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In the end, you realize your only real option – against almost every fiber in your irate being – is to take each knot in turn, patiently and gently undo it, loosen a little, see what happens, and move on to the next. You will never know exactly when all the knots will resolve themselves – it can happen quite quickly after a while or seemingly never. But you do know that patience, and concern with the here and now, is the only way to “solve” the “problem.” You don’t look forward with a plan; you look down with a practice.

we can say what God is not, we can speak of his attributes, but we cannot say what He is. That apophatic dimension, which reveals how I speak about God, is critical to our theology

I would also classify as arrogant those theologies that not only attempted to define with certainty and exactness God’s attributes, but also had the pretense of saying who He was.

It is only in living that we achieve hints and guesses – and only hints and guesses – of what the Divine truly is. And because the Divine is found and lost by humans in time and history, there is no reachable truth for humans outside that time and history.

We are part of an unfolding drama in which the Christian, far from clinging to some distant, pristine Truth he cannot fully understand, will seek to understand and discern the “signs of the times” as one clue as to how to live now, in the footsteps of Jesus. Or in the words of T.S. Eliot, There is only the fight to recover what has been lost And found and lost again and again: and now, under conditions That seem unpropitious. But perhaps neither gain nor loss. For us, there is only the trying. The rest is not our business.

Ratzinger’s Augustinian notion of divine revelation: it is always a radical gift; it must always be accepted without question; it comes from above to those utterly unworthy below; and we are too flawed, too sinful, too human to question it in even the slightest respect. And if we ever compromise an iota on that absolute, authentic, top-down truth, then we can know nothing as true. We are, in fact, lost for ever.

A Christian life is about patience, about the present and about trust that God is there for us. It does not seek certainty or finality to life’s endless ordeals and puzzles. It seeks through prayer and action in the world to listen to God’s plan and follow its always-unfolding intimations. It requires waiting. It requires diligence

We may never know why exactly Benedict resigned as he did. But I suspect mere exhaustion of the body and mind was not the whole of it. He had to see, because his remains such a first-rate mind, that his project had failed, that the levers he continued to pull – more and more insistent doctrinal orthodoxy, more political conflict with almost every aspect of the modern world, more fastidious control of liturgy – simply had no impact any more.

The Pope must accompany those challenging existing ways of doing things! Others may know better than he does. Or, to feminize away the patriarchy: I dream of a church that is a mother and shepherdess. The church’s ministers must be merciful, take responsibility for the people, and accompany them like the good Samaritan, who washes, cleans, and raises up his neighbor. This is pure Gospel.

the key to Francis’ expression of faith is an openness to the future, a firm place in the present, and a willingness to entertain doubt, to discern new truths and directions, and to grow. Think of Benedict’s insistence on submission of intellect and will to the only authentic truth (the Pope’s), and then read this: Within the Church countless issues are being studied and reflected upon with great freedom. Differing currents of thought in philosophy, theology, and pastoral practice, if open to being reconciled by the Spirit in respect and love, can enable the Church to grow, since all of them help to express more clearly the immense riches of God’s word. For those who long for a monolithic body of doctrine guarded by all and leaving no room for nuance, this might appear as undesirable and leading to confusion. But in fact such variety serves to bring out and develop different facets of the inexhaustible riches of the Gospel.

Francis, like Jesus, has had such an impact in such a short period of time simply because of the way he seems to be. His being does not rely on any claims to inherited, ecclesiastical authority; his very way of life is the only moral authority he wants to claim.

faith is, for Francis, a way of life, not a set of propositions. It is a way of life in community with others, lived in the present yet always, deeply, insistently aware of eternity.

Father Howard Gray S.J. has put it simply enough: Ultimately, Ignatian spirituality trusts the world as a place where God dwells and labors and gathers all to himself in an act of forgiveness where that is needed, and in an act of blessing where that is prayed for.

Underlying all this is a profound shift away from an idea of religion as doctrine and toward an idea of religion as a way of life. Faith is a constantly growing garden, not a permanently finished masterpiece

Some have suggested that much of what Francis did is compatible with PTSD. He disowned his father and family business, and he chose to live homeless, and close to naked, in the neighboring countryside, among the sick and the animals. From being the dashing man of society he had once been, he became a homeless person with what many of us today would call, at first blush, obvious mental illness.

these actions – of humility, of kindness, of compassion, and of service – are integral to Francis’ resuscitation of Christian moral authority. He is telling us that Christianity, before it is anything else, is a way of life, an orientation toward the whole, a living commitment to God through others. And he is telling us that nothing – nothing – is more powerful than this.

I would not speak about, not even for those who believe, an “absolute” truth, in the sense that absolute is something detached, something lacking any relationship. Now, the truth is a relationship! This is so true that each of us sees the truth and expresses it, starting from oneself: from one’s history and culture, from the situation in which one lives, etc. This does not mean that the truth is variable and subjective. It means that it is given to us only as a way and a life. Was it not Jesus himself who said: “I am the way, the truth, the life”? In other words, the truth is one with love, it requires humbleness and the willingness to be sought, listened to and expressed.

“proselytism is solemn nonsense.” That phrase – deployed by the Pope in dialogue with the Italian atheist Eugenio Scalfari (as reported by Scalfari) – may seem shocking at first. But it is not about denying the revelation of Jesus. It is about how that revelation is expressed and lived. Evangelism, for Francis, is emphatically not about informing others about the superiority of your own worldview and converting them to it. That kind of proselytism rests on a form of disrespect for another human being. Something else is needed:

nstead of seeming to impose new obligations, Christians should appear as people who wish to share their joy, who point to a horizon of beauty and who invite others to a delicious banquet. It is not by proselytizing that the Church grows, but “by attraction.”

what you see in the life of Saint Francis is a turn from extreme violence to extreme poverty, as if only the latter could fully compensate for the reality of the former. This was not merely an injunction to serve the poor. It is the belief that it is only by being poor or becoming poor that we can come close to God

Pope Francis insists – and has insisted throughout his long career in the church – that poverty is a key to salvation. And in choosing the name Francis, he explained last March in Assisi, this was the central reason why:

Saint Francis. His conversion came after he had gone off to war in defense of his hometown, and, after witnessing horrifying carnage, became a prisoner of war. After his release from captivity, his strange, mystical journey began.

the priority of practice over theory, of life over dogma. Evangelization is about sitting down with anyone anywhere and listening and sharing and being together. A Christian need not be afraid of this encounter. Neither should an atheist. We are in this together, in the same journey of life, with the same ultimate mystery beyond us. When we start from that place – of radical humility and radical epistemological doubt – proselytism does indeed seem like nonsense, a form of arrogance and detachment, reaching for power, not freedom. And evangelization is not about getting others to submit their intellect and will to some new set of truths; it is about an infectious joy for a new way of living in the world. All it requires – apart from joy and faith – is patience.

“Preach the Gospel always. If necessary, with words.”

But there is little sense that a political or economic system can somehow end the problem of poverty in Francis’ worldview. And there is the discomfiting idea that poverty itself is not an unmitigated evil. There is, indeed, a deep and mysterious view, enunciated by Jesus, and held most tenaciously by Saint Francis, that all wealth, all comfort, and all material goods are suspect and that poverty itself is a kind of holy state to which we should all aspire.

