Technology to help substitution challenges - 1 views
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Colin Bennett on 17 Jun 15"The copper industry is already facing substitution challenges from materials like aluminium and needs to use technology to help ensure larger-scale, more permanent switches are not made, industry participants said. A group of panelists at the Metal Bulletin and American Metal Market Copper Seminar in New York on Wednesday June 6 said that while technology is clearly an opportunity for the industry, there are still some risks. According to Freeport McMoRan vp sales and marketing Steve Higgins, much of the "easy substitution" - such as plumbing tube or transformer lines - has already happened. "Substitution is less than 2% of refined demand today… It's a bit troubling, but it happens," he said. "The bigger worry is that aluminium is going to make inroads into products that have high switching costs - ACR tubing, motors, or into some medium to high voltage power cables and the like that the manufacturers have to go in and put in a lot of capital costs to convert. Once converted, switching back becomes "extraordinarily difficult," he said. "That's the biggest risk to our market as I..."