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trehbein

Peace River Coal | About Us - 0 views

peacerivercoal.com/aboutus.html

shared by trehbein on 07 Mar 11 - No Cached
  • PRC  conducts
    • trehbein
      trehbein on 07 Mar 11
       
      Too many spaces between these words; takes away from credibility.
  • The Peace River coalfield, which extends for 400 km through the northeast part of British Columbia, was first discovered in 1793. Due to lack of infrastructure, mining in the early days was limited to small operations serving local needs. The expansion of steel production in the mid-1960's, led by the Japanese steel mills, stimulated exploration for metallurgical (coking) coal on a global scale. Within ten years the majority of the land within the Peace River coalfield with coal mining potential had been acquired and explored by various mining and oil companies.
    • trehbein
      trehbein on 07 Mar 11
       
      Flashback: This paragraph talks about an earlier time in the company's history in order to give the reader a better understanding of how the company started out, and how it has progressed.
  • Tumbler Ridge has a population of approximately 3,300 people and sits on the edge of a vast, little-explored wilderness. Isolated, yet still accessible, the pristine mountain ridges and valleys around the town abound with rich natural resources and wildlife.
    • trehbein
      trehbein on 07 Mar 11
       
      Imagery: The use of descriptive language to add appeal to the prospect of living in the area near the mine.
  • ...1 more annotation...
  • Tumbler Ridge was established in the early 1980s to service the Quintette and Bullmoose Mines, which were anticipated to provide 100 million tons of metallurgical coal to Japan in its first 15 years
    • trehbein
      trehbein on 07 Mar 11
       
      Narration: The recounting of an event to give more insight into the company's origins.
trehbein

Peace River Coal | Coal Mining and Tumbler Ridge Links - 0 views

peacerivercoal.com/al-tumblerridge-resources.html

shared by trehbein on 07 Mar 11 - No Cached
  • Peace River Coal and WNMS Cooperate on Babcock Falls Trail Coal and Mining Links World Coal Coal Association of Canada
    • trehbein
      trehbein on 07 Mar 11
       
      Effective labelling and layout of links, to direct readers to more information.
trehbein

Peace River Coal | Sustainability - 1 views

peacerivercoal.com/sustainabledevelopment.html

shared by trehbein on 07 Mar 11 - No Cached
  • ways  to
    • trehbein
      trehbein on 07 Mar 11
       
      Too many spaces between.
  • Environmental studies began at Peace River Coal's Trend mine in late 2003 and environmental monitoring continues to this day.  Environmental Assessment (EA) applications are in progress for the Roman Mountain Project which requires the collection of field data which includes air quality, geochemistry, climate and hydrology, groundwater, surface water and sediment, aquatic resources, soils and terrain, land use and tenure and heritage (archeology and traditional land use).
    • trehbein
      trehbein on 07 Mar 11
       
      Exemplification: Here they've used a case-in-point to explain their environmentally responsible practices.
  • Ethically sound practices result in a reduced environmental footprint and provides sustainable benefits to local and global communities alike.
    • trehbein
      trehbein on 07 Mar 11
       
      Cause and effect analysis: The statement suggests that because of ethically sound practices by the company, positive results occur.
  • ...2 more annotations...
  • benefiting us now, and for generations to come.
    • trehbein
      trehbein on 07 Mar 11
       
      Appeal to pathos: Speaking about the benefits for future generations gives a warm, positive feeling to the reater.
  • Peace River Coal endeavors to minimize negative operational impacts on the surrounding ecology and terrain, affecting not only our present, but the future for generations to come
    • trehbein
      trehbein on 07 Mar 11
       
      Although this sentence is intended to show company responsibility, it could backfire by creating the thought in the reader's mind that the mine processes are damaging to the environment. The use of 'affecting not only our present, but the future for generations to come' is intended to refer to the company's attention to minimizing impacts, but it could easily be interpreted to the negative effects themselves affecting generations for years to come. You could present the information in a more positive instead of a negative light, by saying what the company is doing to minimize operational impacts, without saying that the impacts are negative, and without pairing it directly with the thought that future generations are involved.
trehbein

Peace River Coal | Peace River Coal Home Page - 0 views

www.peacerivercoal.com

coal peace river mining bc

shared by trehbein on 07 Mar 11 - No Cached
  • Peace River Coal Inc., a producer of high-quality metallurgical coal for export, from Canada is jointly owned by Anglo American plc, Hillsborough Resources Ltd., and NEMI Northern Energy and Mining Inc. Anglo American holds a 74% interest in Peace River Coal. Peace River Coal owns substantial coal properties in the Peace River region of northeast British Columbia.
    • trehbein
      trehbein on 07 Mar 11
       
