Skip to main content

Home/ PR im Social Web/ Group items tagged consumer

Rss Feed Group items tagged

Filter: All | Bookmarks | Topics Simple Middle
Marie-Christine Schindler

Social Technographics Defined 2010 - 0 views

www.slideshare.net/...al-technographics-defined-2010

Kapitel1_Medien_Gesellschaft Forrester Bernoff technographics 2010 social

shared by Marie-Christine Schindler on 16 Jan 11 - No Cached
  • Marie-Christine Schindler on 16 Jan 11
     
    Social Technographics Defined 2010 - Presentation Transcript von Josh Bernoff, Senior VP, Idea Development Jacqueline Anderson, Consumer Insights Analyst. August 2, 2010
anjanaanand

why digital marketing is important for your business? - 0 views

rechargenetwork.in/is-important-for-your-business

Digitalmarketing

shared by anjanaanand on 17 Apr 19 - No Cached
  • anjanaanand on 17 Apr 19
     
    The significance of digital marketing works not just for marketers, it gives something creative to the consumers as well. Let us have a look and understand the significance of digital marketing
Marie-Christine Schindler

Real-Time News Curation - The Complete Guide Part 2: Aggregation Is Not Curation - 0 views

www.masternewmedia.org/-2-aggregation-is-not-curation

Kapitel4_Monitoring_Krisenkommunikation realtime knowledge Management Web3.0 Monitoring

shared by Marie-Christine Schindler on 16 Jan 11 - No Cached
  • Marie-Christine Schindler on 16 Jan 11
     
    We are no longer just consumers of content, we have become curators of it too. In Part 1 of this Guide I have introduced why we really need real-time news curation and what is the basic idea behind it (Part 1 - Real-Time News Curation, Newsmastering And Newsradars - The Complete Guide Part 1: Why We Need It). In Part 2 I want to continue illustrating what "real-time news curation" is all about, and more specifically why it differs from automatic aggregation, and why you really need a human being to do it. As I see it: "Aggregation is automated, curation is manual."
Marie-Christine Schindler

The ROI Of Social Media Marketing: More Than Dollars And Cents - 0 views

blogs.forrester.com/...rketing_more_dollars_and_cents

Kapitel10_Konzeption ROI Forrester BSC Marketing Scorecard

shared by Marie-Christine Schindler on 25 Feb 11 - Cached
  • An affective Social Media Marketing Balanced Scorecard considers metrics from four different perspectives: Financial: Has revenue or profit increased or costs decreased? Brand: Have consumer attitudes about the brand improved? Risk Management: Is the organization better prepared to note and respond to attacks or problems that affect reputation? Digital: Has the company enhanced its owned and earned digital assets?
  • Marie-Christine Schindler on 25 Feb 11
     
    Social Media Marketing Balanced Scorecard: Wie wichtig es ist, in Perspektiven zu denken und zu kontrollieren.
1 - 5 of 5
Showing 20▼ items per page