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Alex Street

Amazon Prime: 5 Million Members, 20 Percent Growth | Practical eCommerce - 0 views

  • 5 million members out of a total 121 million Amazon customers
  • Once they join Prime, Amazon's customers' gross merchandise volume grows from $400 a year to $900 a year in their first year of membership;
  • mazon added instant streaming of movies and TV shows at no additional cost
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  • Million Members, 20 Percent Growth
  • vice president of Amazon Prime told Bloomberg Businessweek magazine
  • 2009, Amazon had 2 million Prime member
  • selection is not as large as Netflix's, it can p
  • rime members would get to read a limited number of books for free every month from a library of older titles as part of their annual $79 Prime membership fee
Alex Street

Netflix could beat cable TV in Latin America - Online Video News - 0 views

  • Netflix could become the primary subscription video service that many Latin American consumers pay for.
  • Less than a quarter of residents pay for cable or satellite
  • Brazil and Argentina — broadband penetration is actually greater than pay TV adoption.
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  • C]ompetition from Pay TV providers (and TV Everywhere-like services) is weak if not non-existent in Latin America
  • average broadband speed in the region to be about 2 Mbps
  • good enough for Netflix’s “Good” streaming quality, which is set at about 700 kbps
  • issue of broadband caps, which cropped up in Netflix’s Canadian rollout a
  • Brazilian ISPs have caps as low as 10 GB of data, which represents about 30 hours of content
  • 15-20 movies a month.
  • Goldman Sachs believes it was able to get good terms for catalog content in a region where studios weren’t able to monetize those assets
  • only thing holding Netflix back is having a recognizable brand throughout.
  • many potential users in Latin America likely have no idea what Netflix is.
  • Goldman Sachs expects the adoption rate to be much slower,
  • time it takes to break even in Latin America to be about twice as long as the 12 months Netflix expects it to take its Canadian venture to break even.
Alex Street

U.S. Video Ad CPMs Steady, Rising Slightly | TubeMogul Blog - 0 views

  • The average CPM in October was $10.08, up 5.1% from August’s average of $9.59 bu
  • 29.34 million pre-roll ad streams in the U.S., TubeMogul averaged daily clearing price per 1000 viewer
Alex Street

CanalSat Web starts streaming to everyone | Broadband TV News - 0 views

  • monthly subscription fee of €25. Until now, it was a free add-on to top tier subscribers to the platform.
Alex Street

Apple TV vs. the competition -- how does it stack up? -- Engadget - 0 views

  • media streamer on the market -
  • Sony's Netbox and the Boxee Box o
  • Roku HD-XR, Popbox
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  • LG Blu-ray playe
  • MLB.TV and most recently Hulu Plus
  • becoming more readily available thanks to Netflix's increasing popularity, but also from
  • Two years ago the average Roku customer used our product 11 hours a month, but now it's 43 hours a month
  • direct to customers (on roku.com)
Alex Street

CNBC's Fast Money : Third of Young Netflix Users Cut Cable - CNBC - 0 views

  • 37 percent of Netflix subscribers aged 25 to 34 substitute Netflix for pay television
  • 30 percent of users between 18 and 24 are using Netflix’s streaming service instead of cable or satellite
  • Netflix story just works,” s
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  • Big Media has a small window of opportunity to control its own destiny,
  • major U.S. entertainment conglomerates control approximately 70 percent of all TV viewing through its
David Astle

FT.com / UK - British TV groups weigh up web video delivery - 0 views

  • Some analysts question whether VoD can be as profitable as broadcast TV. The dual costs of piping internet video into the home and licensing content from producers - both paid out on a per-view basis - "may call into question the level of profits that can be made in the long term" from VoD, says David Cockram of Oliver & Ohlbaum, a media consultancy. "More people are taking more of the pie."
  • Broadcasters already have to pay companies providing "content delivery networks" to ensure their on-demand programming reaches viewers in good quality and without loading-time delays mid-video. Every time a programme is viewed online through their VoD services, the BBC, ITV, Channel 4 and other broadcasters pay a CDN provider such as Akamai, Level 3 or, soon, BT.
  • Today, one half-hour programme costs between 2p and 5p to stream through a CDN every time it is viewed. That may not sound much, but with the BBC iPlayer serving up almost 60m TV shows in November, a broadcaster's CDN costs could already exceed £1m a month.
Alex Street

Busting the Cord-Cutting Myth: Video in the Interactive Age | Nielsen Wire - 0 views

  • Busting the Cord-Cutting Myth
  • cord cutting to date has been limited to very specific demographic segments.
  • subscribe to a broadband service, also reflect a younger population of college graduates
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  • middle income consumers
  • e individuals are typically light TV viewers who watch 40% less TV per day than the national average
  • twice the average amount of video
  • Online video streaming still only accounts for less than 2.5% of total video consumption
Alex Street

BBC - BBC Internet Blog: Introducing the all new BBC iPlayer (This time it's personal) - 0 views