      This paragraph seems a bit jumbled. Because it's the first text people read, it may be more beneficial to state something more general and audience-friendly. What is written here seems a bit technical to jump into right off the start. Or, instead of having it all in one paragraph, it could be split into bullet points for easier reading.
  •  local and other partners
    • trehbein
      trehbein on 07 Mar 11
       
      'Local and others' seems very vague. Something like 'With the help of our local and global partners,' may be more straightforward. It almost seems like using 'others' could be misinterpreted for the reader to think that the company is hiding something about their partners.
  • Click here to view our photo gallery.
    • trehbein
      trehbein on 07 Mar 11
       
      Good lead-in to the photo gallery; straightforward and simple.
  • ...1 more annotation...
  • Privacy Policy | Terms & Conditions
    • trehbein
      trehbein on 07 Mar 11
       
      Good use of the bottom of the page to give links to other parts of the site. Helps make the page look 'complete'.
  • trehbein on 07 Mar 11
     
    My Rhetorical Analysis Markup (Peace River Coal website)
  • trehbein on 07 Mar 11
     
    Tammy's Rhetorical Analysis Markup (Peace River Coal website)
Mandy Atwal

Northern Trailer :: Mining, Natural Resources, Commercial, Specialty Industries - 0 views

www.northerntrailer.com/sectors.htm

shared by Mandy Atwal on 05 Mar 12 - No Cached
    • Mandy Atwal
      Mandy Atwal on 05 Mar 12
       
      "Right" is in a large, black and bold font to make it stand out. Appeals to the readers that the company will do a good, proper, justified job.
Kim Tuerlings

RONA - 2010 Vancouver - 1 views

www.2010vancouver.rona.ca

First Nations YOUTH Local 2010 vancouver rona

shared by Kim Tuerlings on 20 Feb 10 - No Cached
  • Kim Tuerlings on 20 Feb 10
     
    click on FAB SHOP link This is a personal friend of mine Trevor Wycotte . He is from Williams Lake Indian Band. This commercial willed aired 6 times in February during the 2010 Olympics. I was very Proud of him
trehbein

Peace River Coal | Management - 1 views

peacerivercoal.com/management.html

shared by trehbein on 07 Mar 11 - No Cached
  • Peace River Coal has positioned itself to be a premier coal mining company. Proven, dedicated, skilled and accountable leadership is central to the company's continued growth and success.
    • trehbein
      trehbein on 07 Mar 11
       
      Personification: Giving the company (an entity, not an individual) characteristics that make it sound as if it's acting of it's own accord. This brings together the feelings of one cohesive unit; a 'team' of individuals.
trehbein

Peace River Coal | Peace River Coal Home Page - 0 views

peacerivercoal.com

shared by trehbein on 07 Mar 11 - No Cached
  • Peace River Coal Inc., a producer of high-quality metallurgical coal for export, from Canada is jointly owned by Anglo American plc, Hillsborough Resources Ltd., and NEMI Northern Energy and Mining Inc. Anglo American holds a 74% interest in Peace River Coal. Peace River Coal owns substantial coal properties in the Peace River region of northeast British Columbia.
    • trehbein
      trehbein on 07 Mar 11
       
      It appears one of the main goals through this website is to explain and demonstrate who Peace River Coal's business afilliates are. The names are mentioned a number of times through the website and showing the reader that these names are present seems to be a large part of the website's focus.
  • with the help of local and other partners
    • trehbein
      trehbein on 07 Mar 11
       
      Credibility could be improved by re-wording to avoid saying 'and other partners', because it almost sounds like something is being hidden from the reader with that language, even if nothing is. It takes away slightly from Ethos.
trehbein

Peace River Coal | Peace River Coal Safety - 1 views

peacerivercoal.com/peace-river-coal-safety.html

shared by trehbein on 07 Mar 11 - No Cached
  • At Peace River Coal Safety is Paramount
    • trehbein
      trehbein on 07 Mar 11
       
      Could be made more readable, such as: At Peace River Coal, Safety Is Paramount.' By putting a comma in, and ending with a period, it might make a bolder, more thought-out looking statement.
  • zero harm policy
    • trehbein
      trehbein on 07 Mar 11
       
      If this is the name of an actual policy, it could be capitalized to emphasize it's importance.
  • same, non-negotiable rules
    • trehbein
      trehbein on 07 Mar 11
       
      Should not be a comma after 'same', as it isn't really a listable descriptive term as used here.
  • ...6 more annotations...
  • Ensure that all of our operations have fundamentally safe, well designed plant, equipment and infrastructure
    • trehbein
      trehbein on 07 Mar 11
       
      The grammar here isn't quite correct. It's difficult to read 'All of our operations have... well designed plant,..'
  • Compliance with legislative and other requirements placed upon us, including those to which we voluntarily subscribe, is fundamental to the way we do business. 
    • trehbein
      trehbein on 07 Mar 11
       
