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Five Social Media Policy Development and Revision Resources - 7 views

started by jacquiknox on 16 May 16 no follow-up yet
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Seven Strategies for Marketing in a Web 2.0 World - 0 views

www.infotoday.com/...Fichter.shtml social media
shared by marianne206 on 25 Dec 17 - No Cached
  • Traditional marketing is a controlled process where messages are developed, crafted, and delivered by a PR person. With Web 2.0, this pyramid-of-influence model is being inverted online by peer-to-peer communication
  • “a person like me” increased from 20 percent in 2003 to 68 percent today
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University of New South Wales Digital Media Policy - 1 views

www.gs.unsw.edu.au/...digitalmediapolicy.pdf INF506 social media policy australia University of New South Wales
shared by nais681 on 06 Jan 17 - No Cached
  • nais681 on 06 Jan 17
     
    This policy illustrates the overarching framework that the University of New South Wales use to ensure that all digital media used for online teaching and learning, marketing, recruitment and publicity meet the university's guidelines when created and distributed. Of particular interests is the more formal template used for the police, as well as the visual overview of the policies, procedures and guidelines that relate to all digital media at the university.
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