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thinkahol *

Christopher Ketcham: Intellectual Prostitution and the Myth of Objectivity - Truthdig - 0 views

  • “There is no such thing, at this date of the world’s history, in America, as an independent press. You know it and I know it. There is not one of you who dares to write your honest opinions, and if you did, you know beforehand that it would never appear in print. I am paid weekly for keeping my honest opinion out of the paper I am connected with. Others of you are paid similar salaries for similar things, and any of you who would be so foolish as to write honest opinions would be out on the streets looking for another job. The business of the journalist is to destroy the truth, to lie outright, to pervert, to vilify, to fawn at the feet of mammon, and to sell his country and his race for his daily bread. You know it and I know it, and what folly is this toasting an independent press? We are the tools and vassals of rich men behind the scenes. We are the jumping jacks, they pull the strings and we dance. Our talents, our possibilities and our lives are all the property of other men. We are intellectual prostitutes.”
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    "There is no such thing, at this date of the world's history, in America, as an independent press. You know it and I know it. There is not one of you who dares to write your honest opinions, and if you did, you know beforehand that it would never appear in print. I am paid weekly for keeping my honest opinion out of the paper I am connected with. Others of you are paid similar salaries for similar things, and any of you who would be so foolish as to write honest opinions would be out on the streets looking for another job. The business of the journalist is to destroy the truth, to lie outright, to pervert, to vilify, to fawn at the feet of mammon, and to sell his country and his race for his daily bread. You know it and I know it, and what folly is this toasting an independent press? We are the tools and vassals of rich men behind the scenes. We are the jumping jacks, they pull the strings and we dance. Our talents, our possibilities and our lives are all the property of other men. We are intellectual prostitutes."
thinkahol *

Kill Your Television-Jerry Mander - 0 views

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    Television is advertising. It is a medium whose purpose is to sell, to promote capitalism. In 1977, Jerry Mander, a former advertising executive in San Francisco, published Four Arguments For The Elimination Of Television. In the book, Mander reveals how the television networks and advertisers use this pervasive video medium for sales. Four Arguments talks about a lot more than just advertising. Mander attacks not only the contents of the television images, but the effects television has on the human mind and body. His discussion includes: The induction of alpha waves, a hypnotizing effect that a motionless mind enters. How viewers often regard what they see on television as real even though the programs are filled with quick camera switches, rapid image movement, computer generated objects, computer generated morphing and other technical events. The placement of artificial images into our mind's eye. And the effects that large amounts of television viewing have on children and the onset of attention deficit disorder. However, at the heart of Mander's arguments, lies advertising. In the words of writer Charles Bukowski: "[America is] not a free country -- everything is bought and sold and owned."
thinkahol *

‪Psywar - The real battlefield is your mind (1/8)‬‏ - YouTube - 0 views

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    Documentary about how propaganda is being used to manipulate your mind. Sources for this film: -Beder, Sharon -- Consumerism: an Historical Perspective -Chomsky, Noam -- What Makes Mainstream Media Mainstream -Darwinia -- WWI Propaganda -Ewen, Stuart -- Captains of Consciousness: Advertising and the Social Roots of the Consumer Culture -Lazere, Donald -- American media and mass culture -Lutins, Allen -- An Eclectic list of Events in US Labor History  -Millies, Stephen -- The Ludlow Massacre and the Birth of Company Unions -Parenti, Michael -- Super-Patriotism -Simpson, Christopher -- The Science of Coercion -Smith, Sharon -- Subterranean Fire: A History of Working-Class Radicalism in the United States -Snow, Nancy -- Propagnda, Inc., Selling America's Culture to the World -Stauber, John and Rampton, Sheldon -- Weapons of Mass Deception: The Uses of Propaganda in Bush's War on Iraq ; Toxic Sludge is Good For You -Tye, Larry -- The Father of Spin: Edward L. Bernays & The Birth of PR Film created by: http://www.metanoia-films.org/index.php
Filip Cross

The Sales Speaker That Brought Significant Changes to Our ASP - 2 views

I was GM of 'Skilled' for 12 years. No sales training has ever had the impact and results that yours has had! Your sales speaker is highly powerful, interactive, credible and commanding. He displa...

sales speaker

started by Filip Cross on 12 Mar 12 no follow-up yet
anonymous

(Marketing Drugs With Sexy Sales Persons) CorpWatch : US: Gimme an Rx! Cheerleaders Pep... - 0 views

