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Andy Brudtkuhl

Search Engine Marketing demystified - 0 views

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    This fall, Mike Moran and Bill Hunt released the 2nd edition of their book Search Engine Marketing, Inc: Driving search traffic to your company's web site. The guide is 600+ pages and packed with practical, applicable information. I've worked my way through it once and now am heading back in to begin implementing some of their strategies.
Andy Brudtkuhl

Small Business Don't Get It-Still Failing to Invest in Search Marketing - 0 views

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    Search Marketing investment is a staple of an effective web strategy and the "build it and they will come" strategy does not work. No matter how good your product, content, or website is - they will not come unless you invest in your SEM web strategy.
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    It appears a large proportion of small business owners are still stuck in the "build it and they will come" mentality. The study highlights that most small businesses have developed websites, but have done little more to enhance their online business presence. According to the report, over 59% of small business owners who own websites don't use paid search marketing, and of those, a whopping 90% have never tried it.
Andy Brudtkuhl

Health Check: How Trusted Is Your Corporate Blog? - 0 views

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    Jeremeiah once again gives us indispensible tips on web strategy. He is spot on with his sentiment that many corporate blogs are untrusted.. This is because many of these blogs are just tossed up there to have one online. Most are filled with stuffy corporate marketing copy with no human voice and no outbound linking... Read this for tips
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    Today, I'm going to play doctor, in fact, I'm a specialist: A corporate blog doctor. Most corporate blogs aren't trusted, and here's a very simple heuristic health check to gauge whether your corporate blog is going to be trusted by your readers.
Andy Brudtkuhl

Five Ways Web Professionals Should Be Proactive In a Recession - 0 views

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    1. Learn How to Adjust at Your Day Job 2. Understand How Social Media is a Risk and Opportunity 3. Use Online Networking Tools to Connect 4. Attend Real World Events 5. Always Be Looking For Opportunities
Doug Mitchell

The Internet Marketing List: 59 Things You Should Be Doing But Probably Aren't | Intern... - 0 views

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    Some quick hit items that may help you have a better web strategy in 2009.
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    Kind of a light hearted step by step for Internet Marketers. Usually I fly past any list of more than 10 items...but this one caught my eye thanks to Lisa Solomon at www.freemoneyhour.com.
Andy Brudtkuhl

Bounce Rates - 0 views

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    Learn what bounce rates are, how they affect you, and what you can do to improve your user's experience.
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    Bounce rates can be an important measurement for your website and web pages. They can help determine whether a certain ad campaign is successful, whether you're targeting the right keywords, or whether changes you make are improving your site. Knowing the bounce rate of your site and individual pages can give clues about what is and isn't working for your site.
Andy Brudtkuhl

Managing Online Reputation with SEO, Social Media & PR | Online Marketing Blog - 0 views

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    The influence of search visibility as well as word of mouth on social media sites (the social web) is too significant for companies with any kind of brand equity to ignore. Lucky for readers of this blog or those you pass it on to, there are two upcoming opportunities to learn in depth about how to tackle online reputation management.
Andy Brudtkuhl

Listen to Twitter - 0 views

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    Twitter is a great resource for doing research...
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    Twitter search for Web Strategy
Andy Brudtkuhl

Success with Social Media Releases - 0 views

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    success story of using social media press releases
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    be a long slog. But I've also often said that its Web-friendly, social nature will put the SMR on "the right side of history." Experiences like Beth and April's are further evidence that change is a'foot.
Andy Brudtkuhl

Learn To Run Your Business Online In 2010 - Free Webinar - 2 views

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    This webinar will show you how to leverage the web to run your existing business better and more efficiently. I'll run through a short presentation and will follow up with live Q&A.
Terry Leigh Britton

DomainsBot - Available domain suggestions, name spinner, expired and expiring domain na... - 0 views

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    Enter your prime target keywords for your site and it suggests URL domains, showing availability. Very useful!
Terry Leigh Britton

The largest Message Boards and Forums on the web! - 0 views

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    Find Forums to post in to promote your websites
laura marquez

traffic in small bussiness enterprises - 3 views

Is there a recommend amount of traffic for a small-business enterpise web? Is there a correct amount at all? I'm asking, because most of the times, clients and web developers spend time and effort ...

traffic web traffic small business business

started by laura marquez on 11 Mar 10 no follow-up yet
laura marquez

Random Arrows - Stop bitching about SEO and make better websites - 0 views

  • A lot of SEO work is correcting mistakes made by web designers Web designers commonly create websites that don’t have friendly URLs. They create sites that contain no keywords and use “Welcome to COMPANY NAME” as the title tag and H1 on the homepage. They create sites that have dull content that focuses on how wonderful the website owner is - because they abdicate responsibility for creating content to clients with no advice on how to do it well. SEO consultants then get paid to offer useful advice like “had you though of having something interesting on your site?” and “had you thought of having friendly URLs” and “perhaps we should add a blog”.
Andy Brudtkuhl

Google Search Now Supports Microformats and Adds "Rich Snippets" to Search Results - 0 views

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    Today at Searchology, Google has launched a search results enhancement called "rich snippets" that uses meta data from web pages (from microformats such as hCard, hCalendar, and RDF) to display additional details (both content and meaning) about pages in the results. This initial launch supports reviews (with sites such as Yelp) and people (with sites such as LinkedIn). They will be adding more sites and categories over time.
Andy Brudtkuhl

27 Steps to Successful Analytics - 0 views

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    Great list of items you need to address when deciding on processes to manage web analytics in your company. My best advice is to find someone to dedicate an hour a day to your web analytics.
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    It's not that bad, I swear! 27 easy little steps that will take you from the day the boss pokes her head into your office and says "Hey, I think we need analytics" to the night you get Employee of the Year for leading a company-wide turnaround.
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