Not only was Saint Francis to become homeless and give up his patrimony, he was to travel on foot, wearing nothing but a rough tunic held together with rope. Whatever else it is, this is not progressivism. It sees no structural, human-devised system as a permanent improver of our material lot. It does not envision a world without poverty, but instead a church of the poor and for the poor. The only material thing it asks of the world, or of God, is daily bread – and only for today, never for tomorrow.

From this perspective, the idea that a society should be judged by the amount of things it can distribute to as many people as possible is anathema. The idea that there is a serious social and political crisis if we cannot keep our wealth growing every year above a certain rate is an absurdity.

this is a 21st-century heresy. Which means, I think, that this Pope is already emerging and will likely only further emerge as the most potent critic of the newly empowered global capitalist project.

Now, the only dominant ideology in the world is the ideology of material gain – either through the relatively free markets of the West or the state-controlled markets of the East. And so the church’s message is now harder to obscure. It stands squarely against the entire dominant ethos of our age. It is the final resistance.

For Francis, history has not come to an end, and capitalism, in as much as it is a global ideology that reduces all of human activity to the cold currency of wealth, is simply another “ism” to be toppled in humankind’s unfolding journey toward salvation on earth.

Francis will grow as the church reacts to him; it will be a dynamic, not a dogma; and it will be marked less by the revelation of new things than by the new recognition of old things, in a new language. It will be, if its propitious beginnings are any sign, a patient untying of our collective, life-denying knots.

With a fortune estimated at $12.5 billion, Dr. Simons now runs a tidy universe of science endeavors, financing not only math teachers but hundreds of the world’s best investigators, even as Washington has reduced its support for scientific research. His favorite topics include gene puzzles, the origins of life, the roots of autism, math and computer frontiers, basic physics and the structure of the early cosmos.

In time, his novel approach helped change how the investment world looks at financial markets. The man who “couldn’t write programs” hired a lot of programmers, as well as physicists, cryptographers, computational linguists, and, oh yes, mathematicians. Wall Street experience was frowned on. A flair for science was prized. The techies gathered financial data and used complex formulas to make predictions and trade in global markets.

Working closely with his wife, Marilyn, the president of the Simons Foundation and an economist credited with philanthropic savvy, Dr. Simons has pumped more than $1 billion into esoteric projects as well as retail offerings like the World Science Festival and a scientific lecture series at his Fifth Avenue building. Characteristically, it is open to the public.

On a wall in Dr. Simons’s office is one of his prides: a framed picture of equations known as Chern-Simons, after a paper he wrote with Shiing-Shen Chern, a prominent geometer. Four decades later, the equations define many esoteric aspects of modern physics, including advanced theories of how invisible fields like those of gravity interact with matter to produce everything from superstrings to black holes.

“He’s an individual of enormous talent and accomplishment, yet he’s completely unpretentious,” said Marc Tessier-Lavigne, a neuroscientist who is the president of Rockefeller University. “He manages to blend all these admirable qualities.”

Forbes magazine ranks him as the world’s 93rd richest person — ahead of Eric Schmidt of Google and Elon Musk of Tesla Motors, among others — and in 2010, he and his wife were among the first billionaires to sign the Giving Pledge, promising to devote “the great majority” of their wealth to philanthropy.

For all his self-deprecations, Dr. Simons does credit himself with a contemplative quality that seems to lie behind many of his accomplishments.“I wasn’t the fastest guy in the world,” Dr. Simons said of his youthful math enthusiasms. “I wouldn’t have done well in an Olympiad or a math contest. But I like to ponder. And pondering things, just sort of thinking about it and thinking about it, turns out to be a pretty good approach.”

Other expats find that their alienation – sometimes called reverse culture shock – can take a more serious turn

Ms. Okona stopped leaving the house and cut herself off from friends. Finally, her father asked her if she wanted to see a therapist. When she did, she was diagnosed with “situational depression,” or a depression caused in her case by her inability to adjust to the transition of her new life.

it’s easy for returning expats to feel isolated. “Nobody gets it. It’s like having somebody dying and there’s no funeral and you’re not supposed to talk about it. You feel guilty talking about it.”

The Rev. Ken MacHarg, who served as a pastor in six countries around the world, says that he tells people that moving overseas will “mess you up for the rest of your life. You’re constantly torn between those places, and you’re a changed person.”

Children, who may appear to be excited to return home and reunite with old friends, sometimes hide their identities as Third Culture Kids. Ms. Foley, who had lived for years in France with her family, says that her children were fluent in French. But when one daughter took a French class back in Canada, she spoke French with a strong Anglo accent.

Many repatriated expats find it hard to connect to friends again at home. Ms. Hattaway says that expat life draws people together: “You’re in a circle or tribe with other expats. But back home, you’re only one in a sea of people. Some of them have never left, some don’t have passports. And you look like everyone els

Tina Quick, who lives outside of Boston, says that although she’s been back in the States for 10 years, she still doesn’t have a best friend, someone she could call in an emergency.  She didn’t understand why she never heard from the other soccer parents she met after the season ended

many companies limit the amount of time employees can spend in a particular posting. “They may say you have to go home or go somewhere else. But you might say, I actually like living here,” he says.

Expats need to know that the toughest assignment of all might be coming home. “Send me home?” asks Ms. Pascoe. “It’s easier to go to Bangkok than to repatriate in Vancouver.”

“We may be sitting on a precipice of a major extinction event,”

Coral reefs, for example, have declined by 40 percent worldwide,

There are clear signs already that humans are harming the oceans to a remarkable degree, the scientists found. Some ocean species are certainly overharvested, but even greater damage results from large-scale habitat loss, which is likely to accelerate as technology advances the human footprint, the scientists reported.

But it was only after 1800, with the Industrial Revolution, that extinctions on land really accelerated.

Mining operations, too, are poised to transform the ocean. Contracts for seabed mining now cover 460,000 square miles underwater, the researchers found, up from zero in 2000.

ecosystems may seem impervious to change.

The fossil record indicates that a number of large animal species became extinct as humans arrived on continents and islands.

Fragile ecosystems like mangroves are being replaced by fish farms, which are projected to provide most of the fish we consume within 20 years.

Humans began to alter the habitat that wildlife depended on, wiping out forests for timber, plowing under prairie for farmland, and laying down roads and railroads across continents.

Over the past five centuries, researchers have recorded 514 animal extinctions on land

pi’s infinite randomness can also be seen more as richness. What amazes, then, is the possibility that such profusion can come from a rule so simple: circumference divided by diameter. This is characteristic of mathematics, whereby elementary formulas can give rise to surprisingly varied phenomena. For instance, the humble quadratic can be used to model everything from the growth of bacterial populations to the manifestation of chaos. Pi makes us wonder if our universe’s complexity emerges from similarly simple mathematical building blocks.

Pi also opens a window into a more uncharted universe, the one consisting of transcendental numbers, which exclude such common irrationals as square and cube roots. Pi is one of the few transcendentals we ever encounter. One may suspect that such numbers would be quite rare, but actually, the opposite is true. Out of the totality of numbers, almost all are transcendental. Pi reveals how limited human knowledge is, how there exist teeming realms we might never explore.

But pi, on cue, reminds us that it is an abstraction, like all else in mathematics. The perfect flat circle is impossible to realize in practice. An area calculated using pi will never exactly match the same area measured physically. This is to be expected whenever we approximate reality using the idealizations of math.

