Gender and party politics: How the press reported the Labour leadership campaign, 1994 - 0 views
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Calli Roberts on 19 Mar 09This article focus is on women and the 2000 Senate election. This focus on campaign strategies and the media women use when running for a position. Women usually take up more of the electoral voting then men. Women take up 55% percent of all elections and are more likely to be persuaded by campaign strategies because they often make their choice about who they are going to vote for more quickly than men. To attract women votes, candidates for a position often focus on education, health care and childcare. This article will be valuable to my research because it shows what candidates focus on in the media and campaigning when looking at women. It also shows that candidates pay more attention to women when campaigning earlier in their career. It also will help in explaining why candidates emphasize part of their campaign on certain issues to target women.