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Suzanne Pinckney

Seth's Blog: Where are your assets? - 0 views

  • Your choice: intentionally build and nurture your assets, or ignore them in the pursuit of the next thing...
  • Now that everyone has the ability to own a slice of the attention paid to media, now that everyone can build and nurture a network, assets are no longer off limits to people who work for a living.
  • Your brand.
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  • Permission.
  • Expertise.
  • In just three words, then, there's the huge chasm between the trusted, experienced freelancer, the one you're happy to hear from when she has a new idea, and the newbie or the short-term maximizer. Those guys have to start from scratch, each and every time.
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    read it to the end. so good.
Suzanne Pinckney

Sustainable Business: Where Our Moral Compass Meets the Bottom Line | Paul Polman - 0 views

  • So capitalism, with all its faults, is the only game in town. The task confronting the present generation of leaders is to improve on it, to build on its strengths and eradicate its weaknesses.
  • It became all about "having more," instead of "living more."
  • Addressing the weaknesses of capitalism will require us, above all, to do two things: first, to take a long term perspective; and second, to re-set the priorities of business.
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  • If business is to regain the trust of society, it must start to tackle the big social and environmental issues that confront humanity, especially at a time when governments seem increasingly to be caught in shorter and shorter election cycles and have a hard time internalizing the global challenges in an increasingly interdependent world. As I have said many times, "business can not be a mere bystander in the system that gives it life." The environmentalist Paul Hawken believes that if there is any deficit we are facing right now, it's a deficit of meaning. Many are talking about the need for a GDP+. A broader measure of success than just simply wealth creation.
  • Small actions, big difference. Yes, we all have a role to play.
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