The brain-development lag has huge implications for how we think about anxiety and how we treat it. It suggests that anxious adolescents may not be very responsive to psychotherapy that attempts to teach them to be unafraid, like cognitive behavior therapy

should also make us think twice — and then some — about the ever rising use of stimulants in young people, because these drugs may worsen anxiety and make it harder for teenagers to do what they are developmentally supposed to do: learn to be unafraid when it is appropriate

up to 20 percent of adolescents in the United States experience a diagnosable anxiety disorder, like generalized anxiety or panic attacks, probably resulting from a mix of genetic factors and environmental influences.

This isn’t to say that cognitive therapy is ineffective for teenagers, but that because of their relative difficulty in learning to be unafraid, it may not be the most effective treatment when used on its own.

Fear learning lies at the heart of anxiety and anxiety disorders. This primitive form of learning allows us to form associations between events and specific cues and environments that may predict danger.

once previously threatening cues or situations become safe, we have to be able to re-evaluate them and suppress our learned fear associations. People with anxiety disorders have trouble doing this and experience persistent fear in the absence of threat — better known as anxiety.

Dr. Casey discovered that adolescents had a much harder time “unlearning” the link between the colored square and the noise than children or adults did.

adolescents had trouble learning that a cue that was previously linked to something aversive was now neutral and “safe.” If you consider that adolescence is a time of exploration when young people develop greater autonomy, an enhanced capacity for fear and a more tenacious memory for threatening situations are adaptive and would confer survival advantage. In fact, the developmental gap between the amygdala and the prefrontal cortex that is described in humans has been found across mammalian species, suggesting that this is an evolutionary advantage.

As a psychiatrist, I’ve treated many adults with various anxiety disorders, nearly all of whom trace the origin of the problem to their teenage years. They typically report an uneventful childhood rudely interrupted by adolescent anxiety. For many, the anxiety was inexplicable and came out of nowhere.

prescription sales for stimulants increased more than fivefold between 2002 and 2012. This is of potential concern because it is well known from both human and animal studies that stimulants enhance learning and, in particular, fear conditioning.

the ubiquity of the Internet of Things is putting us squarely in the path of hackers, who will have almost unlimited portals into our digital lives.

Forbes reported that security researchers had come up with a $20 tool that was able to remotely control a car’s steering, brakes, acceleration, locks, and lights. It was an experiment that, again, showed how simple it is to manipulate and sabotage the smartest of machines, even though—but really because—a car is now, in the words of a Ford executive, a “cognitive device.”

a study of ten popular IoT devices by the computer company Hewlett-Packard uncovered a total of 250 security flaws among them. As Jerry Michalski, a former tech industry analyst and founder of the REX think tank, observed in a recent Pew study: “Most of the devices exposed on the internet will be vulnerable. They will also be prone to unintended consequences: they will do things nobody designed for beforehand, most of which will be undesirable.”

The authors claim that philosophy abandoned its relationship to other disciplines by creating its own purified domain, accessible only to credentialed professionals. It is true that from roughly 1930 to 1950, some philosophers — logical empiricists, in particular — did speak of philosophy having its own exclusive subject matter. But since that subject matter was logical analysis aimed at unifying all of science, interdisciplinarity was front and center.

Philosophy also played a role in 20th-century physics, influencing the great physicists Albert Einstein, Niels Bohr and Werner Heisenberg. The philosophers Moritz Schlick and Hans Reichenbach reciprocated that interest by assimilating the new physics into their philosophies.

developed ideas relating logic to linguistic meaning that provided a framework for studying meaning in all human languages. Others, including Paul Grice and J.L. Austin, explained how linguistic meaning mixes with contextual information to enrich communicative contents and how certain linguistic performances change social facts. Today a new philosophical conception of the relationship between meaning and cognition adds a further dimension to linguistic science.

Decision theory — the science of rational norms governing action, belief and decision under uncertainty — was developed by the 20th-century philosophers Frank Ramsey, Rudolph Carnap, Richard Jeffrey and others. It plays a foundational role in political science and economics by telling us what rationality requires, given our evidence, priorities and the strength of our beliefs. Today, no area of philosophy is more successful in attracting top young minds.

Philosophy also assisted psychology in its long march away from narrow behaviorism and speculative Freudianism. The mid-20th-century functionalist perspective pioneered by Hilary Putnam was particularly important. According to it, pain, pleasure and belief are neither behavioral dispositions nor bare neurological states. They are interacting internal causes, capable of very different physical realizations, that serve the goals of individuals in specific ways. This view is now embedded in cognitive psychology and neuroscience.

philosopher-mathematicians Gottlob Frege, Bertrand Russell, Kurt Gödel, Alonzo Church and Alan Turing invented symbolic logic, helped establish the set-theoretic foundations of mathematics, and gave us the formal theory of computation that ushered in the digital age

Philosophy of biology is following a similar path. Today’s philosophy of science is less accessible than Aristotle’s natural philosophy chiefly because it systematizes a larger, more technically sophisticated body of knowledge.

Philosophy’s interaction with mathematics, linguistics, economics, political science, psychology and physics requires specialization. Far from fostering isolation, this specialization makes communication and cooperation among disciplines possible. This has always been so.

Nor did scientific progress rob philosophy of its former scientific subject matter, leaving it to concentrate on the broadly moral. In fact, philosophy thrives when enough is known to make progress conceivable, but it remains unachieved because of methodological confusion. Philosophy helps break the impasse by articulating new questions, posing possible solutions and forging new conceptual tools.

Our knowledge of the universe and ourselves expands like a ripple surrounding a pebble dropped in a pool. As we move away from the center of the spreading circle, its area, representing our secure knowledge, grows. But so does its circumference, representing the border where knowledge blurs into uncertainty and speculation, and methodological confusion returns. Philosophy patrols the border, trying to understand how we got there and to conceptualize our next move.  Its job is unending.

Although progress in ethics, political philosophy and the illumination of life’s meaning has been less impressive than advances in some other areas, it is accelerating.

the advances in our understanding because of careful formulation and critical evaluation of theories of goodness, rightness, justice and human flourishing by philosophers since 1970 compare well to the advances made by philosophers from Aristotle to 1970

The knowledge required to maintain philosophy’s continuing task, including its vital connection to other disciplines, is too vast to be held in one mind. Despite the often-repeated idea that philosophy’s true calling can only be fulfilled in the public square, philosophers actually function best in universities, where they acquire and share knowledge with their colleagues in other disciplines. It is also vital for philosophers to engage students — both those who major in the subject, and those who do not. Although philosophy has never had a mass audience, it remains remarkably accessible to the average student; unlike the natural sciences, its frontiers can be reached in a few undergraduate courses.

Some people yell “Allahu akbar” and others chant “heritage,” “culture” and “white pride.” The preferred slogans of a killer don’t make much difference to the people whose lives are lost or their loved ones, but they make all the difference in Americans’ collective understanding of a tragedy.

