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Molly Brookshire

Honda bets big on small Vezel crossover, eyes turbo for U.S. - 0 views

  • The Vezel -- a small crossover based on Honda’s redesigned Fit subcompact -- goes on sale
  • in the United States in the second half of 2014
  • rivals as the Mazda CX-5, Nissan Juke and Subaru XV Crosstrek
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  • Vezel is the car’s Japan-market name. The U.S. name will be announced later, Honda said today.
  • In the United States, Juke sales have climbed 4 percent this year and Mazda CX-5 demand has surged 95 percent. Sales of the new Subaru XV Crosstrek have totaled 48,216, while Buick Encore sales are 29,195.
  • Honda plans to source all U.S. Vezels from its new plant in Mexico
  • A spokesman said Honda wants to establish the gasoline version in the market before deciding on whether to add a hybrid option to the lineup
  • Honda is also banking on the vehicle to fuel a big surge in U.S. sales. Honda built the new plant in Mexico with capacity of 200,000 units just to make the crossover and the Fit hatchback. More than half of the plant’s capacity will be devoted to the crossover, says Ito.
Molly Brookshire

Honda's U.S. light-vehicle output hits 20 million - 0 views

  • Honda Motor Co. hit a U.S. milestone today by producing its 20 millionth vehicle since it began making cars in Ohio more than 30 years ago, the company said.
  • Honda’s plant in Marysville, Ohio, churned out its 10 millionth Accord sedan today, bringing cumulative production from Honda’s four U.S. vehicle assembly sites to 20 million units since it began producing cars in the United States in 1982
  • Honda also exported more vehicles from its U.S. factories in 2013 than it imported into America from Japan -- a first for the automaker. Honda exported 108,705 U.S.-made Honda and Acura vehicles, compared with the 88,537 it brought in from Japan last year.
Molly Brookshire

Japanese collaborate on r&d for new fuel efficient engines - 0 views

  • Japan’s automakers, aiming to take the lead in fuel-efficient powertrains, have joined forces in a new consortium to develop the next generation of fuel-sipping combustion engines.
  • Their goal: A 30 percent improvement in the fuel efficiency of traditional gasoline and diesel engines by 2020.
  • The Japanese government will aid the country’s eight automakers by chipping in half of the project’s 1 billion yen ($9.9 million) budget. The automakers will foot the rest.
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  • Research Association of Automotive Internal Combustion Engines. It pools the resources of Toyota Motor Corp., Nissan Motor Co., Honda Motor Co., Mazda Motor Corp., Mitsubishi Motors Corp., Daihatsu Motor Co., Suzuki Motor Corp. and Fuji Heavy Industries Ltd., the maker of Subaru-brand vehicles.
  • The objective is to share costs in an increasingly competitive, investment-heavy field to meet more stringent fuel economy guidelines, organizers
  • The strategy is patterned after a similar approach taken by competitors in Europe, organizers said. There, rivals cooperate with academia and the government on basic technologies, giving European carmakers a head start in cutting costs.
  • While Japanese automakers have developed advanced electric and hybrid drivetrains, the creation of AICE acknowledges that internal combustion engines will remain the workhorse of global fleets for a long time, especially in cost-sensitive emerging markets.
  • Organizers outlined a 10-year time frame for achieving world-leading advancements in combustion engine efficiency.
  • Engineers target thermal efficiency rates for both approaching 50 percent. That compares with today’s best rates of around 39 percent for gasoline engines and 42 percent for diesel engines. Higher thermal efficiency means more energy from internal combustion is captured for higher engine output. Organizers said such a breakthrough could boost the fuel efficiency of gasoline and diesel engines 30 percent by 2020.
  • Diesel engine development will focus on eliminating particulate matter and nitrogen oxide emissions, partly through better particulate filters and exhaust gas recirculation systems. Gasoline engine research will focus on achieving more complete combustion cycles and better ignition while reducing knock.
  • Keiji Ohtsu, managing officer of Honda R&D Co., Honda’s product development arm, will be AICE president.
Molly Brookshire

As Sonata turns cautious, Camry flees good-but-frumpy image - 0 views

  • With an ambitious, sporty restyling just three years into the current cycle, Toyota sought to change the Camry's image as a bland appliance. Hyundai, meanwhile, positioned its 2015 Sonata to cast a wider net by offering shoppers a more upscale driving experience and a design less flamboyant than that of the swoopy, value-priced version that burst into the segment five years ago.
  • The twin unveilings spotlighted two competitors -- one a perennial but aging champion, the other a small but feisty challenger -- that still have something to prove in a mature market.
  • As an attention-hungry challenger, "We had to do something fairly dramatic five years ago," Dave Zuchowski, Hyundai Motor America CEO, said in an interview, referring to the outgoing Sonata's polarizing shape.
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  • But with nearly 900,000 more Sonata owners on the road since the outgoing model's debut, and a chance to build a broader, more sustainable following, "We have to be more careful," Zuchowski said.
  • But Hyundai says the car's suspension and steering have been redesigned for better ride and handling. The interior also is new, with greater use of soft-touch materials and more countermeasures against road noise. Also, high-tech features and advanced safety equipment -- plus a starting price that Zuchowski says won't stray far from the outgoing model's sticker of just over $22,000, with shipping -- will help the Sonata retain the value image that has been a key purchase reason for the sedan, Hyundai says.
  • With 6.6 million Camrys on the road, Toyota understands well the delicate balance Hyundai is seeking. The Camry's large, loyal following has allowed it -- compelled it -- to stick with safe, modest designs and driving characteristics, generation after generation.
  • But when the current generation was launched in late 2011, mostly to yawns from auto critics, the sportier SE model became the best- selling trim package. Toyota took the hint.
  • Every piece of sheet metal except the roof has been changed, as have more than 2,000 part numbers. For some automakers, that constitutes a redesign.
  • Both products will land in a mid-sized market that has been roiled by intense competition, not only within the segment but also from fast-growing crossovers. At 2.6 million units in 2013, sales in the segment grew just 1 percent from the previous year,
  • No one feels this more than Toyota, which is fighting to continue the Camry's 12-year streak as America's best-selling car against a strong challenge from the Nissan Altima. Toyota has spent more on Camry incentives, yet had a lower mean transaction price, than its top four competitors -- the Altima, Honda Accord, Ford Fusion and the Sonata -- every month since November 2012, according to TrueCar.
  • Carter hopes the investment in the new-look Camry will allow Toyota to dial back on incentive spending. "One way to lower incentives is to increase demand, and that's what this car is about," Carter said. But if competitors should raise their incentives, Toyota won't sit still. Said Carter: "This is a competitive market. And we're going to compete."
Molly Brookshire

