The united against malaria campaign at the bottom right corner of the web page is an appeal to emotion (Pathos). showing how they contribute to the society.
At the bottom of the display, there are little icons that take us to different pictures and write up. the first one is the audited results causing an appeal to credibility,( Ethos)
Next to it is the icon that shows the brand name "MTN" indicating that they have been in business for 100 years. This is also an appeal to credibility.
There is also an icon for MTN Apps Competition "Thinking outside the box". They keep the public actively involve in competitions that attract rewards this rewards will appeal to the emotions of the public. and also an appeal to logos
The second to the last icon represents the number of subscribers gives an idea of billions of connections. this is an appeal to this is also an appeal to credibility and to emotion.
There is also an icon that represent brand values: innovation, leadership, integrity, can-do and relationship. these brand values explain and summarizes the services and benefits the company offers. They appeal to emotion and credibility.
The people potential section of the webpage shows job opportunities which is a practical evidence of what the company can offer the public apart from their immediate service. This produces an appeal to Reason (logos) and also to emotion.
The shade of yellow determines the meaning. Pure, bright and sunny yellow is the easiest color to see. People who are blind to other colors can usually see yellow. Yellow is full of creative and intellectual energy. the bright yellow color on the logo creates reasoning and emotion.
This quote shows the ethos of the website. It is displaying that is has the highest customer satisfaction and this allows them to be more reliable and trustworthy.
This simple quote also plays into the logos of the website. By using customer surveying it has proof of its reliability and it persuades the customer to choose this bank over others
Investment and wealth management for every stage of your
life.
Having a heading such as markets & research displays the logos of this website. Displaying that this company does do research allows it to prove why it is the best bank to choose through statistics, evidence, data, and research.
These two boxes at the bottom of the webpage give guarantees that TD is able to help, and make the customers finances easy. These guarantees are more examples of logos displayed on this webpage.
This heading speaking of safety, and security strengthen the ethos of the website because it allows the company to become more trustworthy. The more trust the company receives from customers, the more customers will believe what this company has to say.
TD Waterhouse
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1Investment and wealth management for every stage
of your
life.
The heading speaking of earning bonus points, and more money with a certain type of credit card is another example of pathos. This will pull out emotions such as excitement and happiness from the audience.
The headings such as fraud prevention, green banking, community giving, first nations bank and so on give the website ethos because it is making the company come off as caring, environment friendly, safe, and non-discriminitory. What is not to trust?
This webpage uses highlighting techniques sparingly and because of this whatever highlighted either through bolded words, lines, or bullets really stands out.
Also, there is a perfect amount of white space on this webpage which allows the text to be easy to read, and not so overwhelming.
The graphics used on this website are extremely appropriate and are not over used. The few graphics that are used stand out and make the audience actually pay attention to them.
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Corporate Information
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Investor
Relations
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TD
Economics
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Community Giving
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Career Centre
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Press
Releases
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Fraud Prevention
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Green Banking
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Japanese Banking Centre
•
First
Nations Bank
The webpage has a really good navigation section that is visible on each page that you visit throughout the webpage.
Also the company's name is very clear and visible and by simply clicking the logo a viewer is re-directed back to the homepage.
Accounts
Personal
Credit
Mortgages
Credit Cards
Foreign Currency Services
Student
Life
Green
Banking
Electronic
Banking
This webpage also features a sub-navigation section so that one webpage is not overflowed with text. A customer can simply click on one of these sub-sections if they require any further information.
"Share our Maîtres Chocolatiers' Passion" in the header graphic appeals to the viewer because it involves them with the use of "share" but it also gives the company a sense of credibility by being passionate about their product.
The author is stating how she will be organizing her ideas in this article; by using a list.
Being in constant contact via Facebook, Twitter, Tumblr, texting and very rarely
an actual telephone call makes it hard to not completely get sick of someone or
immediately see what glaring social flaw they have that is the reason for them
being single.
Author is arguing based on emotion (pathos). She believes that using social media has a negative impact on trying to find the right person because everything is public and you don't have any mystery about learning about a someone new, as compared to meeting someone face to face.
He was just eating pizza and wheezing. Needless to say, I put my half slice
down, walked up the stairs and never came back. I couldn’t even bring myself to
break up with this guy in person after a couple months of dating.
The suthor is trying to persuade her attitudes about turn off's, based on her feelings. Here, she is using the example of breathing loudly while eating to focus on negative emotions.
Picture of what appears to be a couple, not to sure about the significance of this particular photo. Perhaps using pictures that follow the bullets on the list would be more effective.
The author is arousing the reader's involvement with the use of her words and sentences to convery information in order to persuade the reader to take the author's point of view.