The game changers – the square pegs, so to speak – are those who saw traditional standards of beauty and decided specifically to go against them, perhaps just to prove a point. Take Picasso, Munch, Schoenberg, to name just three. They have made a stand against these norms in their art. Otherwise their art is like all other art: its only function is to be experienced, appraised, and understood (or not).

art is not necessarily positive: it can be deliberately hurtful or displeasing: it can make you think about or consider things that you would rather not. But if it evokes an emotion in you, then it is art.

art cannot be simply defined on the basis of concrete tests like ‘fidelity of representation’ or vague abstract concepts like ‘beauty’. So how can we define art in terms applying to both cave-dwellers and modern city sophisticates? To do this we need to ask: What does art do? And the answer is surely that it provokes an emotional, rather than a simply cognitive response. One way of approaching the problem of defining art, then, could be to say: Art consists of shareable ideas that have a shareable emotional impact

. A work of art is that which asks a question which a non-art object such as a wall does not: What am I? What am I communicating? The responses, both of the creator artist and of the recipient audience, vary, but they invariably involve a judgement, a response to the invitation to answer. The answer, too, goes towards deciphering that deeper question – the ‘Who am I?’ which goes towards defining humanity.

A major concern with any type of gene therapy is that the inserted genetic material could have dangerous side effects, like turning off an essential gene or turning on one that could lead to cancer.

The findings suggest that a lot of the time, energy, and money poured into traditional campaigning methods is wasted, and that the campaign operatives hawking tried-and-true tactics don’t have the evidence to back up their claims.

It also casts doubt on the theory of the swing voter who can be persuaded with enough flyers, ad exposure, and conversations with earnest volunteers

In reality, Broockman and Kalla find, direct outreach is most effective at improving voter turnout, suggesting that campaigns should focus on getting their core supporters to the polls than reaching out to a mythical middle.

This new study suggests that intentionally curated, issue-specific persuasion campaigns may shift people’s views more easily than partisan political campaigns.

Emma Green: So, is political campaigning useless?Joshua Kalla: The short answer is ‘no.

There are lots of things that campaigning can accomplish. Two decades of research on voter registration and hundreds of field experiments show really cost-effective ways to increase turnout in the base.But on persuasion, yes, we find that on average, there are very small effects.

Kalla: A lot of campaign operatives think there’s this big pool of moderate, undecided voters that we can spend money on to persuade them to our side. That strategy is probably not the right strategy. And we should be skeptical of big claims of persuasion.

Kalla: All the money is being poured into the same time and the same place. It’s hard to imagine that the hundredth TV ad that a person views is really worth it from a monetary perspective, versus that same money spent in a different race or a lower race. There’s a case to be made that too much money is being spent in the same ways and on the same people.

But the takeaway from this paper should not be that campaigns should stop. Campaigns do a lot of work that is measurable in return on getting voters to vote, and persuading voters. It’s just a question of how the money is spent.

Kalla: The first order of understanding an election and how people vote is partisan identity. Most people vote based on whether there’s a D or an R next to their name. Unpacking that should be more the focus than the horserace.

We don’t see persuasive effects in general elections where a Democrat is talking to a Republican. But in ballot-measure campaigns and primaries and the transgender work, it seems that persuasion is possible.

Most Americans view themselves in a partisan lens. When it comes time to vote, it’s less a function of a person running for office than a person with a party label beside his or her name.

Green: But what about the roughly 39 percent of Americans who identify as independents?Kalla: A lot of independents tend to be what political scientists term as “closeted partisans.” They might not explicitly identify with a party, but if you ask them which party they lean toward, they’ll often give you an answer. Their behavior tends to look a lot like the behavior of people who explicitly identify as partisans.

Green: Our democracy is based on this romantic idea that encounters in the public square—conversations, essays, speeches, etc.— have the power to change how people view the world. If you’re saying that’s basically not true, where does that leave us? Are we all just destined to remain isolated in the prisons of our own convictions?

Kalla: I want to draw a distinction with the transgender canvassing work. That was very much focusing on getting people to be introspective and think about times that they or their loved ones have been discriminated against, and how that made them feel, and how that real, lived experience informs their views on non-discrimination laws and views toward LGBT people. That’s close to an ideal of how we want democracy to function.

That’s not the type of discourse you see in campaigns. I don’t think TV ads or every glossy postcard is really going to lead to enlightened discourse among the American public.

But that blessed feeling evaporated in June of 2019, when I lost my daughter, Frankie, to suicide, three weeks before her high school graduation

Ever since that day, I have thought of little else except how I could help the next struggling teenager, the next Frankie.

Several days after her passing, we opened our home up to our community, including Frankie’s very large group of teenage friends

“What strength Frankie had. It must have taken enormous energy for her to do what she did each day.”

That was Frankie. She had the strength to engage in school and in theater, despite her anxiety and depression. She had an ability to connect — emotionally, profoundly — with others, even when she was struggling herself

“empathy personified, with quite the fabulous earring collection.”

Whether that strength came from her home or somewhere else, or both, Frankie just had a way of drawing out warmth wherever she went.

Just as my parents couldn’t predict in the 1980s what seatbelt safety would look like now, I am not sure what suicide prevention should look like in the future.

Suicidal thinking, whether it is the result of mental illness, stress, trauma or loss, is actually far more common and difficult to see than many of us realize

A June 2020 Centers for Disease Control survey found that one in four 18- to 24-year-olds reported that they had seriously thought about taking their lives in the past 30 days; prepandemic estimates found that just under one in five high schoolers had seriously considered suicide, and just under one in 10 had made at least one suicide attempt during the previous year.

Despite 50 years of research, predicting death by suicide is still nearly impossible

Like others who have lost a child to suicide, I have spent countless hours going over relentless “what ifs.”

Maybe what we need are seatbelts for suicide.

“Click it or Ticket” was born in part out of a concern in the 1980s about teenagers dying in car accidents. Just as with suicides today, adults couldn’t predict who would get into a car accident, and one of the best solutions we had — seatbelts — was used routinely, in some estimates, by only 15 percent of the population. Indeed, as children, my siblings and I used to make a game of rolling around in the back of our car, seatbelts ignored.

Three decades later, our world is unlike anything I could have imagined as a child. Putting on a seatbelt is the first lesson of driver’s education; cars get inspected annually for working seatbelts; car companies embed those annoying beeping sounds to remind you to buckle your seatbelt

But like many who struggle with suicidal thinking, she kept her own pain camouflaged for a long time, perhaps for too long.

Most of us (estimates range as high as 91 percent) now wear a seatbelt.

But I imagine a world in which every health worker, school professional, employer and religious leader can recognize the signs of suicidal thinking and know how to ask about it, respond to it and offer resources to someone who is struggling

When I told Frankie’s orthodontist about her suicide, his response surprised me: “We really don’t come across that in our practice.” Even though orthodontists don’t ask about it, they see children during their early teenage years, when suicidal thinking often begins to emerge. Can you imagine a world in which signs for the prevention hotline and text line are posted for kids to see as they get their braces adjusted?

What if the annual teenage pediatric checkup involved a discussion of one-at-a-time pill packaging and boxes to lock up lethal medications, the way there is a discussion of baby-proofing homes when children start to crawl? What if pediatricians handed each adolescent a card with the prevention hotline on it (or better yet, if companies preprogrammed that number into cellphones) and the pediatrician talked through what happens when a teenager calls? What if doctors coached parents on how to ask their teenager, “Are you thinking about suicide?”

What if we required and funded every school to put in place one of the existing programs that train teachers and other school professionals to be a resource for struggling students?

I recognize that despite progress identifying effective programs to combat suicidal thinking, their success rate and simplicity does not compare with what we see with seatbelts. But that doesn’t mean we shouldn’t do more.

Part of doing more also includes making the world more just and caring. To give one example, state-level same-sex-marriage policies that were in place before the Supreme Court legalized same-sex marriage nationally have been linked to reductions in suicide attempts among adolescents, especially among sexual minorities.

