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Alex Street

Xbox Live's Major Nelson » A few stats before we head into E3 - 0 views

  • Microsoft has now sold 55 million Xbox 360 consoles across 38 countries and sales are accelerating.
  • Xbox 360 has seen a 29 percent year over year increase in sales
  • triple the growth of PlayStation 3 a
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  • 35 million active Xbox LIVE members worldwide spending an average of almost 60 hours a month on the service.
Alex Street

USA Network Builds Second Screen Experience Around "Psych" - 0 views

  • Psych Vision apps are USA Network’s
  • apps deeply integrate with GetGlue’s
Alex Street

BOKU to Provide Mobile Payments Service for Direct Billing to AT&T Customers | Business... - 0 views

  • 220 mobile operators in more than 60 countries, and provides access to 2 billion potential
  • BOKU is creating the standard for online payments using your mobile phone, ma
  • BOKU and Pay by Mobile are registered trademarks or trademarks of BOKU, Inc., and/or its subsidia
Alex Street

BBC - Research and Development: Orchestrated Media - Beyond second and third screen - 0 views

  • Orchestrated Media” t
  • consumers are adding video consumption platforms (mobile, Internet) to their weekly viewing schedule, rather than replacing TV,
  • 2.7% of the total TV time per month involved simultaneous Internet access
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  • 7% of the respondents frequently engaged online with content related to the TV show or advertisement
Alex Street

Social Commerce Breakdown: How Levi's and Facebook Prompt Your Friends To Imp... - 0 views

  • Social Gestures (Above Screenshot
  • Social Commerce (Above Screenshot
  • Facebook data, Levi’s creates a personalized shopping cart based on what your friends have s
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  • Your friends are shopping with you –even if they aren’t present
  • A more engaged user, without forcing them through registration.
  • Consumers take part in marketing and recommendations, increasing upsell opportunity
  • customers trust each other or ‘people like them’
  • Social commerce vendors will integrate with Social CRM
Alex Street

GetGlue, Miso and Philo: Check-in apps for couch potatoes - Telegraph Blogs - 0 views

  • Twitter is very good at creating those communities for shows that a lot of people are likely to be watching – a big football match, say, or some reality TV abomination – but if you’re watching something more obscure then there is only a slim chance that somebody else in your Twitter stream is doing the same
  • relevant hashtag
  • likely to serve those niches more effectively
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  • GetGlue, which is a much broader proposition altogether
Alex Street

Case Studies in Freemium: Pandora, Dropbox, Evernote, Automattic and MailChimp - Tech N... - 0 views

  • 300,000 subscribers, accounts for 1.6 or 1.7 percent of monthly uniques,
  • 2.7 million users
  • 50,000 paying users (
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  • 0.5 percent of people who sign up in a given month go premium
  • 2 percent of people who signed up a year ago are now paying Evernote.
Alex Street

Move Over Twitter: Facebook Wants a Piece of Social TV, Too - 0 views

  • Facebook users tend to have highly detailed profiles
  • also connect their personal profile to their favourite brands and celebritie
  • Facebook Connect allows users to sign into millions of sites
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  • wealth of data provide
  • page is used as a hub
  • t MIPTV, Facebook outlined four key ways that the platform can be used to encourage social TV behaviour:
  • Building TV Communities
  • og onto the CBS website using Facebook Connect. Instantly, CBS has access to all that user’s favourite actors,
  • One picture had 10,000 likes- the average user has 130 friends on average
  • Facebook is Topgear.com’s second largest traffic driver
  • 2.     Social Check in
  • TV check in lets TV
  • check into each episode of a series
  • see that actually ten of their friends are also watching Top Gear at the same
  • ocial EPG
  • Million Pound Drop:
  • wildly successful Facebook game
  • 8-10% of the TV audience played the game
  • voting is monetised through a sponsorship.
Alex Street

What Do TV-Social Media Multitaskers Talk About? « - 0 views

  • ABC had launched a mobile app and website that let internet users watch and comment
  • Crimson Hexagon
  • Twitter serves more as a broadcast medium.
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  • lots of self-conscious referencing
  • ittle discussion of the actual content
  • social-media vacuum
  • genuine attention only during annual live-TV e
  • rest of the year, multitaskers are more interested in themselves
Alex Street

Mainstream media drive Twitter trending topics - Blogs & Content - BizReport - 0 views

  • mainstream media brand authors from the likes of CNN and the New York Times start conversations and drive a disproportionately high number of Twitter trending topic
  • HP's Social Computing Research Group
  • 72%) of those accounts belonged, not to prolific tweeters or those will mass followings, but to mainstream media brands such as CNN Breaking News (@cnnbrk) and New York Times (@nytimes)
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  • 31% of tweets of trending topics are retweets
Alex Street

Consumer Reports Survey: 52 Percent of Social Network Users Post Risky Information -- Y... - 0 views

  • acebook Applications 39% of Facebook users surveyed reported that they use apps10% of Facebook users were confident that they are secure
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