Hyundai promises a more refined, upscale Sonata during unveiling - 0 views

  • Hyundai says it spent
  • over the past three years developing the 2015 Sonata.
  • roughly $416.3 million
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  • For its seventh generation, Hyundai says the Sonata has “evolved into a more refined premium vehicle” that “provides a luxury feel of a car from the segment above.”
  • The Sonata became Hyundai’s top-selling car, with sales topping 200,000 units in 2011, 2012 and 2013. But sales have slowed since fresher competing models such as the Honda Accord, Ford Fusion, Nissan Altima and Toyota Camry hit the market, with sales dipping by 12 percent last year and off another 28 percent through the first two months of 2014.
Molly Brookshire

What was hot, cold in 2013 - 0 views

  • Small crossovers and big pickups soared in 2013, as the two segments combined to account for one of every four vehicles sold. But growth in the compact and mid-sized car segments slowed significantly, and minivan sales declined.
  • car sales rose 4 percent, and light-truck sales increased 11 percent
  • In contrast to all of the segments that grew, minivan sales fell 2 percent, after rising 14 percent a year ago. It was an especially tight race among the four major minivan nameplates, with the three runners-up each falling fewer than 8,000 units short of the Honda Odyssey.
Molly Brookshire

VW poised for SUV go-ahead as U.S. slide threatens goals | Reuters - 0 views

  • needs more models designed for U.S. consumers and manufactured competitively in the region, analysts say
  • VW's U.S. deliveries fell 7 percent in 2013 as a push into competitive midsize cars lost traction, with the brand languishing in the bottom third of quality rankings - a mirror image of its European standing that puzzles German bosses.
  • The Passat, Golf and imported Tiguan and Touareg SUVs lost ground to fresher models from U.S. and Japanese rivals, which increased sales in a market that grew 7.6 percent overall.
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  • To price cars competitively, it tried offsetting the cost of its sophisticated mechanics by stripping out features and using entry-level trims in the Passat and Jetta.
  • ranks 23rd out of 33 brands, with 120 problems reported for every 100 new cars within the first 90 days.
  • "The Passat is up against a redesigned Nissan Altima, a redesigned Honda Accord and a redesigned (Ford) Fusion - all undercutting VW on pricing," said Alec Gutierrez, an analyst with Kelley Blue Book, which tracks U.S. car values.
Molly Brookshire

Mazda2 output begins in Japan - 0 views

  • Mazda Motor Corp. began manufacturing the next-generation Mazda2 subcompact in Japan today
  • The fourth-generation Mazda2, called the Demio in Japan, will go on sale here in the fall, Mazda said in a statement. It will hit American showrooms in 2015.
  • It is the first Mazda2 to be equipped with the full suite of Mazda’s fuel-saving Skyactiv technologies, including new engines, transmissions, body, and chassis. It is the fourth Mazda nameplate to receive the Skyactiv makeover, after the CX-5 crossover and Mazda6 and Mazda3 sedans.
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  • The U.S. version is expected to be sourced from Mazda’s new plant in Salamanca, Mexico, which opened earlier this year and makes the Mazda3.
  • Supplemental volume for the U.S. market may also come from Japan, but Mazda has not detailed sourcing plans yet. Currently all Mazda2s are imported from Japan.
  • U.S. sales of the outgoing Mazda2 surged 42 percent to 7,957 vehicles in the first six months of the year, from 5,594 the year before, as the carmaker cleared out inventories.
  • But last year, sales of the aging nameplate, which is getting its first full redesign in seven years, slumped 39 percent to 11,757.
  • That ranked it near the bottom of the subcompact segment, way below such rivals as the Chevrolet Sonic, the Ford Fiesta, the Honda Fit, the Kia Soul, the Nissan Versa, the Hyundai Accent and the Toyota Yaris.
  • The next Mazda2 will also provide the basis for a new subcompact sedan from Toyota Motor Corp. That car will be made in Salamanca, where Mazda has allocated about 50,000 vehicles for Toyota from its full annual capacity of 230,000 units. While that car will get Skyactiv underpinnings, including a Skyactiv engine, it will have a Toyota-designed body. Output for Toyota is expected to begin after April 1, 2015, but before March 31, 2016.
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    Mazda2 had slumping sales in 2014, but with redesign, it could bring competition to the Yaris. Also, Mazda2 platform will be used for a new Toyota-designed body. ?.
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