A mixed bag of views and observations on the psychology of sport, and sports business.

This is my profile on peak performance - sports performance website.

Alright, the title may be a little deceiving but when it comes down to it, it's true and hopefully grabbed your attention. The human body is designed to run in a status quo style where it is constantly attempting to stay at homeostasis. Homeostasis is defined as the tendency toward a relatively stable equilibrium between interdependent elements, esp. as maintained by physiological processes. Basically it wants to stay neutral, to stay level, to stay the same.

If you are looking to make a case for which organization is "Best in Class" when it comes to corporate partnerships, look no further than Barcelona FC. The football club does an incredible job detailing the assets/rights, opportunities, and events that are available to corporate partners looking to align their brand with the organization.

This is the third day I follow the whole plan, including breathing exercises, meditation, zhan zhuan and the scheduled workout. The first day is always a bit hard after I stop for more than a week, but I believe it is pretty much like training in general: people who have practiced before have some sort of "practical memory" and they recover their ability fast. In strength training, people have different (yet not sanctioned by the scientific community) names for this: muscle memory, neural memory and others.

A player can feel it during a game when they hit a match-winning goal or when they miss a wide open net. A team can feel it when they come back from a deficit late in the game or when their lead in the league vanishes. A fan can feel it as their team "catches fire" or goes "as cold as ice". And, play-by-play announcers love to talk about it. We know it as the "Big Mo", the "Hot Hand", and being "In The Zone" while the psychologists call it Psychological Momentum. But, does it really exist? Is it just a temporary shift in confidence and mood or does it actually change the outcome of a game or a season? As expected, there are lots of opinions available.

The loneliest men in sports have not been making any friends lately. Both umpires and referees have been making news, despite their often repeated goal, stated by World Series rookie umpire Tom Hallion said after Game 3: "As an umpire, you never want to be involved in the outcome of the game." He added: "We like to get every play right. We're human beings, and sometimes we get them wrong." So, assuming officials want some kind of automated technical assistance, what is available?

For any sports business looking to use the internet as a marketing tool, iStadia works.Here is a relatively trivial example, yet one that demonstrates what can be achieved by posting on iStadia - whether that be through blogs, articles, news, jobs or events.

If Mark Twain thinks golf is "a good walk spoiled", then putting must be a brief pause to make you reconsider ever walking again. With about 50% of our score being determined on the green, we are constantly in search of the "secret" to getting the little white ball to disappear into the cup.Lucky for us, there is no shortage of really smart people also looking for the answer. The first 8 months of 2008 have been no exception, with a golf cart full of research papers on just the topic of putting.

Conditions seem to be shaping up nicely for this ski season and no doubt, many of you have booked your annual week away on the slopes. However, there is always the nagging feeling in the back of your mind that it may be cut short due to injury.

DartfishTV - a new video streaming/storage platform was utilized daily at the 2008 Beijing Summer Olympic Games. This is a Q&A with Kristin Collins, the High Performance Technician for Canadian Olympics in Beijing 2008 and with Own the Podium 2010.

iStadia is the professional networking, marketing and information service that brings together the global sport and exercise community.

Blurred vision, no appetite, extreme fatigue and mental confusion are only some of the symptoms. I only know I am hungry when my head feels heavy and I can't move - some weird hypoglycemic reaction to heat. Have no idea why.

First off let me begin by talking a little about what eccentric training actual is and means. An eccentric movement is a "yeilding" movement where you are allowing the weight to lower (most of the time). Concentric is the opposite of eccentric and is actually where you are attempting to overcome the weight in which you are using.

Many people that have suffered from back pain are very hesitant to train or exercise their low back because they feel as though it will "flare up". Although training the low back is essential in order to get rid of the low back pain, it is not the first place we need to look for help.

It can be hard to get women to use weights, but lifting challenging weights can actually help you lose weight without gaining bulk.

Ask most people what Pilates is all about and the answer is invariably "your core" or "core stability". But what is it, which muscles are involved and what exactly happens?

The booing that Emmanuel Eboue received from the his own (Arsenal) fans as he was taken off this weekend has sparked a great deal of media debate. I think there are a number of reasons why Arsenal fans felt that it was OK to boo him on Saturday

British Water Polo coaches have been utilising made to measure performance analysis services to support their work both in training and at competitions.EIS Performance Analyst Sheonah Hunt has been working with the British Water Polo squads for a year now and talks to eis2win.co.uk on how performance analysis has been utilised within the sport.

Powerlifter and scientist Marilia Coutinho continues her personal experiment, exploring the use of tai chi chuang to develop mental skills for powerlifting performance.