      This is a long and potentially confusing sentence that could be re-worded for readability.
  • Rescue team
    • trehbein
      trehbein on 07 Mar 11
       
      'Rescue Team' should possibly all be capitalized, or be all lower-case, unless the team is just called 'Rescue'.
  • On September 18, 2009 Peace River Coal celebrated achieving the milestone of One-year Lost Time Injury Free operation.
    • trehbein
      trehbein on 07 Mar 11
       
      Again, could be re-worded, to something such as "...Peace River Coal operation celebrated the achievement of One-year Lost Time Injury Free." Or, "..celebrated achieving the 'One-Year Lost Time Injury Free' milestone.
  • successful recipients of the "Best and Overall First Aid Award" at the Regional Mines Rescue Competition - July 2009
    • trehbein
      trehbein on 07 Mar 11
       
      Ethos: Exemplifying this proud moment causes the reader to see more respectability in the company. This is not exactly using the company's pre-existing reputation to make a point believable, but it is making a believable point about how the company should be respected by using examples that appeal to the reader's view of the company overall.
  • We recognize that our strength as a company resides in the men and women who contribute to our business.
    • trehbein
      trehbein on 07 Mar 11
       
      Logos: The logical statement here implies that happy, healthy workers contribute more strength to the company itself than unhappy, injured ones, so this statement clearly states that it's in the best interests of the company to keep everyone safe. This is something that the reader can take and agree with at face value because it's an honest, logical statement.
anonymous

protect your health - 1 views

www.smartklean.com/...protect_your_health.html

clean wash detergent environment

shared by anonymous on 14 Jul 11 - No Cached
  • Ecological
  • Easy.
  • Economical.
  • ...7 more annotations...
    • anonymous
      anonymous on 14 Jul 11
       
      Economical appeals to your logic as when making new decisions you usually decide what is the most cost effective way. You dont want to buy a new product if its going to cost more than what you already pay.
  • If you can smell fragrance on your clothes when you get them out of the dryer, you are using too much detergent
  • Overuse of laundry detergent is not only wasteful and expensive, but very harmful to our environment and our health.
    • anonymous
      anonymous on 14 Jul 11
       
      Logic as "using too much detergent is expensive", and emotion appeal as using too much is bad for the environment, and you using too much is the reason.
  • The Solution: A big step forward in removing harmful chemicals from your home, body and environment is going detergent-free. After washing a fabric a few times with SmartKlean, you can completely eliminate all traces of detergent. With SmartKlean there is no need for laundry detergents, fabric softeners or dryer sheets. Our laundry ball is designed to wash effectively, leave clothes soft and leave zero residues behind on clothes and linens.  For those with skin sensitivities or conditions such as eczema, SmartKlean is ideal. It is important to note that even the trusted eco-friendly, hypoallergenic laundry detergents may contain SLS and SLES and other harsh chemicals. In addition, many soaps found in grocery stores contain additives that can still cause skin irritations. Although there are safer alternatives such as true soap, the easiest to use and by far the most economic choice for cleaning laundry is the SmartKlean Laundry Ball.
    • anonymous
      anonymous on 14 Jul 11
       
      Because it lists in the previous paragraphs what is wrong with normal soaps, promoting this alternative option appeals to character as this company product must be good because it doesnt do all the harmful things that were listed before.
  • Then there’s eczema. Throughout the world, many people suffer from this condition. In the US over one billion dollars a year is spent trying to fight its effects. Sadly, many of these are children. 90% of eczema sufferers experience symptoms before they reach the age of 5. A common type of eczema, ‘irritant contact dermatitis’, develops after frequent exposure to a mild irritants such as detergent.
    • anonymous
      anonymous on 14 Jul 11
       
      appeals to logic by telling you facts about a problem that is caused by too much irritants
  • The Problem: Regular laundry detergents leave residue in your clothes and linens each time they are washed. It is easy to verify this by smelling them. After eight washes, two percent of a garment’s weight comes from detergent residue. For people with skin sensitivities, this residue can not only cause severe skin irritations, but can also cause fabric to stiffen when it dries. Because of this, fabric softener is used to lubricate the fibers in order to make the fabric move freely again. Although it takes care of the itchy, stiff fabric, it only adds to the pile of chemical residues.
    • anonymous
      anonymous on 14 Jul 11
       
      appeals to logic, as it gives you examples of what you have experienced at home. also appeals to emotion as you are becoming aware of the true cause and harmful effect of what you experience in laundry
  • “It really works! I have been using mine for about a month now and it gets the laundry clean and fresh smelling without any added detergent
    • anonymous
      anonymous on 16 Jul 11
       
      credibility that the product is good.
  • anonymous on 14 Jul 11
     
    Rhetoric analysis
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