Group items tagged

Hello, I am James Torio, I live in New York. I wrote the paper for my master's thesis in advertising design for Syracuse University. I have a passion for design, innovation, creativity, strategy, branding, trend-spotting, problem-solving, all things viral and how they relate to building more dynamic relationships between brands and target audiences. The thesis is saved as a PDF, please feel free to download it and share it. Thanks again to everyone who participated in the survey and every along the way who freely gave advice. To give a brief over view of the paper, it was written for people who have a basic understanding of Blogs. I looked at how Blogs have impacted business and communication, how some Blogs create revenue, how some companies are using Blogs, how Blogs greatly boost the spread of information, how Blogs add richness to the media landscape, how Blogs work in the Long Tail, how some companies are tracking the Blogosphere and what the future of Blogging may be.

How blogs can make the link Blogs offer connection - between pupils and between schools, and sometimes with surprising results. Chris Alden looks at how some schools work with the medium, and wonders why more don't When children from Sandaig primary school, Glasgow, each wrote a poem for National Poetry Day last autumn, they could scarcely have imagined that their work would become the basis of a drama project at a school in the American south. But after class teacher John Johnston published all 150 poems on the Glasgow school's blog - an easy-to-use online journal for children and staff - the feedback they received was immediate and global.

Friday, January 27, 2006 My students are blogging! Today I brought my intermediate students to the computer lab to get them set up on our class blog. They were confused at first, but I think they are starting to get the hang of it. After showing them around, I had them each post something just for the experience of posting. Then I had them comment on each others' posts. There was a lot of laughter and excitement as they were reading the comments. I am asking the to use the blog for some very specific purposes: to post daily logs, to post summaries of our reading, and to answer specific questions that I ask. I haven't decided yet if I will require comments. I hope they will pick up on it on their own, but I can easily build that in to my plan if they don't. I realized today just how technologically inexperienced they are. They can do email and, since last semester, use PowerPoint, but there is so much they can't do, but it is only because they have never tried to do it. I hope that this class blog will give them some skills and experience that will be transferable to other uses of technology. posted by Nancy McKeand at 10:41 AM