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"In their newest study, they show that independent of the content of an article about a new technological development, the tone of comments posted by other readers can make a significant difference in the way new readers feel about the article's subject. The less civil the accompanying comments, the more risk readers attributed to the research described in the news story. "The day of reading a story and then turning the page to read another is over," Scheufele says. "Now each story is surrounded by numbers of Facebook likes and tweets and comments that color the way readers interpret even truly unbiased information. This will produce more and more unintended effects on readers, and unless we understand what those are and even capitalize on them, they will just cause more and more problems." If even some the for-profit media world and advocacy organizations are approaching the digital landscape from a marketing perspective, Brossard and Scheufele argue, scientists need to turn to more empirical communications research and engage in active discussions across disciplines of how to most effectively reach large audiences."

There exists a pool of several hundred studies on media violence. These studies have always been inconsistent, despite some unfortunate claims by some scholars to the contrary. Recent reviews of this research, ranging from the 2001 Department of Health and Human Services report on youth violence through recent reviews of video-game research by the U.S. Supreme Court and the governments of Australia and Sweden, have all concluded that the research is inconsistent and weakened by methodological flaws.

The researchers found that fulfillment of a diversity of needs, as defined by Maslow, do appear to be universal and important to individual happiness. But the order in which "higher" and "lower" needs are met has little bearing on how much they contribute to life satisfaction and enjoyment, Diener said. They also found that the fulfillment of more basic needs - for money, food or shelter, for example - was more closely linked to a positive life evaluation, the way an individual ranked his or her life on a scale from worst to best. The satisfaction of higher needs - for social support, respect, autonomy or mastery - was "more strongly related to enjoying life - having more positive feelings and less negative feelings," Diener said. An important finding, Diener said, is that the research indicated that people have higher life evaluations when others in society also have their needs fulfilled.

In a sure sign that social media is becoming an entrenched pillar of the marketing mix, social media marketing freelance jobs have grown by 67% in the last year. This according to a quarterly report from DoNanza, an Isreali-based search engine which researches work-from-home projects. The search engine aggregates information from freelance sites such as elance, odesk and others on related online projects.

"Pathbreaking research by a group of scholars including Eric A. von Hippel, a professor of technological innovation at M.I.T.'s Sloan School of Management, suggests that the traditional division of labor between innovators and customers is breaking down. Financed by the British government, Mr. von Hippel and his colleagues last year completed the first representative large-scale survey of consumer innovation ever conducted. What the team discovered, described in a paper that is under review for publication, was that the amount of money individual consumers spent making and improving products was more than twice as large as the amount spent by all British firms combined on product research and development over a three-year period. "We've been missing the dark matter of innovation," Mr. von Hippel said from his office in Cambridge, Mass. "This is a new pattern for how innovations come about." "

von Hippel and Baldwin also produced a related, intriguing paper in 2009 that can be found here http://hbswk.hbs.edu/item/6325.html entitled "Modeling a Paradigm Shift: From Producer Innovation to User and Open Collaborative Innovation." The conclusion of the paper reads: "We conclude by observing again that we belive we are in the midst of a major paradigm shift: technological trends are causing a change in the way innovation gets done in advanced market economies. As design and communication costs exogenously decline, single user and open collaborative innovation models will be viable for a steadily wider range of design. They will present an increasing challenge to the traditional paradigm of producer-based design - but, when open, they are good for social welfare and should be encouraged."

The increasing use of text-messaging by teens - and increasingly often, by younger children - has given some people cause for concern. They argue that the abbreviations used in texting are detrimental to literacy development. Spelling, grammar, phrasing - these are all somehow poised to suffer, critics of texting contend, because of the use of shortened words and sentences. Soon, they predict, students' essays will be filled with LOLs and L8Rs. But a new study from Coventry University finds no evidence that having access to mobile phones harms children's literacy skills. In fact, the research suggests that texting abbreviations or "textisms" may actually aid reading, writing, and spelling skills.

According to a new report from Forrester, 62% of information workers in North America and Europe work remotely. The report says that many clients are approaching the firm for insight on creating best practices for remote, mobile workplaces assuming these changes are part of the remote future when in reality the change is already well underway. Previously, we looked at some of Forrester's research indicating that as much as 18% of the workforce used their personal smartphones for work, whether they were allowed to or not. That research showed only 29% of workers polled did work outside the office.

Alex Pang, a visiting fellow at Microsoft Research Cambridge, actively Researches this area. Pang proposes a new paradigm called contemplative computing. Today he gave a talk on the idea at the Lift France 2011 conference and has published a PDF of it. You can also find a rough draft of his paper on contemplative computing. So can computers actually help improve our concentration and contemplation, instead of leading us into distraction? The problem, as Pang puts it, is that "Technologies that were supposed to help us think better, work more efficiently, and connect more meaningfully with others now interrupt us, divide our attention, and stretch us thin."

