The greatest TED Talk ever sold, by @morganspurlock - 0 views
-
Kevin Makice on 06 Apr 11Much of the TV, video, film and sport we watch is sponsored by a brand, a product, a corporation. But … why? With humor and persistence, filmmaker Morgan Spurlock dives into the hidden but influential world of brand marketing, on his quest to make a completely sponsored film about sponsorship. And yes, the onstage naming rights for talk were sponsored too. By whom and for how much? He'll tell you.