participant support on m... - 0 views

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    Excellent article on MOOCs and creating pedagogy for human beings to learn
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Patti Anklam » Roles for Net Work - 0 views

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    Patti Anklam's blog on networks, September 25, 2011 Four key roles for network weavers Connector Network facilitator Project leaders/coordinator Network guardian
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http://www.downes.ca/files/books/future2008.pdf - 1 views

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    The Future of Online Learning, Stephen Downes
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My eBooks ~ Stephen's Web - 0 views

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    Stephen Downdes' home website--has interesting ebooks/pdfs on Free learning, Access::Future, and so on
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The Ed Techie: What is the learner responsibility in open education? - 0 views

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    Blog by the Ed Techie --brings up implicit contract for MOOCs, --praises MOOCs for being an opportunity to explore ideas, test bed for one's own ideas --observes that online learning courses that have nothing to do with technology suffer from a divided focus as new online learners pick up the technology part of it, as technology becomes known, it recedes and main topic is elevated --finally, the learner has to make the connections because the facilitators and presenters don't do that for you
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George Siemens on Massive Open Online Courses (MOOCs) - YouTube - 0 views

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    Howard Rheingold interviews George Siemens on MOOCs, May 2011, 21 minutes long video Youtube based, Week 1, September 12, 2011 EXCERPTS that intrigue me: At 2.12 into interview: "We encouraged people to create their own spaces. Our assumption was that educational institutions need to stop providing spaces for learners to interact, and allow learners to bring their spaces with them which means they have an archive. So people were setting up spaces in Second Life. We had the course syllabus translated into 5 languages, we had 2,300 people signed up to join. We let people do basically what they wanted." At 3:22 -"We wrap the social elements around the content. That's how traditional education is done. Here is your text, here is your readings, now talk about it. Our assumption was partly that we wanted the social interactions to actually produce the content which doesn't mean that we wanted to run through open meadows learning randomly. We still started off each week with readings, literature that we wanted them to engage in, videos, we wanted to keep everything open. We did have a closed journal but those were optional." 4:11 "The content isn't what you are supposed to master at the starting point. The content we provide you with at the start is the catalyst to converse, to form connections with other learners in the course, with other academics around the world, to use the content as a conduit for connections. Because once the course ends, the learning experience typically in a university setting typically stops. It's done. And even if you are really passionate about it, the university severs those connections on your behalf. But with the internet, those connections exist well past the course." But if your colleagues are blogging ... or are active on the internet, it's easy to stay connected. 6:05 HR question: In regard to Moodle are you using a Discussion Board or chat board, what parts of Moodle are you using? 6:12 "We are continuing to experime
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Intro: Change Open Course | gsiemens on blip.tv - 0 views

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    Introductory video by George Siemens, Change MOOC 2011-2012--Week 1, September 12, 2011
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Change MOOC 11 - an introduction and an invitation - YouTube - 0 views

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    Orientation video by Dave Cormier, Change MOOC 2011, Week 1, September 12, 2011
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