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Kevin Makice

Smartphone owners who access Facebook and Twitter are more satisfied - 0 views

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    Social media use leads to higher satisfaction among owners of smartphones and traditional mobile phones, according to a new report from J.D. Power and Associates. Smartphone owners who use their device to access social media sites such as Twitter, Facebook and LinkedIn, have satisfaction averages of 783 on a 1,000-point scale, nearly 22 points higher than smartphone who rarely access social media sites on their device. Currently, more than half of smartphone owners users their device to access social media sites via the mobile Web or mobile applications. While rates of mobile social media site usage are not nearly as high among owners of traditional mobile phones (9%, on average), satisfaction among traditional handset owners who use their device for social media is notably higher than that of traditional handset owners who don't access social media (754 vs. 696).
christian briggs

Digital divide persists in Canada, both in access and Internet fluency | canada.com - 0 views

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    Digital divide persists in Canada, both in access and Internet fluency
Kevin Makice

How "Real Time" is changing the way we work - 0 views

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    Instant access to information has change the world. In the early days of the Internet, people buzzed about the "Information Superhighway." Thinking back to the early 1990s and the first iterations of America Online and Netscape, everything seems so...quaint. In the mid-1990s, it took two minutes or more for a modem to make a connection and boot the World Wide Web for your "surfing" pleasure. Two minutes is an eternity in today's Internet and communications landscape. The ability to send messages and find information in real-time has certainly changed the way we work and live.
Kevin Makice

Top companies to work for do NOT block social media access. - 0 views

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    None of the top 100 companies to work for block social media access at the office, reports Erin Lieberman Moran, senior VP at the Great Place to Work Institute. Learn more about why employees should be trusted.
Kevin Makice

Cardinals barred from Twitter as they select the new Pope - 0 views

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    "Twitter-using Cardinals are going to have to shutter their devices when they all convene to select a new Pope to replace the outgoing Benedict XVI. The 117 Cardinals who will participate in the upcoming Papal Conclave will be barred from tweeting the moment they sit down to make the decision. Like a sequestered jury, the Cardinals will be prohibited from have access with the outside world - and this of course includes Twitter."
Kevin Makice

There is No New Media: It's All New Consumption: Tech News « - 0 views

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    Now television broadcasters are blocking Google TV from getting access to the content broadcasters put online to make sure they don't lose advertising dollars. But the cat is out of the bag. All information is nothing more than bits on one network - the I
Kevin Makice

Research Finds Text-Messaging Improves Children's Spelling Skills - 0 views

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    The increasing use of text-messaging by teens - and increasingly often, by younger children - has given some people cause for concern. They argue that the abbreviations used in texting are detrimental to literacy development. Spelling, grammar, phrasing - these are all somehow poised to suffer, critics of texting contend, because of the use of shortened words and sentences. Soon, they predict, students' essays will be filled with LOLs and L8Rs. But a new study from Coventry University finds no evidence that having access to mobile phones harms children's literacy skills. In fact, the research suggests that texting abbreviations or "textisms" may actually aid reading, writing, and spelling skills.
christian briggs

Does Your Company Know What It Knows? - Andrew McAfee - Harvard Business Review - 0 views

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    Organizations that are willing to overturn their communication norms can, with today's digital tools, access these benefits. Those that don't embrace Enterprise 2.0, meanwhile, will stay closer to their historical levels of knowing what they know. Which type would you prefer to work for? To invest in?
Kevin Makice

Coca-Cola cut ad spend by 6.6% and invest more in social media - 0 views

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    The Grocer recently published its Top 100 advertisers report and showed that Coca-Cola cut ad spend by 6.6% in 2010 and invested more in social media. A spokeswoman at Coca-Cola said that while TV is still an important medium from promoting their brands,"many of our recent advertising campaigns and promotions have also utilised online facilities such as Facebook and YouTube more". With the launch of Coke Zone, a social media oriented site which offers Coke drinkers access to exclusive content and rewards, Coca-Cola has clearly realised the value of integrating offline and online marketing.
Kevin Makice

To read Jonathan Franzen article on New Yorker Facebook Page, you need to "Like" it - 0 views

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    You've heard of paywalls but what about "like walls"? New Yorker magazine is mimicking the music industry by locking a new article on their Facebook Page and interested readers can only access the full article by clicking the "Like" button on the publication's Facebook Page. If you don't "like" it, you can only read the intro to Jonathan Franzen's lengthy article about visiting Alejandro Selkirk, the island where the book Robinson Crusoe was said to have been based. Once you "like" it, the entire article becomes available immediately. So far, more than 203,000 people have "liked" the Page. Earlier today, the count was closer to 200,000. Read more: http://www.futureofmediaevents.com/2011/04/11/to-read-jonathan-franzen-article-on-new-yorker-facebook-page-you-need-tolike-it/#ixzz1JEq1EOGo
Kevin Makice

Is Apple a social company? - 0 views

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    Mindtouch Executive Vice President of Sales Mark Fidelman, writing for Cloudave, identifies Apple Senior Vice President of Worldwide Product Marketing Phillip W. Schiller as the top social Chief Marketing Officer of the Fortune 100.
Kevin Makice

In times of unrest, Social Networks can be a distraction - 0 views

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    The mass media, including interactive social-networking tools, make you passive, can sap your initiative, leave you content to watch the spectacle of life from your couch or smartphone. Enlarge This Image Apparently even during a revolution. That is the provocative thesis of a new paper by Navid Hassanpour, a political science graduate student at Yale, titled "Media Disruption Exacerbates Revolutionary Unrest." Using complex calculations and vectors representing decision-making by potential protesters, Mr. Hassanpour, who already has a Ph.D. in electrical engineering from Stanford, studied the recent uprising in Egypt. His question was, how smart was the decision by the government of President Hosni Mubarak to completely shut down the Internet and cellphone service on Jan. 28, in the middle of the crucial protests in Tahrir Square?
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