Take a look at your web site and search for unnecessary details that could bore the client. Very often we see the description of some products that may seem appealing at first sight but in the end they lack important information that may persuade us to buy it.
Redesigning your web site is something that you should do quite often in order to make it effective for a long period of time. Updating, always bringing something new to audience, using the latest technology instead of hard-coding, brings you the company you’ve always dreamt of. As Leonardo da Vinci said best “Simplicity is the ultimate sophistication”.