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Molly Brookshire

VW preps reworked diesel engine for '15 - 0 views

  • diesel
  • went into about 22 percent of the cars that VW sold in the United States in 2013.
  • It will also be more efficient, VW says, though the company has not released estimates for city and highway
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  • VW has started launching TDI “value editions” of select models to better position diesel as a money-saving option on par with hybrids
  • The value Jetta starts at $22,115, including shipping, with a TDI engine and a manual transmission -- a $2,300 price cut that has bolstered its position as the least expensive diesel car on the U.S. market. That puts it squarely between the base Toyota Prius C ($19,890, including shipping) and the base Toyota Prius ($25,010, including shipping).
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    VW to leverage its diesel engine to grow sales in States and compete with hybrids like Prius in price and fuel economy. VW dominates diesel sales in the US, which accounted for 22% of their sales in 2013.
Molly Brookshire

VW's labor boss Osterloh says U.S. operations a 'disaster' - 0 views

  • VW last month ousted U.S. divisional chief Jonathan Browning, who oversaw the 2011 launch of the mid-sized Passat, sales of which declined 6 percent in the United States last year after a surge in 2011-2012
  • Michael Horn, who this month said that VW headquarters had paid little heed to the dynamics of the U.S. market
  • won't improve until 2016 and it needs more models there, including a pick-up truck
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  • At the Detroit auto show in January, VW announced plans to make a mid-sized SUV for North America as part of a $7 billion investment in the region. Osterloh lamented that a year after the CrossBlue SUV concept was unveiled, it's still unclear where the model will be built
Molly Brookshire

VW Group targets 10 million sales this year on model expansion - 0 views

  • Volkswagen Group may sell more than 10 million vehicles in 2014, four years earlier than planned, as Europe's largest automaker accelerates model introductions in a strategy to overtake Toyota Motor Corp. as the global sales leader.
  • Volkswagen, which has budgeted 84.2 billion euros ($117 billion) in investments through 2018 to pursue a goal of taking the No. 1 spot from Toyota, said it will introduce more than 100 models this year and next, including vehicles for the mass-market VW nameplate and the Audi and Porsche premium marques
Molly Brookshire

VW poised for SUV go-ahead as U.S. slide threatens goals | Reuters - 0 views

  • needs more models designed for U.S. consumers and manufactured competitively in the region, analysts say
  • VW's U.S. deliveries fell 7 percent in 2013 as a push into competitive midsize cars lost traction, with the brand languishing in the bottom third of quality rankings - a mirror image of its European standing that puzzles German bosses.
  • The Passat, Golf and imported Tiguan and Touareg SUVs lost ground to fresher models from U.S. and Japanese rivals, which increased sales in a market that grew 7.6 percent overall.
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  • To price cars competitively, it tried offsetting the cost of its sophisticated mechanics by stripping out features and using entry-level trims in the Passat and Jetta.
  • ranks 23rd out of 33 brands, with 120 problems reported for every 100 new cars within the first 90 days.
  • "The Passat is up against a redesigned Nissan Altima, a redesigned Honda Accord and a redesigned (Ford) Fusion - all undercutting VW on pricing," said Alec Gutierrez, an analyst with Kelley Blue Book, which tracks U.S. car values.
Molly Brookshire

VW to Spend $7 Billion to Revive U.S. Growth With New SUV - Bloomberg - 0 views

  • Demand for its namesake brand fell 6.9 percent to 407,700 autos last year on declining demand for the U.S. version of the Passat
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