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Jasper Colin

Crafting a Marketing Strategy for Gluten-Free Snack Brand - 0 views

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    A gluten-free snack brand faced a unique challenge: how to appeal to both gluten-free consumers and the broader market. They partnered with Jasper Colin to devise a strategic marketing approach that would bridge the gap. We recognized the intricate nature of the challenge and conducted in-depth market research to understand the preferences and behaviors of both gluten-free and non-gluten-free consumers.
Jasper Colin

In-Depth Interview (IDI) to Gain Rich Data with Enhanced Business Insight - 0 views

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    The in-depth interview (IDI) is a qualitative research method where intensive individual interviews are conducting to garner information from one respondent, either in person or over the telephone/Internet. IDI market research is the best way for business-to-business (B2B) research encounters to look for highly specific information that can be acted on. Common uses for IDIs include branding research, customer satisfaction, new product/service interest, consumer/customer insights, etc. Email: contact@jaspercolin.com to conduct IDI or Visit for more details: https://bit.ly/34kErTC
Jasper Colin

Data to Delicious: A Food Brand Stunned With 3941 Reviews! - 0 views

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    Our collaboration with a food brand was all about making waves with their latest product launch. Their goals were ambitious-increasing in-store velocity, driving trials, acquiring new customers, and gathering authentic reviews. Without direct-to-consumer (DTC) marketing, getting genuine reviews was critical for success. This isn't just about a successful launch-it's about setting the stage for sustained growth.
Jasper Colin

How Smart Home Automation Company Won Over Customers - 0 views

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    A leading smart home automation company experiences declining sales in Europe due to underperforming device models. They urgently seek to understand the reasons behind their slumping sales and identify consumer preferences for their upcoming prototype. Jasper Colin, a market research leader, was called upon to illuminate the path forward. Find out how Jasper Colin delved deep into consumer preferences and product performance to engineer a stellar revival.
Jasper Colin

Balancing Market Dynamics: Uniting Pricing Strategy Across Divergent Regions in CPG - 0 views

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    Ever wondered how leading Consumer Packaged Goods (CPG) companies tackle market disparities across regions? Our latest project delves deep into the world of "Balancing Market Dynamics; Uniting Pricing Strategy Across Divergent Regions in CPG"! Discover how we helped a top CPG company overcome regional challenges and achieve consistent growth.
Jasper Colin

You Can't Buy Happiness, But You Can Buy Crave - 0 views

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    A major F&B company faced the same challenge. They knew they needed healthier options, but how could they keep their indulgent taste? We unlocked the secret to guilt-free indulgence! Our research uncovered surprising consumer preferences that led to a 25% sales increase with new product lines. This could be the recipe for your brand's success too.
Jasper Colin

The Perplexing World of Prescription Drug Pricing in the US - 0 views

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    The high prescription drug spending in the US compared to other developed nations is a complex issue influenced by various factors such as drug prices, healthcare system structures, and policy decisions. Understanding these components is essential for policymakers, healthcare providers, and consumers in addressing the complex issue of prescription drug spending and exploring potential avenues for cost containment and affordability.
Jasper Colin

The Secret's Out: Small Pet Food Brand Conquering Retail - 0 views

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    Ever wondered how a small pet food brand surged amidst industry giants? Jasper Colin partnered with this underdog brand, crafting a strategy tailored to captivate conscious pet parents. The results were remarkable, with increased trial engagements and record-breaking in-store conversions. Know the key elements such as strategic sampling, retail activations, and digital strategies, teasing a game-changing move that surprised many. Curious to learn the secret to pet brand success? Dive into the report.
Jasper Colin

How to Hook Big-Spending Whales for a Cruise Line - 0 views

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    Excited to share how we helped a leading cruise line reel in big-spending whales and set sail for success! Curious about how a cruise brand reeled in big-spending customers for direct bookings? Discover how we navigated through data chaos to unlock insights and propel growth.
Jasper Colin

How AI is Shaping Retail (and What's Next!) - 0 views

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    Artificial Intelligence is rapidly transforming the retail landscape, from personalizing online experiences to streamlining operations. While many retailers have begun their Al journeys, exciting frontiers remain to be explored. Let's delve into how Al is changing retail and the key areas where retailers are planning to venture next! Also Find out how AI is driving sales and satisfaction by 75% and get a sneak peek into the wild frontiers of AI retail!
Jasper Colin

Friction-Free Retail is not Frictionless After All - 0 views

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    Friction-free retail, with its self-checkout and cashierless systems, promised a utopia of streamlined shopping and reduced costs. But as the shine wears off, a less rosy picture emerges, painted in shades of rising theft and fraudulent returns. Let's peel back the layers and see why.
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