  • simpler to use, personalised and social.
  • iPlayer V2,
  • main problems we had to solve were largely technical things like:
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  • Twitterverse is becoming the tastemaker.
  • available i
  • ideo quality
  • reliability of video delivery
  • dealing with massive peak loads
  • iPlayer V2 hosting platform was also designed to scale across multiple platforms
  • Actual Availability,
  • scaling to 1.5 million users,
  • 15 million page views delivering over 1.1 billion(!) minutes of video each month
  • Two years ago when we launched iPlayer our goals and challenges were largely technical - scalability, reliability, video encoding
  • next set of challenges was not so much technical as social
  • "As people begin moving from television to the web, what happens to the role of the linear TV scheduler as the tastemaker
  • platform capable
  • the scheduler is the leading tastemaker.
  • iPlayer does a fine job of satisfying the time-shifted desires
  • BBC schedulers create the desire to watch a programme; iPlayer lets you see it at a time that's convenient to you
  • what if you no longer watched linear TV? Who becomes the tastemaker then?
  • largely theoretical problem
  • iPlayer home page that feels almost more like an application than a traditional web site
  • in the world of YouTube where there is no master scheduler who can shape demand.
  • clear evidence that linear TV created the demand while iPlayer satisfied it.
  • wanted it to become a driver of demand, s
  • The question then is, in a world which cannot be driven by schedulers
  • if schedulers are going to be augmented by your friends as drivers of consumption in the future, the challenge for the team was to integrate friends and social into the iPlayer
  • delights both early adopters and the mainstream audience.
  • folded your personal experience into the fabric of the main site
  • o integrate with Facebook and other social networks
  • make the recommendations and social graph visible within iPlayer,
  • addition of course to any external activity.
  • solution we came up with was to create a BBC login - known as BBC iD
  • can then connect with Facebook, Twitter
  • expandable Favourites zone
  • designed Favourites to be like your mail Inbox, showing the total number of items, how many are newly arrived,
  • rely on Favourites to give me a constant stream of things to watch
  • ll your favourites and other settings can roam across all the devices on which you use iPlayer.
  • So now if I'm bored sitting in a train on the way home, I can look for new programmes to watch, add them to my Favourites,
  • Personalised iPlayer home page
  • default view that everyone sees to something that's, well, just for you.
  • iPlayer traffic is doubling each year, it still only accounts for 2-3% of linear TV viewing.
  • Featured and Most Popular
  • For You and Friends:
  • iPlayer homepage into the tastemaker of your choice
  • connect iPlayer to your Facebook and/or Twitter social graph
  • Player home page to meet the needs of a mainstream audience looking for editorialised
  • My Categories
  • he iPlayer server will keep a lookout for any new content in your selected categories
  • big increase in live TV viewing in iPlayer - and with the upcoming World Cup being a huge driver of live online viewing
  • new Live Viewing page
  • fuel for the Friends drawer on the iPlayer home page
  • something that for some will be the killer feature of the new site
  • sync your iPlayer with theirs
  • Shout button - a
  • shouts only go to your Messenger friends who are in iPlayer right now
  • Watch with Friends is being added to the site in the next few weeks - stay tuned!
  • adaptive bitrate system
  • ch automatically adjusts
  • Adobe's upcoming Flash 10.1 release with H.264 hardware acceleratio
  • New iPlayer Desktop
  • Series Downloads and live radio & TV.
  • favourite programmes already downloaded to your computer ready to view when you're offline
  • Player Desktop will now automatically download every future episode for you
  • new feature in iPlayer Desktop for live TV
  • BBC's 17 network and national radio stations..
  • I am moving on to become CTO of Project Canvas, and this is the last major piece of work
Alex Street

Wal-Mart Adds Its Clout to Movie Streaming - NYTimes.com - 0 views

  • sed $60 million in capital, was over $100 million.
  • Movie stores like Vudu’s also compete directly with the video-on-demand services of the cable companies,
  • They are making a bet on connected devices.”
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  • Wal-Mart has so far lacked a way to deliver movies digitally to people’s homes
  • Vudu stopped making hardware and instead began offering its movie store and simple interactive service as a feature that the largest consumer electronics manufacturers could build into their devices
Alex Street

ITV plc Interims Results & Transformation Plan - 0 views

  • ITV has not faced up to the challenges presented by the rise of internet-based platforms
  • continuing growth of pay TV and subscription services and the globalisation of content.
  • Re-shaping the economics of ITV
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  • half of ITV’s revenue base will be derived from non-television advertising sources
  • Transformation Plan
  • ITV2 HD, ITV3 HD and ITV4 HD pay channels
  • ITV1 +1
  • Drive new revenue streams
  • international content business
  • Maximise audience and revenue share
  • new lean, creatively dynami
  • investment fund of £75 million, excluding the ITV1 NPB, has been allocated for operating investments online, in content and in our digital channels
  • ITV1’s share of commercial impacts was down 4%
  • 2009: down 7%)
  • ITV's online revenues were up 20% to £12 million
  • online business remains subscale given the size of the online video market.
  • V Studios EBITA was up 8% at £43 million
  • Net debt at 30 June 2010 is significantly lower
Alex Street

KPMG - KPMG Media and Entertainment Barometer reveals a sharp increase in the uptake an... - 0 views

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