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Mike Henderson

Paul Gillin's Blog - Social Media and the Open Enterprise: Daily reading 03/23/2008 - 0 views

  • hat's a huge jump from the $197 million it spent online last year
  • t's becoming harder and harder to tell as bloggers become more professional and some professional publishers put out amateurish bloggers.
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    Save Bookmark
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    Good little bulliten on the future of advertising. I especially like his line about amateur vs pro blogging...
Mike Henderson

Photos Videos Journals Friends and Fun - Buzznet - 0 views

  • As a rising start-up, Buzznet is often compared to other social networking websites. However, Buzznet's Guides create daily music and pop-culture content that no other media-sharing site can rival. In addition to producing individual journals and video blogs, the on-staff curators deliver a live stream of relevant posts to the pages of Buzznet's music and pop-culture sections.
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    Cool feature. They have pro content creation along side the UGC stuff. Like an interactive magazine. I like this.
Mike Henderson

Buzznet Inc. Launches Buzznet 2.0 Community Platform with Optimized Video, Tagging and Organizational Capabilities to Create, Share and Distribute Multimedia Content | Business Wire | Find Articles at BNET.com - 0 views

  • it is launching Buzznet 2.0
  • Buzznet 2.0 was built from the ground up
  • The company also announced an exclusive partnership with event promoter Goldenvoice to create an interactive site for attendees of the 2006 Coachella Valley Music Festival. Leading up to, during and after the festival, event attendees will be able to post and share photos, video and stories at Buzznet.com by tagging their content 'Coachella'. This content will be available in real-time on their Coachella community site on Buzznet.com.
  • ...1 more annotation...
  • Buzznet Inc. licenses its technology and services and creates branded social media experiences for major brands.
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    An article about buzznet 2.0. They had me @ 2.0...
Mike Henderson

Outsourced White Label Enterprise Level Hosted and Managed Social Networking Community Platform Business Organizations Full Community Management Consulting Services - 0 views

    • Mike Henderson
       
      Where's the DEMO SITE!!!!
  • Group Members does it all for you. Group Members will build, host, moderate, and manage your platform and community as your dedicated outsourced new media consultants.
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    consultants.
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    Based on how slowly their website loads I don't know if this will work.
Mike Henderson

Movable Type Community Solution: Create a Powerful Online Community - 0 views

    • Mike Henderson
       
      Looks like a cool solution for a community based around blogs and forums. Sort of like hosting a Wordpress MU.
  • simply by selecting the appropriate template in a drop-down menu
  • The Movable Type Community Solution is a complete, out-of-the-box social media solution that lets site owners deploy community-oriented web sites, including forums, community blogs, and user-generated content communities, with just a few clicks.
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  • The Movable Type Community Solution builds on top of the Movable Type 4 platform and extends Movable Type functionality with advanced community management capabilities such as user profiles, avatars or user pictures, favoriting or user voting, reader contributed content, community blogs and forums.
  • Windows XP Professional, Service Pack 2 Windows Server 2003, Service Pack 2 Solaris, SunOS Linux flavors: RedHat Enterprise CentOS Fedora BSD Mac OS X
  • Apache 1.3x Apache 2.x Windows IIS 5.x Windows IIS 6.x
  • ySQL 4.0 or greater PostgreSQL 7.x, PostgreSQL 8.x SQLite
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    Moveable Type community platform. NOT free, but that might mean there is more support. Watch the screencast.
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    Server Requirements
sterling doak

What Marketers Can Learn from the Tomato Scare - Advertising Age - Digital - 0 views

  • Josh Stylman, managing partner of Reprise Media, said marketers should go even further: They should not only buy paid ads but also issue press releases, which would show up in a news search; write blog posts, which would show up in a blog search; and buy contextual advertising so that marketers can address news reports and blog posts talking about the scare.
    • sterling doak
       
      This is a perfect example of why the big agency model doesn't work. This would take a small, smart and nimble group to execute. By the time this made it thru the account planner to production to PR in a big agency, it's days and days after the fact. Marketers take floating sticky note - get smaller, smarter and faster.
    • Mike Henderson
       
      Agreed. So where should we open our office?
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    What they're also talking about here is the Social MEdia PR...
Twelve Horses

Gooruze: The Online Marketing Community with Ranked News, Articles, Q&A, Blogs, Groups and Advice. - 0 views

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    interesting.
Mike Henderson

This is the week blogger outreach goes on trial.: The Social Path - 0 views

  • But I believe (however naively) that paying for reviews and similar coverage usually creates more trouble than it’s worth.
  • But I believe (however naively) that paying for reviews and similar coverage usually creates more trouble than it’s worth.
  • But I believe (however naively) that paying for reviews and similar coverage usually creates more trouble than it’s worth.
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  • As you can tell, these aren’t easy decisions to make for people in marketing, and it’s about 1,000 times more complicated for the bloggers themselves.
  • “well no - I’ve got this other company over here who is offering to compensate me for the same work and isn’t treating me as if being a blogger and/or a mom somehow made me lose my business skills and common sense.”
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