Just as safer highways and car models make seatbelts more effective, asking about and responding to suicidal thinking is only one part of a solution that also includes attention to societal injustices.

I understand, of course, that asking about suicidal thinking is scary. But if it is scary for you to ask about it, it is even scarier for the teenager who is thinking about it.

I will never forget sitting with Frankie in the waiting room in the pediatric psychiatric wing on the night I brought her to the inpatient unit, three months before she took her life

“You know, I am so glad you finally know.” I could hear the relief in her voice. I just nodded, understandingly, but it broke my heart that she held on to such a painful secret for so long.

I find myself inspired by Frankie’s teenage friends, who cared deeply for her and now support one another after her passing.

On good days, she would sit on the worn couch in that office, snuggle in a pile of teenagers and discuss plays, schoolwork and their lives.

And in that corner space, she would text a friend to help her get to class or, after she had opened up about her struggles, encourage others to open up as well.

The fall after Frankie left us, some students decided to remake that hidden corner, dotting the walls with colored Post-it notes. Scrawled on a pink Post-it were the words “you matter”; a yellow one read “it gets better”; an orange one shared a cellphone number to call for help. Tiny Post-it squares had transformed the corner into a space to comfort, heal and support the next struggling teenager.

I don’t know if a seatbelt approach would have saved Frankie. And I understand that all the details of such an approach aren’t fully worked out here. But I don’t want us to lose any more children because we weren’t brave enough to take on something that scares us, something we don’t fully understand, something that is much more prevalent than many of us realize.

If 17- and 18-year-olds who’ve lost a friend have the strength to imagine a world dotted with healing, then the least we can do as adults is design and build the structure to support them

But these latest shifts challenge key infection control assumptions that go back a century, putting a lot of what went wrong last year in context

They may also signal one of the most important advancements in public health during this pandemic.

If the importance of aerosol transmission had been accepted early, we would have been told from the beginning that it was much safer outdoors, where these small particles disperse more easily, as long as you avoid close, prolonged contact with others.

We would have tried to make sure indoor spaces were well ventilated, with air filtered as necessary.

Instead of blanket rules on gatherings, we would have targeted conditions that can produce superspreading events: people in poorly ventilated indoor spaces, especially if engaged over time in activities that increase aerosol production, like shouting and singing

We would have started using masks more quickly, and we would have paid more attention to their fit, too. And we would have been less obsessed with cleaning surfaces.

The implications of this were illustrated when I visited New York City in late April — my first trip there in more than a year.

A giant digital billboard greeted me at Times Square, with the message “Protecting yourself and others from Covid-19. Guidance from the World Health Organization.”

That billboard neglected the clearest epidemiological pattern of this pandemic: The vast majority of transmission has been indoors, sometimes beyond a range of three or even six feet. The superspreading events that play a major role in driving the pandemic occur overwhelmingly, if not exclusively, indoors.

The billboard had not a word about ventilation, nothing about opening windows or moving activities outdoors, where transmission has been rare and usually only during prolonged and close contact. (Ireland recently reported 0.1 percent of Covid-19 cases were traced to outdoor transmission.)

Mary-Louise McLaws, an epidemiologist at the University of New South Wales in Sydney, Australia, and a member of the W.H.O. committees that craft infection prevention and control guidance, wanted all this examined but knew the stakes made it harder to overcome the resistance. She told The Times last year, “If we started revisiting airflow, we would have to be prepared to change a lot of what we do.” She said it was a very good idea, but she added, “It will cause an enormous shudder through the infection control society.”

In contrast, if the aerosols had been considered a major form of transmission, in addition to distancing and masks, advice would have centered on ventilation and airflow, as well as time spent indoors. Small particles can accumulate in enclosed spaces, since they can remain suspended in the air and travel along air currents. This means that indoors, three or even six feet, while helpful, is not completely protective, especially over time.

To see this misunderstanding in action, look at what’s still happening throughout the world. In India, where hospitals have run out of supplemental oxygen and people are dying in the streets, money is being spent on fleets of drones to spray anti-coronavirus disinfectant in outdoor spaces. Parks, beaches and outdoor areas keep getting closed around the world. This year and last, organizers canceled outdoor events for the National Cherry Blossom Festival in Washington, D.C. Cambodian customs officials advised spraying disinfectant outside vehicles imported from India. The examples are many.

Meanwhile, many countries allowed their indoor workplaces to open but with inadequate aerosol protections. There was no attention to ventilation, installing air filters as necessary or even opening windows when possible, more to having people just distancing three or six feet, sometimes not requiring masks beyond that distance, or spending money on hard plastic barriers, which may be useless at best

clear evidence doesn’t easily overturn tradition or overcome entrenched feelings and egos. John Snow, often credited as the first scientific epidemiologist, showed that a contaminated well was responsible for a 1854 London cholera epidemic by removing the suspected pump’s handle and documenting how the cases plummeted afterward. Many other scientists and officials wouldn’t believe him for 12 years, when the link to a water source showed up again and became harder to deny.

Along the way to modern public health shaped largely by the fight over germs, a theory of transmission promoted by the influential public health figure Charles Chapin took hold

Dr. Chapin asserted in the early 1900s that respiratory diseases were most likely spread at close range by people touching bodily fluids or ejecting respiratory droplets, and did not allow for the possibility that such close-range infection could occur by inhaling small floating particles others emitted

He was also concerned that belief in airborne transmission, which he associated with miasma theories, would make people feel helpless and drop their guard against contact transmission. This was a mistake that would haunt infection control for the next century and more.

It was in this context in early 2020 that the W.H.O. and the C.D.C. asserted that SARS-CoV-2 was transmitted primarily via these heavier, short-range droplets, and provided guidance accordingly

Amid the growing evidence, in July, hundreds of scientists signed an open letter urging the public health agencies, especially the W.H.O., to address airborne transmission of the coronavirus.

Last October, the C.D.C. published updated guidance acknowledging airborne transmission, but as a secondary route under some circumstances, until it acknowledged airborne transmission as crucial on Friday. And the W.H.O. kept inching forward in its public statements, most recently a week ago.

Linsey Marr, a professor of engineering at Virginia Tech who made important contributions to our understanding of airborne virus transmission before the pandemic, pointed to two key scientific errors — rooted in a lot of history — that explain the resistance, and also opened a fascinating sociological window into how science can get it wrong and why.

Dr. Marr said that if you inhale a particle from the air, it’s an aerosol.

biomechanically, she said, nasal transmission faces obstacles, since nostrils point downward and the physics of particles that large makes it difficult for them to move up the nose. And in lab measurements, people emit far more of the easier-to-inhale aerosols than the droplets, she said, and even the smallest particles can be virus laden, sometimes more so than the larger ones, seemingly because of how and where they are produced in the respiratory tract.

Second, she said, proximity is conducive to transmission of aerosols as well because aerosols are more concentrated near the person emitting them. In a twist of history, modern scientists have been acting like those who equated stinky air with disease, by equating close contact, a measure of distance, only with the larger droplets, a mechanism of transmission, without examination.

Since aerosols also infect at close range, measures to prevent droplet transmission — masks and distancing — can help dampen transmission for airborne diseases as well. However, this oversight led medical people to circularly assume that if such measures worked at all, droplets must have played a big role in their transmission.