Truth be told, breathing loudly while eating was only one of this guy’s many
major problems. I overlooked many of them because he was a Brazilian god who
worked in my campus restaurant and used to talk about amazing directors when he
served me. But when I look back on the couple times that we had sex and the
couple more times that we went out on real dates all I can remember is him
huffing and puffing while he shovelled sushi into his mouth.
Here the author has switched from giving a brief explanation of her turn off's to a point form list of her turn off's. The author is emphasizing ideas here and is making it reader friendly, instead of having to read a million paragraphs.
Throughout the essay, the author has effectively used white space between paragraphs to seperate texts using the chunking technique. Good use of access, helps the reader understand importance of each point she has on her list.
Embarassing myself in front of them - The author is clearly stating why she would end it with a guy. She then gives proof with examples in the following body.
Either the author, or the the website layout is using the color read for the heading of the article. It makes it stand out a little bit better than black would but the font size is still pretty small.
Again, the author is trying to emotionally persuade the reader to what she believes are turn off's in men. She has no ethical or logical grounds, she is arguing emotionally.
The comments - There are many comments that refute what the author is saying. They are giving a contrary, emotional view to the authors. Her arguments themselves are one-sided because they are just her views. The comments add to this article because it shows an opposing view and allows for alternatives.
To realize the promise of learner-centered education, we must create pathways by which sound, innovative, technology-based products and services can evolve, mature and get to market at lower costs. Startl™ is a new social enterprise dedicated to supporting the innovation of effective, affordable, and accessible learning products. Startl’s focus is creating the conditions for success that let innovators create and capitalize products that truly help learners learn.
This horizontal navigation bar is handy and consistent on each linked page. The titles are informative but could use some colour to make them more obvious.
The drop down menus under each title are also very convenient. This means you can find what you are looking for faster, without having to filter through information you don't want. In addition, you can easily move between the linked pages.
These changing graphics give the viewer an overall sense of the organizations purpose (if they wait for the five sequences to shuffle through). They provide pictures of hope and a few words of information, seeking to appeal to the viewer's feelings.
This is the organizations way of telling you even more about the charity and reminding you by sending regular e-mail updates. This seems like a good idea for any business.
The corporation's message is obvious: please donate! There are numerous links on this page for the viewer to click to contribute, making it an easy process.
This picture is a great use of pathos. Unlike an organization such as World Vision, Heifer influences its viewers by giving positive images of success and happiness.
The video does not require an add-on that needs to be downloaded and does not play immediately when this page opens. The video must be clicked on to play it, meaning it won't slow down the site once you navigate here.
The "Contact Us" page does not actually provide information for getting a hold of anyone at Heifer. This link would be more appropriately titled "Questions".
Pierre Ferrari, Heifer's CEO, addresses web visitors in this short video.
This video provides the website with a strong ethical argument. The CEO informs the viewer that this organization is trustworthy and credible; it has been increasing sustainability in needy villages for 66 years!
I find the site to look enlightened even as depression is discussed. Also, encouraging in it's attempt to provide for someone ways which they can fight depression
This site caught my attention immediately. It looked soothing, it is easy to read and it deals with a delicate subject that affects many people.
I think the colors of the page accomplished what it probably set out to do, which was create calm. Let's not forget, we are dealing with depression.
This subject means something to me as I suffer from it on occasion. I can associate with this personally. The subject is not so much a controversial one, however, those who don't suffer from depression have been known to say, "Get over it!", which can be a negative experience for one in the throws of depression.
I think the writers' purpose here it to inform and explain the symptoms of the disease as experienced by those it affects. I believe it also provides a forum for those who simply want to explain where they are at in their depression and to encourage others to understand that this is real and it affects many.
It also serves more than one purpose as it provides suggestions on how to deal with it.The thesis, or the overall main point is basically to let the disease speak for itself and allow others to comment on the subjectThe tone of the text is relaxed and does not create feelings of unrest. It provides answers and links to all issues surrounding the subject of depression.
I really liked the graphics of what appears to be grass. I imagine laying down in it and breathing in the fresh air. I also took a shine to the dandelions on the right side and I specifically liked the "I'm done hiding" at the top of the page. Many people hide the depression as they are embarrassed.
The highlighted areas are stand out texts for me.
Logos is achieved as the words are logical. Pathos is achieved as it appeals to my emotions because I have first hand knowledge of this sickness called depression. Ethos is achieved because I trust and believe the written word.
What I like about these 2 highlighted texts is that it appeals to ethos because I experienced these two statements. Ethos was achieved by what it says.
This line appeals to my Pethos as I consider it emotional to have "Mountain Biking" and "Depression" in the same sentences. It affects my emotions by making me think.