  • Still, women have an advantage with male doctors
  • a book lampooning the industry, "Hard Sell: The Evolution of a Viagra Salesman."
  • Stories abound about doctors who mistook a sales pitch as an invitation to more. A doctor in Washington pleaded guilty to assault last year and gave up his license after forcibly kissing a saleswoman on the lips.
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  • "Exaggerated motions, exaggerated smiles, exaggerated enthusiasm - they learn those things, and they can get people to do what they want."
  • one saleswoman said she had been encouraged to exploit a personal relationship with a doctor to increase sales in her Montgomery, Ala., territory.
  • One informal survey, conducted by a urologist in Pittsburgh, Dr. James J. McCague, found that 12 of 13 medical saleswomen said they had been sexually harassed by physicians.
  • Approximately two dozen Kentucky cheerleaders, mostly women but a few men, have become drug reps in recent years.
  • While there are no statistics on how many drug representatives are former or current cheerleaders, demand for them led to the formation of an employment firm, Spirited Sales Leaders, in Memphis. It maintains a database of thousands of potential candidates.
  • "The cheerleaders now are the top people in universities; these are really capable and high-profile people,"
  • "I've had people who are going right out, maybe they've been out of school for a year, and get a car and make up to $50,000, $60,000 with bonuses, if they do well."
  • Ms. Napier, 26, was a star cheerleader on the national-champion University of Kentucky squad, which has been a springboard for many careers in pharmaceutical sales.
  • Anyone who has seen the parade of sales representatives through a doctor's waiting room has probably noticed that they are frequently female and invariably good looking.
  • Some industry critics view wholesomely sexy drug representatives as a variation on the seductive inducements like dinners, golf outings and speaking fees that pharmaceutical companies have dangled to sway doctors to their brands.
  • But now that federal crackdowns and the industry's self-policing have curtailed those gifts, simple one-on-one human rapport
  • has become more important
  • Many doctors say they privately joke about the appearance of saleswomen who come to their offices. Currently making the e-mail rounds is an anonymous parody of an X-rated "diary" of a cheerleader-turned-drug-saleswoman.
  • Federal law bans employment discrimination based on factors like race and gender, but it omits appearance from the list.
  • "There's a saying that you'll never meet an ugly drug rep,"
  • But that might be changing, he said, citing a recent ruling by the California Supreme Court, which agreed to hear an employment lawsuit brought by a former L'Oreal manager who ignored a supervisor's order to fire a cosmetics saleswoman and hire someone more attractive.
  • "Generally, discriminating in favor of attractive people is not against the law in the United States,"
Arabica Robusta

Responsible consumerism | Manila Bulletin - 0 views

  • The multinational manufacturing giants were trying to cope with changes in technology and demographics which threatened to make them obsolete. Top managements in publicly owned US companies, regardless of size and performance, cowered under the threat of the corporate raider and his ultimate weapon, the junk bond.
  • Corporate capitalism promised that the large corporation would be run in the interests of the greater number of stakeholders. Instead, it was being pushed into a subordinate role – away from its market standing, its technology, and its basic wealth-producing capacity and into immediate earnings and next week’s stock price. A Marxist would call this turn of events “speculator’s capitalism.”
  • Meantime, Bill Gates has come up with a solution as to how billions of dollars generated through capitalism can help people in the poor nations which the world has forgotten. He termed it creative capitalism. He believed that some corporations have identified brand-new markets among the poor for life-changing technologies like cell phones. Others have seen how they can do good and do well at the same time.
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  • social entrepreneurs are starting companies rather than non-profit organizations, to capitalize on public benefit. To top it all, some of these entrepreneurs choose a new corporate structure that requires enterprises to build into their foundation strong social and environmental standards for their operations.
  • Through Bono’s persistence, the (RED) campaign was launched and today Gap, Hallmark, and Dell, among others, sell (RED)-branded products and donate a portion of their profits to fight AIDS.
  • Corporate America has discovered that social responsibility attracts investment capital as well as customer loyalty, creating a virtuous cycle. Companies are now talking about a triple bottom line – profit, planet, and people – that focuses on how to run a business while trying to improve environmental and working conditions. Some companies have embraced the new ethos.
  • None of this could have happened without consumer demand. In a survey conducted, half of Americans polled said that protecting the environment should be given priority over economic growth – to think that the survey was done amidst a recession and unprecedented record unemployment. Consumers are doing their own calculations and they would prefer comparatively more expensive cars that get better gas mileage, will save them money in the long run, and make them feel good in the process. Walmart, once the poster child of ruthlessness, a retailer whose business in the past was to undercut all its competitors, has resolved to change its way of doing business for the sake of the future of the planet.
  • These days, some companies are cutting back on their philanthropy but not on their Corporate Social Responsibility initiatives
    • Arabica Robusta
       
      How true is this? There are many examples (e.g. BP) of corporations cutting back on CSR.
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    "Capitalism has evolved in at least three different forms: corporate capitalism, speculator's capitalism, and, most recently, creative capitalism."
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