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Suzanne Pinckney

Sustainable Business: Where Our Moral Compass Meets the Bottom Line | Paul Polman - 0 views

www.huffingtonpost.com/...e-business-wher_b_4064391.html

moral third metric step 2 communications unilever

shared by Suzanne Pinckney on 15 Oct 13 - No Cached
  • So capitalism, with all its faults, is the only game in town. The task confronting the present generation of leaders is to improve on it, to build on its strengths and eradicate its weaknesses.
  • It became all about "having more," instead of "living more."
  • Addressing the weaknesses of capitalism will require us, above all, to do two things: first, to take a long term perspective; and second, to re-set the priorities of business.
  • ...2 more annotations...
  • If business is to regain the trust of society, it must start to tackle the big social and environmental issues that confront humanity, especially at a time when governments seem increasingly to be caught in shorter and shorter election cycles and have a hard time internalizing the global challenges in an increasingly interdependent world. As I have said many times, "business can not be a mere bystander in the system that gives it life." The environmentalist Paul Hawken believes that if there is any deficit we are facing right now, it's a deficit of meaning. Many are talking about the need for a GDP+. A broader measure of success than just simply wealth creation.
  • Small actions, big difference. Yes, we all have a role to play.
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