"Managers tend to pick higher-risk options when forced to choose between competing alternatives to complex situations, according to researchers from the University of Guelph and University of Waterloo whose study was published recently in the Journal of Business Ethics. But when they're not forced to choose, managers tend to reflect more and solve problems with fewer negative consequences, says the study."

Interesting research from McKinsey suggests that companies using social media or "collaborative Web 2.0 technologies" are achievingt higher profits. Read more: http://wallblog.co.uk/2011/01/10/companies-using-social-media-are-making-more-money-says-mckinsey/#ixzz1Aq7IXm5E

"Here is the latest in the very useful series of longitudinal studies on social media use by The Center for Marketing Research at the University of Massachusetts Dartmouth led by Nora Barnes. This one covered Social Media Usage in the Inc. 500. In contrast here is their most recent one on Blogging and Twitter by the Fortune 500. In this case, there was a nationwide telephone survey of those companies named by Inc. Magazine to the Inc. 500 list. All interviews took place in October and November of 2010 and obtained 34% participation. "

When consumers think about the groups they belong to, they recall ads better, according to a new study in the Journal of Consumer Research.

In 2006, sociologists from the University of Arizona and Duke University sent out another distress signal-a study titled "Social Isolation in America." In comparing the 1985 and 2004 responses to the General Social Survey, used to assess attitudes in the United States, they found that the average American's support system-or the people he or she discussed important matters with-had shrunk by one-third and consisted primarily of family. This time, the Internet and cellphones were allegedly to blame. Keith Hampton, a sociologist at the University of Pennsylvania, is starting to poke holes in this theory that technology has weakened our relationships. Partnered with the Pew Research Center's Internet & American Life Project, he turned his gaze, most recently, to users of social networking sites like Facebook, Twitter and LinkedIn. "There has been a great deal of speculation about the impact of social networking site use on people's social lives, and much of it has centered on the possibility that these sites are hurting users' relationships and pushing them away from participating in the world," Hampton said in a recent press release. He surveyed 2,255 American adults this past fall and published his results in a study last month. "We've found the exact opposite-that people who use sites like Facebook actually have more close relationships and are more likely to be involved in civic and political activities."

We spend a large percentage of our lives at the office, engaged in the drudgery of work. Although we obsess over the medical benefits of various leisure activities - should I do yoga? take long walks? not watch television? - the amount of time we might spend in downward facing dog pose pales in comparison to the amount of time we spend seated in our chair, staring at the computer screen, surrounded by co-workers. A new study led by Arie Shirom at Tel Aviv University reveals the powerful impact of the workplace on longevity. The researchers tracked 820 adults for twenty years, starting with a routine health examination in 1988. The subjects worked in various professions, from finance to manufacturing to health care. They were interviewed repeatedly about conditions at their workplace, from the behavior of the boss to the niceness of their colleagues. Over the ensuing decades, their health was closely monitored, allowing the scientists to control for various medical conditions, such as high blood pressure, smoking and depression.

The media may portray text messaging and social networks as powerful new weapons for freedom fighters, but these new communication tools may not be as uniformly beneficial or as robust as suggested, according to Penn State researchers.

Researchers interested in stress at work have been concerned at the increased intensity of work in the EU over the past 20 years. A more detailed breakdown has shown that this increase between 1995 and 2005 occurred in all countries with only one exception, the UK. Our early adoption of computers may be the key.

This talk explores nine commonly held assumptions about how teens and young adults use technology. By applying nationally representative data, we'll unpack fact from fiction. Do teens really send that many text messages a day? Is Twitter the next big thing among young adults? Are landlines obsolete? Using data from surveys and focus groups from the Pew Research Center's Internet & American Life Project, we will examine the changes in technology use among young people, and look at why it is important that we understand these trends, even if we're not young adults or parents of them ourselves

Multitaskers who think they can successfully divide their attention between the program on their television set and the information on their computer screen proved to be driven to distraction by the two devices, according to a new study of media multitasking by Boston College researchers.

People who see the "glass as half empty" may be more willing to contribute to a common goal if they already identify with it, according to researchers from The University of Texas at Austin, University of Chicago and Sungkyunkwan University.

If you file your emails into folders in your email program you're wasting your time, according to a study by IBM Research. The 345-user study found that people who used the search function in their email program could find relevant emails as easily as those who had categorised each email into folders. Finding emails by searches took on average 17 seconds, versus 58 seconds finding the emails by folder. The likelihood of success - that is, finding the intended email - was no greater when it had been filed in a folder. "People who create complex folders indeed rely on these for retrieval, but these preparatory behaviours are inefficient and do not improve retrieval success. In contrast, both search and threading promote more effective finding," the study said.