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Exclusive: Kohl's pursues maximum engagement with Oracle Retail | Chain Store Age - 0 views
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"Our strategy is to be the most engaging retailer in the U.S.," Janet Schalk, executive VP and CIO of Kohl's, explained during an exclusive interview with Chain Store Age at the recent NRF 2015 Annual Convention & Expo in New York. "The Greatness Agenda involves initiatives across the spectrum - some front-end and some enabling." To support advanced customer engagement, Kohl's relies on a variety of Oracle Retail solutions....
Why Consumers' Reshaped Shopping Journeys Require A 'Back To Basics' Retail Strategy - 0 views
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As today's retail world becomes more complex, the calm at the center of this storm is a return to retailing basics: laying down an IT foundation that automates a number of critical business processes, so that retailers can deliver to both consumers and associates the services they need, when and how they need them.
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