Another dynamic we’ve seen is something that is not unheard-of in the history of science: setting a higher standard of proof for theories that challenge conventional wisdom than for those that support it.

Another key problem is that, understandably, we find it harder to walk things back. It is easier to keep adding exceptions and justifications to a belief than to admit that a challenger has a better explanation.

The ancients believed that all celestial objects revolved around the earth in circular orbits. When it became clear that the observed behavior of the celestial objects did not fit this assumption, those astronomers produced ever-more-complex charts by adding epicycles — intersecting arcs and circles — to fit the heavens to their beliefs.

In a contemporary example of this attitude, the initial public health report on the Mount Vernon choir case said that it may have been caused by people “sitting close to one another, sharing snacks and stacking chairs at the end of the practice,” even though almost 90 percent of the people there developed symptoms of Covid-19

So much of what we have done throughout the pandemic — the excessive hygiene theater and the failure to integrate ventilation and filters into our basic advice — has greatly hampered our response.

Some of it, like the way we underused or even shut down outdoor space, isn’t that different from the 19th-century Londoners who flushed the source of their foul air into the Thames and made the cholera epidemic worse.

Righting this ship cannot be a quiet process — updating a web page here, saying the right thing there. The proclamations that we now know are wrong were so persistent and so loud for so long.

the progress we’ve made might lead to an overhaul in our understanding of many other transmissible respiratory diseases that take a terrible toll around the world each year and could easily cause other pandemics.

So big proclamations require probably even bigger proclamations to correct, or the information void, unnecessary fears and misinformation will persist, damaging the W.H.O. now and in the future.

I’ve seen our paper used in India to try to reason through aerosol transmission and the necessary mitigations. I’ve heard of people in India closing their windows after hearing that the virus is airborne, likely because they were not being told how to respond

The W.H.O. needs to address these fears and concerns, treating it as a matter of profound change, so other public health agencies and governments, as well as ordinary people, can better adjust.

It needs to begin a campaign proportional to the importance of all this, announcing, “We’ve learned more, and here’s what’s changed, and here’s how we can make sure everyone understands how important this is.” That’s what credible leadership looks like. Otherwise, if a web page is updated in the forest without the requisite fanfare, how will it matter?

By removing the tangible product from the center of commerce, surveillance capitalism upsets the equilibrium. Whenever we use free apps and online services, it’s often said, we become the products, our attention harvested and sold to advertisers

this truism gets it wrong. Surveillance capitalism’s real products, vaporous but immensely valuable, are predictions about our future behavior — what we’ll look at, where we’ll go, what we’ll buy, what opinions we’ll hold — that internet companies derive from our personal data and sell to businesses, political operatives, and other bidders.

Unlike financial derivatives, which they in some ways resemble, these new data derivatives draw their value, parasite-like, from human experience.To the Googles and Facebooks of the world, we are neither the customer nor the product. We are the source of what Silicon Valley technologists call “data exhaust” — the informational byproducts of online activity that become the inputs to prediction algorithms

Another 2015 study, appearing in the Journal of Computer-Mediated Communication, showed that when people hear their phone ring but are unable to answer it, their blood pressure spikes, their pulse quickens, and their problem-solving skills decline.

The smartphone has become a repository of the self, recording and dispensing the words, sounds and images that define what we think, what we experience and who we are. In a 2015 Gallup survey, more than half of iPhone owners said that they couldn’t imagine life without the device.

So what happens to our minds when we allow a single tool such dominion over our perception and cognition?

Not only do our phones shape our thoughts in deep and complicated ways, but the effects persist even when we aren’t using the devices. As the brain grows dependent on the technology, the research suggests, the intellect weakens.

he has seen mounting evidence that using a smartphone, or even hearing one ring or vibrate, produces a welter of distractions that makes it harder to concentrate on a difficult problem or job. The division of attention impedes reasoning and performance.

internet companies operate in what Zuboff terms “extreme structural independence from people.” When databases displace goods as the engine of the economy, our own interests, as consumers but also as citizens, cease to be part of the negotiation. We are no longer one of the forces guiding the market’s invisible hand. We are the objects of surveillance and control.

Social skills and relationships seem to suffer as well.

In both tests, the subjects whose phones were in view posted the worst scores, while those who left their phones in a different room did the best. The students who kept their phones in their pockets or bags came out in the middle. As the phone’s proximity increased, brainpower decreased.

In subsequent interviews, nearly all the participants said that their phones hadn’t been a distraction—that they hadn’t even thought about the devices during the experiment. They remained oblivious even as the phones disrupted their focus and thinking.

The researchers recruited 520 undergraduates at UCSD and gave them two standard tests of intellectual acuity. One test gauged “available working-memory capacity,” a measure of how fully a person’s mind can focus on a particular task. The second assessed “fluid intelligence,” a person’s ability to interpret and solve an unfamiliar problem. The only variable in the experiment was the location of the subjects’ smartphones. Some of the students were asked to place their phones in front of them on their desks; others were told to stow their phones in their pockets or handbags; still others were required to leave their phones in a different room.

the “integration of smartphones into daily life” appears to cause a “brain drain” that can diminish such vital mental skills as “learning, logical reasoning, abstract thought, problem solving, and creativity.”

 Smartphones have become so entangled with our existence that, even when we’re not peering or pawing at them, they tug at our attention, diverting precious cognitive resources. Just suppressing the desire to check our phone, which we do routinely and subconsciously throughout the day, can debilitate our thinking.

They found that students who didn’t bring their phones to the classroom scored a full letter-grade higher on a test of the material presented than those who brought their phones. It didn’t matter whether the students who had their phones used them or not: All of them scored equally poorly.

A study of nearly a hundred secondary schools in the U.K., published last year in the journal Labour Economics, found that when schools ban smartphones, students’ examination scores go up substantially, with the weakest students benefiting the most.

Data, the novelist and critic Cynthia Ozick once wrote, is “memory without history.” Her observation points to the problem with allowing smartphones to commandeer our brains

Because smartphones serve as constant reminders of all the friends we could be chatting with electronically, they pull at our minds when we’re talking with people in person, leaving our conversations shallower and less satisfying.

In a 2013 study conducted at the University of Essex in England, 142 participants were divided into pairs and asked to converse in private for ten minutes. Half talked with a phone in the room, half without a phone present. The subjects were then given tests of affinity, trust and empathy. “The mere presence of mobile phones,” the researchers reported in the Journal of Social and Personal Relationships, “inhibited the development of interpersonal closeness and trust” and diminished “the extent to which individuals felt empathy and understanding from their partners.”

The evidence that our phones can get inside our heads so forcefully is unsettling. It suggests that our thoughts and feelings, far from being sequestered in our skulls, can be skewed by external forces we’re not even aware o

 Scientists have long known that the brain is a monitoring system as well as a thinking system. Its attention is drawn toward any object that is new, intriguing or otherwise striking — that has, in the psychological jargon, “salience.”

even in the history of captivating media, the smartphone stands out. It is an attention magnet unlike any our minds have had to grapple with before. Because the phone is packed with so many forms of information and so many useful and entertaining functions, it acts as what Dr. Ward calls a “supernormal stimulus,” one that can “hijack” attention whenever it is part of our surroundings — and it is always part of our surroundings.

Imagine combining a mailbox, a newspaper, a TV, a radio, a photo album, a public library and a boisterous party attended by everyone you know, and then compressing them all into a single, small, radiant object. That is what a smartphone represents to us. No wonder we can’t take our minds off it.

