The Brain Science of Keeping Resolutions - 0 views
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After one month, only about 64 percent of resolutions are still in force and by six months that number drops to less than 50 percent.
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In a previous post, we explored applications of neuroscience to change management and consulting. One of the key points in that article is that our brain is structured with one primary purpose: to keep us alive so that we can transmit our genes to the next generation.
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Historically, change has often been dangerous. So we have become hard-wired to avoid and resist it at every turn.
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