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Das Team von ethority hat in Anlehnung an Brian Solis und JESS3´s Conversation Prism: The Art of Listening, Learning and Sharing eine Version speziell für den deutschen Markt entwickelt. Das Prisma zeigt die Landschaft der Social Media in Deutschland mit allen relevanten Konversationskanälen.

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Neue Version 4.0 nicht mehr mit Blumenmuster

A social media-fueled crisis, then, is something that possesses one or more of these qualifications as it unfolds in real time across the social web: 1. You don't know what's happening. 2. There is a spike in commentary or a new topic of conversation. 3. An issue with very broad impact or interest is raised.

Sehr gut veranschaulicht und nachvollziehbar, weil an einem Beispiel duschdekliniert. 

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Umfassend und umsetzungsstark geschrieben. Teilweise auch neue Tipps.