The irony of the smartphone is that the qualities that make it so appealing to us — its constant connection to the net, its multiplicity of apps, its responsiveness, its portability — are the very ones that give it such sway over our minds.

Phone makers like Apple and Samsung and app writers like Facebook, Google and Snap design their products to consume as much of our attention as possible during every one of our waking hours

Social media apps were designed to exploit “a vulnerability in human psychology,” former Facebook president Sean Parker said in a recent interview. “[We] understood this consciously. And we did it anyway.”

A quarter-century ago, when we first started going online, we took it on faith that the web would make us smarter: More information would breed sharper thinking. We now know it’s not that simple.

As strange as it might seem, people’s knowledge and understanding may actually dwindle as gadgets grant them easier access to online data stores

In a seminal 2011 study published in Science, a team of researchers — led by the Columbia University psychologist Betsy Sparrow and including the late Harvard memory expert Daniel Wegner — had a group of volunteers read forty brief, factual statements (such as “The space shuttle Columbia disintegrated during re-entry over Texas in Feb. 2003”) and then type the statements into a computer. Half the people were told that the machine would save what they typed; half were told that the statements would be erased.

Afterward, the researchers asked the subjects to write down as many of the statements as they could remember. Those who believed that the facts had been recorded in the computer demonstrated much weaker recall than those who assumed the facts wouldn’t be stored. Anticipating that information would be readily available in digital form seemed to reduce the mental effort that people made to remember it

The researchers dubbed this phenomenon the “Google effect” and noted its broad implications: “Because search engines are continually available to us, we may often be in a state of not feeling we need to encode the information internally. When we need it, we will look it up.”

as the pioneering psychologist and philosopher William James said in an 1892 lecture, “the art of remembering is the art of thinking.”

Only by encoding information in our biological memory can we weave the rich intellectual associations that form the essence of personal knowledge and give rise to critical and conceptual thinking. No matter how much information swirls around us, the less well-stocked our memory, the less we have to think with.

As Dr. Wegner and Dr. Ward explained in a 2013 Scientific American article, when people call up information through their devices, they often end up suffering from delusions of intelligence. They feel as though “their own mental capacities” had generated the information, not their devices. “The advent of the ‘information age’ seems to have created a generation of people who feel they know more than ever before,” the scholars concluded, even though “they may know ever less about the world around them.”

That insight sheds light on society’s current gullibility crisis, in which people are all too quick to credit lies and half-truths spread through social media. If your phone has sapped your powers of discernment, you’ll believe anything it tells you.

A second experiment conducted by the researchers produced similar results, while also revealing that the more heavily students relied on their phones in their everyday lives, the greater the cognitive penalty they suffered.

When we constrict our capacity for reasoning and recall or transfer those skills to a gadget, we sacrifice our ability to turn information into knowledge. We get the data but lose the meaning

We need to give our minds more room to think. And that means putting some distance between ourselves and our phones.

Google’s once-patient investors grew restive, demanding that the founders figure out a way to make money, preferably lots of it.

nder pressure, Page and Brin authorized the launch of an auction system for selling advertisements tied to search queries. The system was designed so that the company would get paid by an advertiser only when a user clicked on an ad. This feature gave Google a huge financial incentive to make accurate predictions about how users would respond to ads and other online content. Even tiny increases in click rates would bring big gains in income. And so the company began deploying its stores of behavioral data not for the benefit of users but to aid advertisers — and to juice its own profits. Surveillance capitalism had arrived.

Google’s business now hinged on what Zuboff calls “the extraction imperative.” To improve its predictions, it had to mine as much information as possible from web users. It aggressively expanded its online services to widen the scope of its surveillance.

Through Gmail, it secured access to the contents of people’s emails and address books. Through Google Maps, it gained a bead on people’s whereabouts and movements. Through Google Calendar, it learned what people were doing at different moments during the day and whom they were doing it with. Through Google News, it got a readout of people’s interests and political leanings. Through Google Shopping, it opened a window onto people’s wish lists,

The company gave all these services away for free to ensure they’d be used by as many people as possible. It knew the money lay in the data.

the organization grew insular and secretive. Seeking to keep the true nature of its work from the public, it adopted what its CEO at the time, Eric Schmidt, called a “hiding strategy” — a kind of corporate omerta backed up by stringent nondisclosure agreements.

Page and Brin further shielded themselves from outside oversight by establishing a stock structure that guaranteed their power could never be challenged, neither by investors nor by directors.

What’s most remarkable about the birth of surveillance capitalism is the speed and audacity with which Google overturned social conventions and norms about data and privacy. Without permission, without compensation, and with little in the way of resistance, the company seized and declared ownership over everyone’s information

The companies that followed Google presumed that they too had an unfettered right to collect, parse, and sell personal data in pretty much any way they pleased. In the smart homes being built today, it’s understood that any and all data will be beamed up to corporate clouds.

Google conducted its great data heist under the cover of novelty. The web was an exciting frontier — something new in the world — and few people understood or cared about what they were revealing as they searched and surfed. In those innocent days, data was there for the taking, and Google took it

Google also benefited from decisions made by lawmakers, regulators, and judges — decisions that granted internet companies free use of a vast taxpayer-funded communication infrastructure, relieved them of legal and ethical responsibility for the information and messages they distributed, and gave them carte blanche to collect and exploit user data.

Consider the terms-of-service agreements that govern the division of rights and the delegation of ownership online. Non-negotiable, subject to emendation and extension at the company’s whim, and requiring only a casual click to bind the user, TOS agreements are parodies of contracts, yet they have been granted legal legitimacy by the court

Law professors, writes Zuboff, “call these ‘contracts of adhesion’ because they impose take-it-or-leave-it conditions on users that stick to them whether they like it or not.” Fundamentally undemocratic, the ubiquitous agreements helped Google and other firms commandeer personal data as if by fiat.

n the choices we make as consumers and private citizens, we have always traded some of our autonomy to gain other rewards. Many people, it seems clear, experience surveillance capitalism less as a prison, where their agency is restricted in a noxious way, than as an all-inclusive resort, where their agency is restricted in a pleasing way

Zuboff makes a convincing case that this is a short-sighted and dangerous view — that the bargain we’ve struck with the internet giants is a Faustian one

but her case would have been stronger still had she more fully addressed the benefits side of the ledger.

there’s a piece missing. While Zuboff’s assessment of the costs that people incur under surveillance capitalism is exhaustive, she largely ignores the benefits people receive in return — convenience, customization, savings, entertainment, social connection, and so on

hat the industries of the future will seek to manufacture is the self.

Behavior modification is the thread that ties today’s search engines, social networks, and smartphone trackers to tomorrow’s facial-recognition systems, emotion-detection sensors, and artificial-intelligence bots.

All of Facebook’s information wrangling and algorithmic fine-tuning, she writes, “is aimed at solving one problem: how and when to intervene in the state of play that is your daily life in order to modify your behavior and thus sharply increase the predictability of your actions now, soon, and later.”

“The goal of everything we do is to change people’s actual behavior at scale,” a top Silicon Valley data scientist told her in an interview. “We can test how actionable our cues are for them and how profitable certain behaviors are for us.”

