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discipline of rhetoric was the primary repository of Western thinking about persuasion
Teaching language and gender | LLAS Centre for Languages, Linguistics and Area Studies - 0 views
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The relationship between language and gender has long been of interest within sociolinguistics and related disciplines. Early 20th century studies in linguistic anthropology looked at differences between women's and men's speech across a range of languages, in many cases identifying distinct female and male language forms. Most of the studies showed males have a more dominant speaking style than women, and even as gender becomes more fluid than binary the same trends are still shown.
Figures of Rhetoric in Advertising Language - 9 views
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The principal purpose of this paper is to contribute a richer and more systematic conceptual understanding of rhetorical structure in advertising language
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Rhetoricians maintain that any proposition can be expressed in a variety of ways, and that in any given situation one of these ways will be the most effective in swaying an audience.
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Syllogisms - 8 views
A Quiet Education - 4 views
Perspectives on English Language Education in Sweden - 0 views
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The English Proficiency Index ranks Swedes as the #1 non-native speakers of English. This Japanese study examines some factors that may've contributed to Swedesʻ successful language learning, including 1. Foreign language learning is compulsory and comprehensive in Sweden, and there are set minimum hours for instruction. Beginning in 1995, the Swedish educational system introduces English in Gr. 1, a second language in Gr. 6, and a third (yes, you read that right!) language in Gr. 8, 2) the perception that English= high status language (overall, in the EU, English is the most taught language and the most desirable for business and academic purposes), 3) Communicative Language Learning approach to teaching English: the foreign language class is taught in the target language 4)Higher expectations for teaching credentials; even elementary school teachers must have graduate school credits, 5) Linguistic similarities between L1= Swedish and target L2= English, as both share Proto-Norse as their linguistic ancestor, 6) High frequency of English terms absorbed into Swedish as a result of globalization, particularly pop culture, 7) Adoption of CLIL (Content and Language-Integrated Learning): in other words, English is the language of instruction for non-language disciplines.
Taking a new look at ancient books - 1 views
Study of how applying transverse disciplines to study how the content and form of writing interacted in the ancient world.
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