This goal, she suggests, is not limited to Facebook. It is coming to guide much of the economy, as financial and social power shifts to the surveillance capitalists

Combining rich information on individuals’ behavioral triggers with the ability to deliver precisely tailored and timed messages turns out to be a recipe for behavior modification on an unprecedented scale.

it was Facebook, with its incredibly detailed data on people’s social lives, that grasped digital media’s full potential for behavior modification. By using what it called its “social graph” to map the intentions, desires, and interactions of literally billions of individuals, it saw that it could turn its network into a worldwide Skinner box, employing psychological triggers and rewards to program not only what people see but how they react.

spying on the populace is not the end game. The real prize lies in figuring out ways to use the data to shape how people think and act. “The best way to predict the future is to invent it,” the computer scientist Alan Kay once observed. And the best way to predict behavior is to script it.

competition for personal data intensified. It was no longer enough to monitor people online; making better predictions required that surveillance be extended into homes, stores, schools, workplaces, and the public squares of cities and towns. Much of the recent innovation in the tech industry has entailed the creation of products and services designed to vacuum up data from every corner of our lives

“The typical complaint is that privacy is eroded, but that is misleading,” Zuboff writes. “In the larger societal pattern, privacy is not eroded but redistributed . . . . Instead of people having the rights to decide how and what they will disclose, these rights are concentrated within the domain of surveillance capitalism.” The transfer of decision rights is also a transfer of autonomy and agency, from the citizen to the corporation.

What we lose under this regime is something more fundamental than privacy. It’s the right to make our own decisions about privacy — to draw our own lines between those aspects of our lives we are comfortable sharing and those we are not

Other possible ways of organizing online markets, such as through paid subscriptions for apps and services, never even got a chance to be tested.

Online surveillance came to be viewed as normal and even necessary by politicians, government bureaucrats, and the general public

Google and other Silicon Valley companies benefited directly from the government’s new stress on digital surveillance. They earned millions through contracts to share their data collection and analysis techniques with the National Security Agenc

As much as the dot-com crash, the horrors of 9/11 set the stage for the rise of surveillance capitalism. Zuboff notes that, in 2000, members of the Federal Trade Commission, frustrated by internet companies’ lack of progress in adopting privacy protections, began formulating legislation to secure people’s control over their online information and severely restrict the companies’ ability to collect and store it. It seemed obvious to the regulators that ownership of personal data should by default lie in the hands of private citizens, not corporations.

The 9/11 attacks changed the calculus. The centralized collection and analysis of online data, on a vast scale, came to be seen as essential to national security. “The privacy provisions debated just months earlier vanished from the conversation more or less overnight,”

So it sounds like a simple fix: Impose more friction at the major platform level and you’ll clean up the public square.

But it’s not actually that simple because friction runs counter to the very idea of the internet.

The fundamental precept of the internet is that it reduces marginal costs to zero. And this fact is why the design paradigm of the internet is to continually reduce friction experienced by users to zero, too. Because if the second unit of everything is free, then the internet has a vested interest in pushing that unit in front of your eyeballs as smoothly as possible.

the internet is “broken,” but rather it’s been functioning exactly as it was designed to:

Perhaps more than any other job in the world, you do not want the President of the United States to live in a frictionless state of posting. The Presidency is not meant to be a frictionless position, and the United States government is not a frictionless entity, much to the chagrin of many who have tried to change it. Prior to this administration, decisions were closely scrutinized for, at the very least, legality, along with the impact on diplomacy, general norms, and basic grammar. This kind of legal scrutiny and due diligence is also a kind of friction--one that we now see has a lot of benefits. 

The deep lesson here isn’t about Donald Trump. It’s about the collision between the digital world and the real world.

In the real world, marginal costs are not zero. And so friction is a desirable element in helping to get to the optimal state. You want people to pause before making decisions.

described friction this summer as: “anything that inhibits user action within a digital interface, particularly anything that requires an additional click or screen.” For much of my time in the technology sector, friction was almost always seen as the enemy, a force to be vanquished. A “frictionless” experience was generally held up as the ideal state, the optimal product state.

Trump was riding the ultimate frictionless optimized engagement Twitter experience: he rode it all the way to the presidency, and then he crashed the presidency into the ground.

From a metrics and user point of view, the abstract notion of the President himself tweeting was exactly what Twitter wanted in its original platonic ideal. Twitter has been built to incentivize someone like Trump to engage and post

The other day we talked a little bit about how fighting disinformation, extremism, and online cults is like fighting a virus: There is no “cure.” Instead, what you have to do is create enough friction that the rate of spread becomes slow.

Our challenge is that when human and digital design comes into conflict, the artificial constraints we impose should be on the digital world to become more in service to us. Instead, we’ve let the digital world do as it will and tried to reconcile ourselves to the havoc it wreaks.

And one of the lessons of the last four years is that when you prize the digital design imperatives—lack of friction—over the human design imperatives—a need for friction—then bad things can happen.

We have an ongoing conflict between the design precepts of humans and the design precepts of computers.

Anyone who works with computers learns to fear their capacity to forget. Like so many things with computers, memory is strictly binary. There is either perfect recall or total oblivion, with nothing in between. It doesn't matter how important or trivial the information is. The computer can forget anything in an instant. If it remembers, it remembers for keeps.

This doesn't map well onto human experience of memory, which is fuzzy. We don't remember anything with perfect fidelity, but we're also not at risk of waking up having forgotten our own name. Memories tend to fade with time, and we remember only the more salient events.

And because we live in a time when storage grows ever cheaper, we learn to save everything, log everything, and keep it forever. You never know what will come in useful. Deleting is dangerous.

Our lives have become split between two worlds with two very different norms around memory.

[A] lot of what's wrong with the Internet has to do with memory. The Internet somehow contrives to remember too much and too little at the same time, and it maps poorly on our concepts of how memory should work.

The digital world is designed to never forget anything. It has perfect memory. Forever. So that one time you made a crude joke 20 years ago? It can now ruin your life.

Memory in the carbon-based world is imperfect. People forget things. That can be annoying if you’re looking for your keys but helpful if you’re trying to broker peace between two cultures. Or simply become a better person than you were 20 years ago.

The digital and carbon-based worlds have different design parameters. Marginal cost is one of them. Memory is another.

2. Forget Me Now

1. Fix Tech, Fix America

When Arcola Elementary School reopened in person in mid-March, Barksdale's students had to adjust to a very different classroom. The reading corner was gone. The carpet squares the kids usually sat on? Packed away.

And for the first time, Barksdale had to encourage her first-graders not to share. "An aspect for social and emotional learning that they really need to gain is how to share and how to collaborate," she says. "And right now, the safest thing for them is to not share their materials."

22% of elementary students and 26% percent of middle school students are still learning completely virtually.

A recent NPR/IPSOS poll shows that 29% of parents polled are considering keeping their kids in remote learning indefinitely. This could be for a myriad of reasons, such as home being a better environment to focus in, or not having to feel the impacts of an unsupportive education system.

"This definitely is the hardest thing I've ever done... trying to teach students virtually and in person through a mask."

"Kids don't learn from someone they don't like," he explains. "I've just learned to tap into their desires, how they want to see themselves, and their interests... and that works virtually or in person."

"I feel like we've gone backwards in education," she says. "Now the desks are in rows, you know, spaced out six feet apart – it's just really sterile. With this form of in-person learning, I don't know that they're getting a good education."

Nevertheless, Higgins believes that in-person learning is better than being completely virtual when it comes to the mental health and social development of her students.